Mina Michel, Developer in Cairo, Cairo Governorate, Egypt
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Mina Michel

Verified Expert  in Engineering

Software Developer

Location
Cairo, Cairo Governorate, Egypt
Toptal Member Since
January 23, 2017

Mina is a certified Salesforce consultant with over 16 years of technical experience in the software industry. He has worked on several SDFC projects for clients worldwide, owning them from start to end, including business requirements analysis, design, development and testing, deployment, training, and solution maintenance. He maintains continuous and detailed communications with his clients to keep up-to-date and accurate information. Mina's target is always the customers' success.

Portfolio

Kingfisher
Global Project Management, Salesforce, Tableau, Pardot, Media, Sales...
Direct IT
Salesforce, Salesforce Lightning, Management Consulting, Apex Triggers...
Tula Health
Salesforce, Cloud, Healthcare, Management Consulting, Apex Triggers...

Experience

Availability

Full-time

Preferred Environment

Chrome, Sublime Text, MacOS

The most amazing...

...project I've done is to wholly transform a business by improving their inner processes and automating workflows for them to enjoy their business environment.

Work Experience

Salesforce Architect

2022 - PRESENT
Kingfisher
  • Directed strategic initiatives in Salesforce that contributed to a 15% growth in the sales pipeline, leveraging data-driven insights to optimize lead management and conversion processes.
  • Established a comprehensive reporting infrastructure in Salesforce, enabling real-time visibility into key performance metrics using Tableau CRM. Resulted in a 25% reduction in report generation time.
  • Executed data cleansing initiatives within Salesforce, resulting in a 35% improvement in data accuracy. Implemented regular data quality checks to maintain a high standard of information integrity.
  • Developed and delivered comprehensive Salesforce training programs for the sales team, increasing user adoption rates by 25% and ensuring optimal utilization of CRM features.
Technologies: Global Project Management, Salesforce, Tableau, Pardot, Media, Sales, Module Integrations, API Integration, CRM Implementation (Salesforce)

Salesforce Technical Consultant and Leader

2020 - PRESENT
Direct IT
  • Designed a complete solution and improved how they were currently using Salesforce for their different customers.
  • Increased the efficiency of distributing their calls lists across their team members.
  • Migrated their system from classic to lightning, improved the process defined on Salesforce, and implemented KPI solutions for their campaigns.
Technologies: Salesforce, Salesforce Lightning, Management Consulting, Apex Triggers, Salesforce REST API, Salesforce Sales Cloud, Salesforce Community, Certified Salesforce Administrator, Customer Relationship Management (CRM), Apex Classes, CRM Implementation (Salesforce)

Salesforce Architect and Consultant

2019 - PRESENT
Tula Health
  • Architected the whole Salesforce solution for the payers, patients, glucose readings, and alerts.
  • Led the technical team to complete the integration of Salesforce to other third-party systems.
  • Managed the implementation of the experience cloud (community cloud) that can be accessed by payers to oversee their private patient data.
Technologies: Salesforce, Healthcare, Cloud, Management Consulting, Apex Triggers, Salesforce REST API, Certified Salesforce Administrator, Salesforce Service Cloud, Customer Relationship Management (CRM), Apex Classes, API Integration, CRM Implementation (Salesforce)

Salesforce Consultant | Senior Developer

2017 - PRESENT
Beshay Steel
  • Built their whole CRM from the bottom up after gathering all specific business requirements and documenting it. Integrated their CRM with the factories to push orders taking place instantly and allowing only customers with balance to ship orders.
  • Created major automation for the management of products with families and prices that change frequently.
  • Built custom pages to show summarized and detailed information for every customer's balance; e.g., all historical transactions that took place with EVERY customer.
Technologies: Salesforce API, Technical Leadership, Salesforce Apex, CSS, HTML, JavaScript, Visualforce, Apex, Management Consulting, Apex Triggers, Salesforce REST API, Salesforce Sales Cloud, Customer Relationship Management (CRM), Apex Classes, API Integration, CRM Implementation (Salesforce)

Senior Salesforce Architect

2023 - 2024
Nile City Towers
  • Built a whole process for managing the sales and lease operations that Nile City Investment does with their customers, including contracting and changes that can happen afterward.
  • Generated the invoices for every contract, depending on all the conditions and annexes that took place.
  • Integrated with Oracle Fusion as ERP to continue the financial cycles.
  • Contributed to the project's success—the team was trained on using Salesforce CRM efficiently to manage all business operations that were previously done manually.
Technologies: Salesforce, Apex, Screen Flows, Data Management, API Integration, CRM Implementation (Salesforce)

Salesforce Developer

2023 - 2024
Element5, Inc.
  • Conducted analysis to understand business operations and recommended certain enhancements for business improvement.
  • Integrated Salesforce with Slack for faster and more efficient collaboration within the team.
  • Executed data cleanup to resolve duplicate records and data not related to the places they were in.
Technologies: Salesforce, Certified Salesforce Administrator, Slack App, CRM Implementation (Salesforce)

Salesforce Consultant and Developer

2019 - 2020
Jordan Belfort
  • Established the sales process for B2C and B2B, including sending automated contracts and invoices to customers.
  • Integrated Adobe Sign for capturing customers' signatures.
  • Integrated Chargent for automatically charging customers using credit card and ACH.
  • Redefined the whole products structure and pricing as per the business needs.
  • Implemented a system for capturing different leads and referred leads through campaigns on Salesforce.
Technologies: Stripe Payments, Salesforce API, Salesforce Apex, Technical Leadership, Stripe, Adobe Sign, Chargent, JavaScript, Visualforce, Apex, Salesforce, Salesforce Lightning, Management Consulting, Apex Triggers, Salesforce REST API, Salesforce Sales Cloud, Apex Classes, CRM Implementation (Salesforce)

Salesforce Consultant | Developer

2018 - 2019
InTuition (via Toptal)
  • Managed projects from the beginning, from requirements gathering and documentation to design analysis and consultancy.
  • Developed the agreed-upon requirements for the scope of work of the project.
  • Communicated with the company responsible for the portal.
  • Tested and deployed the final solution and uploaded data for all the previous years.
  • Trained a team of 12 people on how to use the new processes on Salesforce.
  • Managed the issues log reported by the team to inquire on questions or bugs.
  • Planned the implementation of experience cloud (community cloud) for the students and teachers to access their records and courses reservations.
Technologies: Salesforce API, Salesforce Apex, Technical Leadership, Project Management, Visualforce, Apex, Salesforce, Salesforce Lightning, Management Consulting, Apex Triggers, Salesforce REST API, Salesforce Service Cloud, Certified Salesforce Administrator, Apex Classes, API Integration, CRM Implementation (Salesforce)

Salesforce Consultant

2017 - 2018
VentureFar
  • Documented the requirements and then analyzed and designed a solution for it.
  • Integrated Salesforce CRM with external systems used by the travel agency, loading itineraries into Salesforce CRM.
  • Managed and developed a targets module to calculate every sales person's quota and what has been achieved.
  • Improved and fine-tuned older processes to further automate the work done at the company.
Technologies: Salesforce API, Salesforce Apex, Technical Leadership, HTML, CSS, JavaScript, Visualforce, Apex, Apex Triggers, Certified Salesforce Administrator, Apex Classes, CRM Implementation (Salesforce)

Salesforce Consultant | Senior Developer

2017 - 2018
Deals Card
  • Gathered all the specific requirements at the beginning of the project.
  • Documented and analyzed how things should work.
  • Developed the Salesforce.com CRM and mobile application (hybrid) to work on iOS and Android.
  • Packaged and tested the full solution and tracked users who are using the app on the CRM.
Technologies: Salesforce API, Salesforce Apex, Technical Leadership, Mobile Development, Visualforce, Apex, API Integration, CRM Implementation (Salesforce)

Salesforce.com Advanced Developer, PM, Trainer

2016 - 2017
Fedex
  • Integrated a third-party external software to Salesforce CRM to sync shipments made by every customer on a daily basis.
  • Developed an integration module to read XML files from an SFTP server and parse them and push their contents to Salesforce.
Technologies: Salesforce API, Salesforce Apex, Technical Leadership, Visualforce, Apex, Salesforce Lightning, Certified Salesforce Administrator, API Integration, CRM Implementation (Salesforce)

Customer Success Manager

2014 - 2016
NSI
  • Led the technical team in the different project processes starting from specifications until the testing phase.
  • Managed quality assurance and proofing with a clear understanding of time management and how long deliverables should take.
  • Established guidelines and methodologies for the technical team to follow that ensure high-quality deliverables.
  • Traveled frequently to customer sites to have one-on-one meetings to gather requirements.
  • Provided exceptional client relations support with clear communication as well as timely project status updates, always exceeding the client’s expectations.
  • Organized and conducted training on the client side that ensured the delivery of a complete understanding of the implemented system.
Technologies: Salesforce API, Salesforce Apex, Technical Leadership, Bootstrap, JavaScript, Visualforce, Apex, Salesforce, Salesforce Lightning, CRM Implementation (Salesforce)

Team Leader

2009 - 2014
Cegedim Dendrite
  • Managed the makeover of the company's oldest desktop application to a .NET Windows application. Moreover, estimated and planned the project’s workload based on available resources. Also led the development team in the technical implementation of the application.
  • Led, mentored, and supported a team of five developers in the development and support of Cegedim’s CRM mobile intelligence web application, which supports Blackberry, iPhones, iPads, and Android phones.
  • Supported project implementations from kickoff to handover (gathered data, performed analysis, UAT, provided training, and oversaw project closure phases). Worked with several well-known international pharmaceutical companies.
  • Created and maintained internal KBs to ensure and facilitate quicker implementation processes in future projects.
  • Defined time wasters and developed efficient tools using the latest MS technologies to speed up the company's work processes.
Technologies: Technical Leadership, Oracle 11g, SQL Server 2008 R2, SQLite, SQL Server 2005, MonoTouch, ASP.NET, Infragistics, .netTiers, CodeSmith, .NET Compact, C#, .NET, API Integration

Junior and Senior Software Engineer

2005 - 2009
ITWorx
  • Investigated and developed an automated payment order input system for a government institution. The system used the stacked 2D barcode (PDF417) technology.
  • Implemented the web-based enabled components based on the workflow engine of RiskClick (A business process management solution for the insurance industry aimed at improving the performance of personal lines underwriting).
  • Designed and implemented an automated order entry reporting module for designing, generating, and consuming reports dynamically.
  • Designed and implemented the attendance module for Qatar schools that would enable teachers, grade supervisors, and administrators to manage students’ attendance records using a reporting system.
Technologies: Barcode Reader, Ajax, SharePoint 2007, SAP BusinessObjects (BO), Crystal Reports, JavaScript, ASP.NET, C#, .NET, API Integration

Twitter Automation - Python with Google Cloud

https://twitter.com/TahrirLive
I've learned and used Python/GAE to develop a smart app that uses intelligence to attract more and more followers by tweeting and retweeting what people are interested in talking about. Currently, that Twitter account has 15,000+ followers.

Salesforce Phase 02

I used to work with a client when I was employed as a customer success manager with a different company. When I left that company, the client contacted me to manage/develop and deliver this phase-two project with a much bigger scope than phase one. Eventually, I did the whole project all by myself, filling the roles of PM, analyst, developer, QA engineer, and trainer.

The World Needs a Father (TWNAF) Team Member

http://twnafeg.com/
I have joined a group of fathers having a mission to change the world by changing the families, starting with the role of the father, since a lot of research has proved that the world's problems are basically because of fathers not taking their responsibility to the fullest.

"The research on fathering is indisputable: Fathers have a crucial role to play in the cognitive, social, and emotional development of their children. An involved father is one who is engaged, available, and responsible. He is sensitive and supportive, nurturing and affectionate, and comforting and accepting."

I developed the back end of the system to receive event registrations for fathers wanting to attend camps and get tutored on how to be a better father for their families and kids.

St. Mark's Choir Member

https://www.facebook.com/StMarkChoir/
I have been a part of St. Mark's Choir since 2000, as a tenor, and I am still an active member.

Languages

UML, APEX Code, CSS, HTML, JavaScript, HTML5, C#, Apex

Frameworks

Visualforce, ASP.NET MVC 5, Bootstrap, .NET, Lightning Components, Chrome, ASP.NET, .NET Compact, MonoTouch

Libraries/APIs

jQuery, Salesforce API, Salesforce REST API, .netTiers, Infragistics, Stripe

Tools

Lucidchart, Salesforce Dataloader, Visual Studio 2012, Microsoft Excel, Notepad++, Sublime Text 3, Visualforce Pages, Zapier, Salesforce Sales Cloud, Flow, Sublime Text, Crystal Reports, CodeSmith, Chargent, Adobe Sign, Salesforce CPQ, Salesforce Marketing Cloud, Tableau, Pardot

Paradigms

Requirements Analysis, Web Architecture, Model View Controller (MVC), Automation, Mobile Development

Platforms

Google App Engine, Salesforce, Oracle, MacOS, SharePoint 2007, WordPress

Storage

Microsoft SQL Server, Data Integration, SQL Server 2005, SQLite, SQL Server 2008 R2, Oracle 11g

Other

Salesforce Apex, Salesforce.com Administration, Architecture, Flowcharts, UML Diagrams, Computer Science, Salesforce Lightning, Data Loading, CSV Import, Salesforce.com Data Loader, Communication, Collaboration, Analytics, Technical Leadership, Salesforce AppExchange, Workflow, Salesforce.com Sales Cloud Certification, Salesforce Platform Developer I Certification, Certified Salesforce Administrator, Salesforce Certified Platform App Builder, Sandbox to Production, APIs, Business Services, Management Consulting, Apex Triggers, Salesforce Service Cloud, Real Estate, Email, Customer Relationship Management (CRM), Apex Classes, API Integration, CRM Implementation (Salesforce), Salesforce Community, SAP BusinessObjects (BO), Ajax, Barcode Reader, Stripe Payments, Cloud, Global Project Management, Sales, Module Integrations, Media, Slack App, Screen Flows, Data Management

Industry Expertise

Project Management, Healthcare

2012 - 2014

Progress towards a Master's Degree in Business Administration

Edinburgh School of Business - Edinburgh, UK

2000 - 2005

Bachelor of Science Degree in Computer Science

The American University in Cairo - Cairo, Egypt

MAY 2021 - PRESENT

Salesforce CPQ Specialist

Salesforce

JUNE 2020 - PRESENT

Salesforce Certified Service Cloud Consultant

Salesforce.com

JULY 2017 - PRESENT

Salesforce Certified Platform Developer I

Salesforce.com

JULY 2017 - PRESENT

Salesforce Certified Sales Cloud Consultant

Salesforce.com

FEBRUARY 2017 - PRESENT

Salesforce Certified Platform App Builder

Salesforce.com

FEBRUARY 2015 - PRESENT

Salesforce Certified Administrator

Salesforce.com

Collaboration That Works

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