Naum Bidzovski, Developer in Belgrade, Serbia
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Naum Bidzovski

Verified Expert  in Engineering

Data Visualization Developer

Location
Belgrade, Serbia
Toptal Member Since
June 18, 2020

Naum is a data visualization enthusiast who has built hundreds of efficient and beautiful reports and dashboards over the past decade. He's a data quality perfectionist who believes that perfect data-sets can exist. Naum has managed reporting portfolios for large companies. He's also a project manager who has delivered very tough business intelligence projects, loves computers, and is oriented towards marketing.

Availability

Part-time

Preferred Environment

MySQL, Teradata, Tableau, Microsoft SQL Server, BIRT, Windows, Linux

The most amazing...

...things I've done was to build a DWH and complete reporting portfolio for two large telco operators in EU and create successful competitive intelligence startup.

Work Experience

Business Partner and Developer

2014 - PRESENT
onSpot d.o.o.
  • Engaged as a consultant, business intelligence expert, and reporting expert for more than 6 years on various data processing and data visualization projects for EU based companies in FMCG, telco, energy, and tourism industries. Tools used: Tableau, MS Power BI, MS BI stack, Azure, AWS. MariaDB/MySQL, Apache Spark, and Hadoop, Postgres, etc.
  • Developed marketing data lake model, data loaders, data quality management procedures, and online reports that enabled marketing departments of client Ahold Delhaize (largest FMCG retailer in the country) to analyze external market data and combine them with internal data into a single point of truth about company and competition. Technologies used: Oracle DB, Pentaho Data Integration, Tableau, and Apache Hadoop/Spark.
  • Built competitive intelligence dashboards that enabled VIP mobile, leading telco operator in Serbia, to gain a centralized view on all competitor's activities in the telco market and combine insights with internal data like pricing and sales. Technologies used: Tableau Server, Tableau Prep, and MS SharePoint.
  • Created a unique social media monitoring tool by using Python, MariaDB, PDI, and Tableau, which is used for qualitative and quantitative social media competitive intelligence tracking and comparative performance bench-marking.
  • Designed and developed a set of unique market intelligence products that are collecting data from unstructured web data sources and transforming them into user-friendly actionable reports used by many European clients in energetics, telco, and finance industries. Technologies used: MariaDB, PowerBI, Tableau, BIRT, Pentaho ETL, Tomcat, and Centos Linux.
Technologies: Amazon Web Services (AWS), Azure, PostgreSQL, Apache Spark, Microsoft Power BI, Pentaho, BIRT, MySQL, MariaDB, Tableau

Consultant

2020 - 2021
International Committee of Red Cross
  • Worked with marketing teams on BELCAN data analytics team set up, business processes and selection of profiles, their tool and technology set up.
  • Organized an analysis of the organization's digital media data and insights needs and formed a matrix of analytical areas and KPIs.
  • Developed a digital media marketing data lake, data loaders, and a set of reports that enabled the organization to track their cross-media digital campaigns automatically, monitor performance and compare with other organizations within their segment.
Technologies: Azure, Tableau, Microsoft SQL Server

CRM and BI manager

2013 - 2014
Telenor Denmark
  • Built customer behavior prediction models, customer data-mart, and user retention models that have decreased customer churn levels on the residential and business segment and increased sales gross ads. Technologies used: Teradata Aster, MariaDB, Informatica ETL.
  • Built a customer experience monitoring and reaction system that has helped Telenor Denmark to locate all events that have been decreasing customer experience levels by monitoring interactions with the mobile network, points of sales, and contact center. Technologies used: Teradata Aster, Oracle Exadata, and Pentaho ETL.
  • Created several geo-location based services that helped Telenor Denmark and it's partners increase sales levels and revenue. Technologies used: Teradata Aster, Oracle Exadata, and Pentaho ETL.
Technologies: Teradata Aster, Oracle Exadata

BI Project manager

2011 - 2013
Telenor Serbia
  • Led the company's #1 priority project that positioned Telenor Serbia as a leader in Telenor group data analytics area. The project involved more than 80 employees and consultants and has delivered state-of-the-art Oracle Exadata DWH, 8 analytical business areas on top of customized Teradata telco data model, 4 customer data-marts, and hundreds of OBIEE online reports. Technologies used: MS SharePoint, Informatica ETL, Oracle DB, Oracle OBIEE.
  • As part of the project, reviewed and documented all relevant reporting KPI-s and products&services definitions with business and technology departments. Implemented a company-wide MDM system and data governance procedures in order to establish reliable product lifecycle management and accurate reporting.
Technologies: Jira, Microsoft Project, BPMN

Business Intelligence Expert

2007 - 2011
Vip mobile (Telekom Austria Group)
  • Supported all company's departments (marketing, sales, controlling/finance, and technology) in the company's startup phase with ad-hoc reports and data-marts. Technologies used: Teradata DWH, SSIS, MS Excel.
  • Developed and later managing company's on-line reporting portfolio that supported more than 80 users on top and mid-management levels in marketing, finance and technology departments. Technologies used: Teradata DWH, MS SharePoint, MS SSAS/SSRS/SSIS, and MS Power BI.
  • Created reporting and data visualization standards that have become Telekom Austria Group's reference for financial and marketing reporting.
  • Consolidated, standardized, and documented company-wide list of KPIs used for reporting in all company departments. Collecting KPI and reporting requirements from internal users, coaching and consulting them on how to get actionable insights out of reports. Acted as a single point of contact for all MDM and data governance topics.
Technologies: Microsoft Power BI, SharePoint, Analysis, Service, Reporting, Microsoft SQL Server, Teradata

IT consultant

2004 - 2006
Direct Marketing Centar d.o.o.
  • Conducted data modeling and statistical processing of direct marketing campaign's results for clients like Coca-Cola, Heineken, Carlsberg, Beiersdorf, Japan Tobacco industry, Philip Morris, etc. in MS SQL Server and SPSS.
  • Designed and developed DMC-Squid system - MS SQL server and SPSS Clementine (now SPSS modeler) based system for collecting, standardizing, enriching and validating demographic contact data from publicly available data sources. Data from this system is used for user segmentation during DM campaigns preparation.
  • Consulted clients on user data collection strategies, defining optimal direct marketing strategies and ROI calculations.
Technologies: Microsoft SQL Server, SPSS

Developer

2000 - 2004
Distinctia L.L.C
  • Created dealer geo-location data model, database and back-end and front-end PHP components for client Johnson Evinrude.
  • Created MS SQL data model and ASP back-end/front-end components for eCommerce sales, service orders, and order tracking for client Lynch truck center.
  • Created intranet web-based application for management and tracking of attorney's cases for client Akerman LLP.
Technologies: Microsoft SQL Server, MySQL, Active Server Pages (ASP), PHP

VIP Mobile Reporting and Data Visualization Standards

Created reporting and data visualization standards that have become Telekom Austria Group's reference for financial and marketing reporting.

VIP Mobile Online Reporting Portal

Developed from scratch and managing reporting portfolio and online reporting portal of a large telco operator in the EU region. In a 4-year period, delivered and managed more than a hundred complex on-line reports and dashboards that are being used by almost 80 users in marketing, sales, and finance departments on various positions: executives, directors, and line managers. Responsible for documentation and alignment of all business-relevant KPI-s, collection of new report requirements from business users, and MDM/data governance processes implementation.

Technologies used: Teradata DWH, MS SharePoint, MS SSAS/SSRS/SSIS, and MS Power BI.

onSpot Socializer

http://www.onspot-research.com/socializer-new/
Designed and responsible for delivery of onSpot Socializer - social media competitive intelligence tool that collects data from major social media platforms and delivers unique customized qualitative and quantitative insights on competition to social media managers like no other tool on market. The tool performs custom categorization of competitors’ social media content based on the client’s requirements and industry specifics allowing them to receive focused and relevant updates and to conduct an in-depth analysis of social media content Tableau platform. The tool is used by a dozen clients in the EU region. The system is based on MariaDB, Apache Spark, Pentaho ETL tool, Python data collection scripts, and Tableau for reporting.

onSpot Socializer Tableau Dashboards

https://www.onspot-research.com/socializer-new/
Developed online dashboards and email reports for social media monitoring tools in Tableau. More than 300 KPIs and 50 dashboards have been created, split into several groups. One set of dashboards enabled clients' executives to get very aggregated and focused top-level updates only on relevant competitor's activities on social media. The second set of dashboards enabled media and product managers to conduct an in-depth analysis of competitor's activities, observe user's reactions, and benchmark their promotion activities against the competition. The third set of reports is being sent by email to relevant departments enabling them to get almost real-time updates on competitor's promotions on social media.

The reports are being used by a dozen companies in EU region in telco, energetics, and tourism industries.

onSpot Competitive Intelligence Tracker

http://www.onspot-research.com/competitive-intelligence-tracker/
End-to-end responsible for design, development, and delivery of onSpot Competitive Intelligence Tracker system - a tool for tracking activities of competitors on national markets from various data sources, used by many telco companies in the EU region. CIT scans web sites of local companies competitors collects tenths of thousands of prices, offers, and promotions and delivers fast notifications on market changes, online analytics, pricing, and competitive bench-marking capabilities, It provides very reliable, up-to-date, standardized and detailed data from unstructured market data to a number of departments, such as customer value management, terminal management, products and services, pricing, controlling and sales. A tool is developed in the MariaDB database, uses several customized and commercial data scrapping tools including Python, Pentaho Data Integration for data transformation, and Tableau Server for OLAP reporting and analytics.

onSpot CIT Tableau Dashboards

https://www.onspot-research.com/competitive-intelligence-tracker-telco/
Developed online dashboards and email reports for visualizing data from competitive intelligence data monitoring tools in Tableau. The tool collects large amounts of unstructured data from telco, energetics, and FMCG company's web sites and delivers almost 800 structured consolidated KPIs on a daily level. More than a hundred custom dashboards and 40 email reports have been created in a period of four years for clients in Tableau. They have been split into several groups and areas based on industry, specific client's needs, and executive levels.

One set of dashboards enabled clients' executives to get very aggregated and focused top-level updates only on relevant competitor's activities on Web sites. The second set of dashboards enabled product, pricing, and sales managers to conduct an in-depth analysis of competitor's activities, conduct competitive price, product, and service benchmarking, build and update pricing models. The third set of reports is being sent by email to relevant departments enabling them to get almost real-time updates on competitor's new products and services and price changes.

The reports are being used by a dozen companies in the EU region in telco, energetics, and FMCG industries.

Telenor Serbia DWH Project

Leading company's #1 priority project that positioned Telenor Serbia as a leader in Telenor group data analytics. Besides project and team management, responsible for documentation and alignment of all relevant KPIs, reports, and data-related processes in marketing, finance, and technology departments, implementation of MDM and data quality management procedures used to maintain data quality company-wide. This one-year lasting project has delivered state-of-the-art Oracle Exadata DWH hardware system, eight analytical business areas on top of customized Teradata telco data model, four customer data-marts, and hundreds of OBIEE online reports.

Technologies used: Oracle DB, Oracle OBIEE, MS SharePoint.

DMC Squid

Designed and implemented DMC-Squid - an MS SQL server and SPSS Clementine (now SPSS modeler) based system for collecting, standardizing, enriching, and validating demographic contact data from publicly available data sources. Data from this system is used for user segmentation during DM campaign preparation.

Telenor CEX Monitoring and Reaction System

Responsible for building customer experience monitoring and reaction system that has helped Telenor Denmark to locate all events that have been decreasing customer experience levels by low-latency monitoring of interactions with the mobile network, points of sales an contact center. Technologies used: Teradata Aster, Oracle Exadata, and Pentaho ETL.

Languages

MDX, Bash Script, SQL, Power Query M, Excel VBA, Active Server Pages (ASP), JavaScript, Python, PHP, Snowflake

Tools

Tableau, Tableau Desktop Pro, Teradata SQL Assistant, Microsoft Excel, Power Pivot, Microsoft Power BI, SPSS Modeler, Pentaho Data Integration (Kettle), Birt Report, SQL Server BI, Power Query, GIS, SPSS, IBM SPSS, Oracle Exadata, Teradata Aster, Microsoft Project, Jira, Apache Tomcat

Paradigms

Business Intelligence (BI), Database Design, ETL, BPMN, Agile

Platforms

Linux, BIRT, Windows, Pentaho, Azure, SharePoint, Amazon Web Services (AWS), Windows Server 2012, Amazon EC2

Storage

MySQL, MariaDB, ANSI SQL, Database Modeling, SQL Server Reporting Services (SSRS), Teradata Databases, Teradata, PostgreSQL, SQL Server Analysis Services (SSAS), Microsoft SQL Server, SQL Server Integration Services (SSIS)

Other

Reporting, Data Modeling, Data Reporting, IT Projects, Project Planning, Data Governance, Data Quality, Data Quality Analysis, Data Visualization, Microsoft Business Intelligence (MBI), Market Research, Scraping, Web Scraping, Data Warehouse Design, Data Warehousing, DAX, Distributed Team Management, Tableau Server, Multidimensional Expressions (MDX), Unix Shell Scripting, Geospatial Data, Service, Analysis

Frameworks

Apache Spark

2001 - 2004

Master's Degree in Management of Services

Faculty of Organizational Sciences - Belgrade, Serbia

1997 - 2001

Bachelor's Degree in Computer Science

Faculty of Mathematics - Belgrade, Serbia

APRIL 2018 - PRESENT

Italian Language Level A1

Serbian Institute for Foreign Languages

DECEMBER 2011 - PRESENT

Oracle BI 11g Analyses and Dashboards

Oracle University, BG

DECEMBER 2011 - PRESENT

Oracle BI 11g Fundamentals

Oracle University, BG

SEPTEMBER 2009 - PRESENT

MS BI Courses 2791, 2792, 2793, 2794, 2795, 2796, 2797, 5061

A4ATCP with Microsoft Serbia

JUNE 2009 - PRESENT

Project Management Certificate Level 1,2,3

Primas Consulting

FEBRUARY 2008 - PRESENT

GisData Advanced Marketing Geographical Analysis

GIS Data Serbia

FEBRUARY 2005 - PRESENT

Topsim general top management training

Fachhochschule Munchen and Hans Zajdel Foundation

MARCH 2004 - PRESENT

English Language Level C2

Serbian Institute for Foreign Languages

JANUARY 1999 - PRESENT

Russian Language Level C1

Pushkin Institute Moscow

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