Phoebe Beckinger, Software Developer in Austin, TX, United States
Phoebe Beckinger

Software Developer in Austin, TX, United States

Member since April 15, 2020
Phoebe is a full-stack developer with over nine years of experience building software across a range of industries and company sizes. Her primary focus has been server-side development, but she also enjoys working with modern UI solutions. Phoebe is meticulous about her code, a passionate advocate for best practices, and knows how fundamental communication is in delivering exceptional products.
Phoebe is now available for hire


  • Contract Work
    Amazon Web Services (AWS), Heroku, PostgreSQL, Vue, Node.js...
  • Contract Work
    Amazon Web Services (AWS), Docker, Memcached, Oracle, AngularJS...
  • Ziff Davis
    Amazon Web Services (AWS), PostgreSQL, Redis, Ruby on Rails (RoR), Ruby



Austin, TX, United States



Preferred Environment

GitHub, Jira, Confluence, Tableau, ITerm, Microsoft 365, Microsoft Teams, Slack, DataGrip, Sublime Text, Windows, MacOS

The most amazing...

...product I've built from scratch is an ad copy generation system that reduced the time it takes our marketing team to launch new campaigns by 95%.


  • Lead Engineer

    2019 - 2020
    Contract Work
    • Built new highly-performant websites from the ground up using modern technologies and processes that serve millions of unique visitors a month with no downtime.
    • Transitioned data-loading processes to serverless infrastructures using AWS Lambda to achieve higher efficiency and lower operating cost.
    • Implemented several REST APIs to be consumed by both internal and external services.
    • Designed and developed custom payment solutions using Stripe.
    • Implemented a merchandise shipping system and integrated it with FedEx.
    Technologies: Amazon Web Services (AWS), Heroku, PostgreSQL, Vue, Node.js, Ruby on Rails (RoR), Ruby, C#.NET
  • Senior Software Engineer

    2018 - 2020
    Contract Work
    • Developed a RESTful JSON API from the ground up to service multiple different applications both internally and externally.
    • Led the effort in rewriting a major part of the core product into a highly efficient microservice architecture, by designing and carrying out the server-side implementation while leading UI team along the way.
    • Designed and implemented a solution to replace an existing data seeding process that not only eliminated redundant and erroneous data, long processing time but also allowed users to accomplish the goal without relying on the development team.
    • Implemented a caching system for the business’ core web application, cutting down load time significantly across different pages.
    • Designed and developed a data uploading system that allows users to bypass UI updates, directly upload CSV/XLSX files through robust validations and error reporting which resulted in a massive increase in user productivity.
    Technologies: Amazon Web Services (AWS), Docker, Memcached, Oracle, AngularJS, Ruby on Rails (RoR), Ruby
  • Senior Software Engineer

    2015 - 2018
    Ziff Davis
    • Designed and developed an ad copy generation tool that allowed the paid search team to mass create ad copies, effectively cut down campaign build-up time by up to 95%.
    • Led the effort in downloading sales data for more than 30 new different affiliate networks and merchants through integrating each partner’s API or data feeds service into existing system.
    • Built a daily crawl bot that examines over a hundred thousands affiliate links across our sites and notifies production team of all problematic product links.
    • Implemented various different alerts notifying different business units of things that required attention such as performance fluctuations or data anomalies.
    • Created an ad copy template library system allowing each campaign manager to save, update and favorite their own ad copy templates for future usage.
    Technologies: Amazon Web Services (AWS), PostgreSQL, Redis, Ruby on Rails (RoR), Ruby
  • Business Intelligence Developer

    2011 - 2015
    • Automated numerous complex portfolio reports and procedures, effectively reduced working time for analytics team by 95% while eliminating human errors.
    • Developed media planning tools that allowed consistent planning outputs across different planning teams at 80% reduced time.
    • Responsible for the management and distribution of all working data.
    Technologies: R, Visual Basic for Applications (VBA), SQL


  • Internal Ad Copy Generation System

    An internal web app that allows a large marketing team to quickly and efficiently dynamically generate ad copies for thousands of Google and Bing paid search campaigns weekly. Some notable features included a user-personalized ad copy library with abilities to manage, favorite, and share ad copy templates with other users, as well as being integrated with external applications to run real-time performance reports on the templates themselves.


  • Languages

    Ruby, SQL, HTML, CSS, JavaScript, Visual Basic for Applications (VBA), R, PHP, C#.NET
  • Frameworks

    Ruby on Rails (RoR), Bootstrap, AngularJS, .NET
  • Libraries/APIs

    jQuery, Vue, Node.js
  • Platforms

    Linux, Windows, MacOS, Amazon Web Services (AWS), Oracle, Heroku, Docker
  • Storage

    PostgreSQL, MySQL, Memcached, Redis
  • Other

    APIs, Microsoft 365
  • Tools

    Sublime Text, DataGrip, Slack, Microsoft Teams, ITerm, Tableau, Confluence, Jira, GitHub


  • Bachelor's Degree in Economics
    2007 - 2011
    Yonsei University - Seoul, South Korea

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