Warren Barton
Verified Expert in Engineering
Solutions Architect and Developer
Miami, FL, United States
Toptal member since March 12, 2025
Warren is a dynamic MarTech solutions architect with over a decade of experience leading Fortune 500 enterprises through innovative digital transformations powered by game-changing tech implementations. He has proven expertise in leading CMS, digital asset management, CDP, and CRP platforms, recently with GenAI in the mix. Highly certified in industry-leading platforms, Warren also has deep domain knowledge across life sciences, retail, financial services, and cutting-edge technology.
Portfolio
Experience
- .NET - 12 years
- Adobe Experience Manager (AEM) Assets - 12 years
- Adobe Experience Manager (AEM) - 12 years
- API Integration - 12 years
- Consulting - 10 years
- Java - 10 years
- Adobe Experience Cloud - 10 years
- Personalization - 6 years
Availability
Preferred Environment
Adobe Experience Cloud, SharePoint Online, Consulting, API Integration, Personalization, Salesforce Marketing Cloud, Sitecore, Veeva
The most amazing...
...thing I've done is deliver solutions in the most challenging scenarios, bringing clarity and success consistently for years.
Work Experience
MarTech Solutions Architect
Talent & Workforce Management Solutions
- Delivered architecture and development for MarTech solutions for multiple Fortune 500 enterprises using Adobe Experience Manager (AEM), Salesforce (SF), Sitecore, and several integration partners; every solution has at least six.
- Architected and implemented PG&E's SF-driven ReportIt mobile app, European Wax Center's SF-driven IgnitePro solution, Bristol Myers Squibb's global www.bmsstudyconnect.com site, and Sallie Mae Bank's AEM and SF-driven transformation.
- Designed and implemented one of the largest Azure and AEM Assets as a Cloud Service system for NBCUniversal, reducing asset retrieval times by 25%.
Director, Experience Center
PwC
- Co-led PwC's US Experience Center Digital Technology competency, managing $8+ million projects and teams of 50+ members.
- Engaged as solution architect and delivery lead for a portfolio of game-changing client solutions, averaging two major enterprise implementations per year across industries.
- Directed enterprise-level digital transformation initiatives, increasing client ROI by up to 30% in retail and routinely reducing time-to-market by 20%.
Experience
Salliemae.com
http://www.salliemae.com/I architected, delivered, and supported an integrated and scalable AEM solution tailored for the financial services industry, reducing page load times by 30% and improving SEO rankings.
Education
Bachelor's Degree in Business Administration
University of Florida - Gainesville, FL, USA
Certifications
Adobe Certified Professional - Adobe Real-Time CDP Business Practitioner
Adobe
Adobe Certified Master - Adobe Experience Manager Sites Architect
Adobe
Skills
Tools
Adobe, Adobe Experience Manager (AEM), Adobe Experience Manager (AEM) Assets, Salesforce Marketing Cloud
Languages
Java
Frameworks
.NET
Platforms
Adobe Experience Cloud, Azure, Amazon Web Services (AWS)
Other
SharePoint Online, Consulting, API Integration, Personalization, Sitecore, Veeva
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