Salesforce

Customer Relationship Management systems provide businesses with more clarity and information about customer behavior, helping boost sales, retain existing customers, and attract new ones. In this article, Toptal Software Developer Leif Gensert outlines the basic challenges of CRM integration and explains what you can do to make the process as efficient and frictionless as possible.

Salesforce is probably the most popular CRM platform, with various products giving you the power to put your business thoughts into action. In this article, Toptal Freelance Developer and Salesforce Certified Application Architect and Platform Developer (II) Jayant Nathani explains how Salesforce can help automate your business processes for a more efficient business.

Non-Salesforce app developers may be overlooking a hidden gem in the AI world: Salesforce Einstein offers image recognition and text analysis for plain-vanilla apps and Salesforce apps alike. In this article, Toptal Freelance Salesforce Developer Fahad Munawar Khan shows how any developer can leverage Einstein Vision and Einstein Language.

The AI revolution is transforming the consumer world. Some developers may shy away from AI, which has traditionally been a heavily technical specialty. In this article, Toptal Freelance Salesforce Developer Fahad Munawar Khan explores how accessible to developers the AI cloud has become, even for non-Salesforce apps, with Salesforce Einstein.

AppExchange offers some solid wins for any company using Salesforce. In this article, Freelance Salesforce Developer Fahad Munawar Khan explains how easy it is to get up and running with Salesforce AppExchange, and reveals some apps that are must-haves for any enterprise looking to boost their productivity.

Deploying new features with Salesforce can be problematic in more ways than one. It is crucial to have a sound strategy governing the publication of new releases, without running the risk of breaking your product. In this post, Toptal Software Engineer Ajinkya Deshmukh will provide you with all relevant information and key tips that will allow you to manage your next Salesforce release smoothly.

Nobody wants to leave valuable customer data behind. Unfortunately, though, the hardest part of data migration to a complex CRM system, such as Salesforce, is the handling of legacy data. In this article, Toptal Software Engineer Marian Paul provides 10 tips for successful legacy data migration to Salesforce.