Discover how to make a successful Facebook ad that inspires engagement and boosts conversion. Use the same thumb-stopping techniques to optimize your Instagram ads.
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Previously at
Digital Marketing Practice Lead
With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.
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Jeff is dedicated to helping clients of all sizes build digital marketing strategies that directly impact revenue. With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.Jeff is dedicated to helping clients of all sizes build digital marketing strategies that directly impact revenue. With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.
Previously At
Growth Marketing Practice Lead
Jeff is dedicated to helping clients of all sizes build digital marketing strategies that directly impact revenue. With a background in digital growth consulting with Accenture, Jeff brings expertise across demand generation strategies, content, campaigns, lead and funnel management, operating model design, cost optimization, martech and data, and digital transformation.
Previously at
Technology Experience
15+ Years
Delivery Manager
Rachael serves as a Delivery Manager at Toptal with a focus on leading diverse global teams in developing innovative solutions for our clients. She works across multiple disciplines, including technology, marketing, and management consulting. Rachael specializes in managing people and client relationships, process optimization, and driving teams toward optimal business outcomes.
Previously Managed Client
Experience
9+ Years
13+ Years
of Experience
Joanna is a visionary brand and marketing leader with a strategic and detail-oriented approach to execution. She bridges a background in strategy, visual design, and marketing to devise and implement effective traditional and digital marketing campaigns for diverse industries. Joanna possesses a proven history of driving results across sales, lead generation, brand recognition, and audience engagement.
Previously at
13+ Years
of Experience
Camila is a seasoned professional with 13+ years of experience in marketing and analytics. She has worked for agencies like Omnicom Media Group and companies like Just Eat, managing budgets of over £7 million globally. With a master’s degree in advertising and multiple certifications, Camila excels in agency transitions and establishing in-house teams. She is an innovative thinker who thrives on pushing boundaries, leveraging analytics and digital strategies to drive outstanding performance.
Previously at
14+ Years
of Experience
Tala is a creative, performance-oriented digital marketing strategist and project manager with extensive experience and a comprehensive background in assessing client business and marketing situations. With more than 14 years of experience, three as a consultant, she has a proven track record of working with B2C, B2B, and B2G brands and startups across industries, like edtech, government, NGOs, healthcare, and F&B. Tala has had the opportunity to work in Jordan, Kuwait, India, Egypt, and the UAE.
Previously at
9+ Years
of Experience
Jake is a growth and performance marketing expert in paid social, paid search, SEO, and CRO. His paid media work spans Facebook, Instagram, TikTok, YouTube, Snapchat, LinkedIn, Reddit, Apple Search Ads, Google Search Ads, Google Shopping Ads, Bing Search Ads, and Pinterest marketing. Jake is proficient with programmatic display ads across Google Display, Criteo, and AdRoll. He also provides on and off-page SEO, CRO funnel optimization, ad creative strategy, and A/B testing as core offerings.
Previously at
20+ Years
of Experience
Lynda is an enthusiastic, skilled marketer with more than 20 years of experience in all marketing facets at blue-chip companies like Dell, IBM, and Nokia. She thrives in a fast-paced environment, adapts quickly to changing priorities, and leads with a results-first mindset. Lynda’s passion is in demand generation, content and social strategy, paid media, and partner marketing.
Previously at
20+ Years
of Experience
Felipe is a marketing and advertising professional with 20+ years of experience in service, general management, communication, marketing consulting, strategy design, creation of ad campaigns, and direct or relational marketing. Having worked on planning, statistics, research, public relations, and below-the-line advertising (BTL), Felipe is highly sensitive to consumers and brand management aptitudes and has a remarkable ability to design marketing plans according to the needs of a given brand.
Previously at
12+ Years
of Experience
Gustavo is a seasoned growth marketer with experience in the education, gaming, health, and travel sectors. With an impressive knack for copywriting, he creates effective copy that is always focused on ways to enhance conversion. Gustavo’s expertise also extends to designing and optimizing sales funnels, landing pages, effective ads, and CRM. Finally, Gustavo has consistently demonstrated a user-centered approach to his work, enabling him to successfully navigate from solopreneurs to big enterprises.
Previously at
8+ Years
of Experience
Alex is a data-driven digital advertising expert with extensive professional experience. He specializes in strategic planning, implementation, and execution of agile solutions for major music, sports, and e-commerce players. Alex excels at go-to-market campaigns, media planning, buying, budgeting, creative consulting, and growth and sales strategies in current and emerging markets. His clients include Live Nation, Ticketmaster, Dreamville, Lollapalooza, NBA, NHL, and AFL.
Previously at
8+ Years
of Experience
Daniel is an experienced marketing manager in the tourism, technology, entertainment, and cultural industries. He has led successful marketing strategies for HBO Max, Electrolux, Skyscanner, and Platzi—driving substantial growth. Proficient in content marketing, SEO, lifecycle marketing, and advertising, Daniel is committed to forging meaningful customer connections through marketing and team leadership.
Previously at
9+ Years
of Experience
Fernando has experience in search engine marketing PPC, working with e-commerce for the Ledgen Group on B2B and B2C companies like NBA and NHL teams, Caterpillar, Lending Tree, regional banks, and cybersecurity firms. He managed budgets of up to $1 million per month. Additionally, Fernando has deep knowledge of SEO, having worked in audits, content planning, and on-page optimization. Fernando is a quick learner with deep expertise working with AI for digital media and SEO.
Previously at
13+ Years
of Experience
Gabriel is an entrepreneurial expert-generalist (polymath) with diverse experience and a reputation for getting things done. He has worked at global, regional, and C-suite levels as CEO and COO in four early-stage startups, two top global banks (RBC and Citi), and a multinational consumer packaged goods company (Nestlé). Gabriel is passionate about leveraging digital and account-based marketing, finance, entrepreneurship, and technology to make the world a better place for generations to come.
Previously at
6+ Years
of Experience
Viktoriia is a creative marketing and project manager with 6+ years of experience delivering impactful campaigns, content, and collateral through a blend of established and innovative strategies. She is skilled in leading teams, managing vendor relationships, and driving community growth initiatives. Adept at driving revenue growth, enhancing brand engagement, and optimizing marketing performance, Viktoriia has a proven track record of achieving business objectives while exceeding expectations.
Previously at
12+ Years
of Experience
Alena is a results-driven marketing expert passionate about digital marketing and technology. With more than a decade of industry experience, her expertise spans B2B, B2C, and B2B2C domains. Alena’s agile and creative approach consistently yields positive results. She is known for her innovative strategies that combine creativity and analytical skills. With a track record of careful, strategic planning, Alena has an uncanny ability to turn business visions into tangible, vibrant realities.
Previously at
10+ Years
of Experience
Paul is a senior marketing manager who has managed teams and stakeholders. He excels at strategy creation, growth marketing and implementation, marketing management, and specific channels such as CRO, SEO, and paid advertising. He uses a data-driven, growth, and experimentation approach to drive business value. He worked for startups up and established international brands. Paul is known for his never-ending drive in the marketing field and his strategic, creative, and critical thinking skills.
Previously at
24+ Years
of Experience
A global marketing leader with years of experience bolstering startups and blue chip companies like Johnnie Walker, American Express, BCG, and The Washington Post, Brion has exceeded goals, expanded into new markets, and significantly increased profits. He has managed dispersed cross-functional teams to create campaigns with digital and global insight. Brion's innovative strategy has garnered awards for exceptional marketing that delivers.
Previously at
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Having previously worked with these leading global companies, our talent brings valuable insights and expertise to deliver world-class outcomes.
WHY ORGANIZATIONS CHOOSE US
Discover the cutting-edge benefits our clients enjoy from the global Toptal network.
Top marketing agency hires 10 Toptal developers to automate critical process, grows revenue 3x.
Challenge: Adcrush Media needed to automate its media-buying process and scale the company faster without relying on external capital.
Solution: Using Toptal’s flexible, on-demand hiring model, Adcrush Media worked with 10 developers to automate its ad-buying process and rapidly release critical features.
Impact: Without raising external capital or hiring a full-time engineering team, Adcrush Media expanded its client base by 500% and tripled revenue year over year.
When we have a very specific need, Toptal can find us a specialist in just a few days. Toptal lets us launch features at a ferocious pace.
David Sanghera
Co-founder and CTO
OUR THOUGHT LEADERSHIP
Read the latest articles and resources to keep you current on emerging trends in affiliate marketing.
Discover how to make a successful Facebook ad that inspires engagement and boosts conversion. Use the same thumb-stopping techniques to optimize your Instagram ads.
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Previously at
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