Customer and Market Research Services

Customer and Market Research Services for In-depth Market Insights

Drive your business forward with Toptal’s Customer and Market Research Services. Our expert research methodologies and reports reveal key market trends and customer insights that fuel business growth and ensure long-term success.
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Based on 1796 reviews as of July 18, 2024

Alexandros Siormpas

Team Leader

Featured Full Team of Customer and Market Research Experts

Alexandros Siormpas

Market Research Expert

Alexandros is a highly committed and results-driven pricing professional with a track record of significant top- and bottom-line impact across Tier 1 e-commerce, marketplaces, and consumer goods businesses (Samsung, Philips, and eBay). He now freelances to contribute his 11+ years of deep expertise in engaging and challenging pricing and financial modeling projects.

Previously at

Ebay

Customer and Market Research Experience

11+ Years

Christine Esoldo

UX Researcher

Christine is a multidisciplinary creative UX designer with skills in illustration, copywriting, and branding who holds an MFA in product design. She has 19 years of experience at companies like CrowdStrike, Lowe’s Home Improvement, The Hershey Company, and Dell. She uses design thinking processes to discover user needs, define value and fit with proofs of concept and MVPs, and iteratively improve and redesign products through testing and experiments.

Previously at

Dell

Customer and Market Research Experience

19+ Years

Paul Thomson

UX Researcher

Paul is a UX analyst and design strategist with a video production background. He has worked in media, e-commerce, tourism, broadcast, finance, and publishing environments since 1997. By combining his unique experience in design, UX, product, coding, and film, he helps businesses make decisions on communicating and interacting with their customers. Paul has worked with varied clients, including Gartner, the BBC, Deutsche Bank, Legal & General, Thomas Cook, NatWest, Redbull, PruHealth, and the NME.

Previously at

Gartner

Customer and Market Research Experience

19+ Years

TRUSTED BY LEADING BRANDS

OUR SERVICES

Toptal Customer and Market Research Services

Effectively identify and engage your target audience through Toptal’s Customer and Market Research Services. Enhance your product introduction with competitive analysis, in-depth customer insights, segmentation strategies, trend analysis, and comprehensive UX research.

Competitive Analysis Services

Identify your competitors’ weaknesses and refine your strategic advantage with our in-depth competitive analysis.

Customer Insights Services

Enhance customer retention and acquisition by understanding client needs and behaviors with actionable insights.

Segmentation Services

Enhance targeting with advanced segmentation techniques that divide your market into actionable and profitable groups.

Market Research Services

Drive your business decisions with detailed market analyses, identifying trends and opportunities for growth.

UX Research Consulting

Improve user satisfaction and engagement through expert UX strategies and research-driven design recommendations.

Trend Analysis Services

Stay ahead of the curve by identifying and acting on emerging market trends with our expert trend analysis.
CUSTOMIZED SOLUTIONS
Customer and Market Research Solutions That Drive Impact
Toptal delivers leading customer and market research services through its diverse talent network and flexible delivery models. We implement the right skills at each project phase, blending expertise from various roles for seamless execution.
Managed Delivery by Toptal
End-to-end project delivery per your specific requirements.
GM of Marketing Services's avatar
GM of Marketing Services
Delivery Manager's avatar
Delivery Manager
Market Research Expert's avatar
Market Research Expert
Data Analyst's avatar
Data Analyst
User Research Expert's avatar
User Research Expert
UX Researcher's avatar
UX Researcher
Market Research Expert's avatar
Market Research Expert
User Research Expert's avatar
User Research Expert
Chris Krohn
Chris Krohn
Toptal Logo

GM of Marketing Services

Chris brings decades of experience as a marketing executive and technologist to the table. He has served as president, general manager, chief marketing officer, Bain & Company strategist, and board director, and as a professor of marketing at The University of Chicago Booth School of Business.

Previously at

Marketing Experience

30+ Years

Lauren Beam
Lauren Beam
Toptal Logo

Delivery Manager

Lauren serves as the Senior Director of Managed Delivery at Toptal with a focus on driving high-impact innovation and implementing cutting-edge technologies across diverse client portfolios, from global startups to Fortune 500 companies. Her expertise in product strategy, program development, and performance optimization contributes to her success in crafting forward-thinking solutions that redefine success in the ever-evolving tech landscape.

Previously Managed Client

Experience

10+ Years

Francesco Castellano
Francesco Castellano
Verified Expert in Finance
Experience Icon

16+ Years

of Experience

Market Research Expert

Francesco has years of experience in finance, consulting, business management, and sustainability. Throughout these years, he has worked on more than 20 projects as a consultant at Bain & Company and launched Uber operations in Turin, Italy. Lately, he has founded Tondo, an organization spreading circular economy concepts, and Tondo Lab, a company driving the implementation of clean and circular innovations. Francesco is passionate about innovation and entrepreneurship.

Previously at

Daniel McKean
Daniel McKean
Verified Expert in Marketing
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29+ Years

of Experience

Data Analyst

Daniel is a digital marketing strategist and data analyst known for impacting business ROI. He is skilled in optimizing strategies using market research, data, and analytics, as well as in delivering actionable insights aligned with business and marketing goals. His emphasis on omnichannel brand experiences across competitive markets makes him invaluable for businesses seeking market growth and enhanced brand reputations. Across the board, Daniel positively impacts every brand’s digital presence.

Previously at

Jiyoun Lee-Lodge
Jiyoun Lee-Lodge
Verified Expert in Design
Experience Icon

10+ years

of Experience

User Research Expert

Jiyoun is a creative professional with 10+ years of experience developing quality products while focusing on new feature development, product usability, and customer journeys. Skilled in overseeing the user experience of a product from conception to launch, she’s able to utilize a user-centered approach and design thinking skills. She excels at conducting user research, defining challenges and constraints, proposing innovative solutions, and creating prototypes to share project vision.

Previously at

Georgina Vega
Georgina Vega
Verified Expert in Design
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11+ Years

of Experience

UX Researcher

Georgina is a user researcher with more than 11 years of experience leading projects across Latin America and the US to help companies scale their business by understanding their customers’ rational and emotional minds. She has worked with big companies like Despegar and startups like CookUnity. Georgina has a bachelor’s degree in international affairs and a strong background in B2B and B2C projects for the fashion, travel, hospitality, food, and health and well-being industries.

Previously at

Arvind Kumar
Arvind Kumar
Verified Expert in Finance
Experience Icon

10+

of Experience

Market Research Expert

Arvind is a consultant with ten years of experience across the Middle East, America, India, and Europe, at companies such as KPMG Global Strategy Group, Goldman Sachs, and EY. He has delivered 30+ projects, including growth strategies and business plans; M&A and financial analyses; pitch decks; and go-to-market, branding, and digital strategies. Arvind has a demonstrated track record in planning and delivering complex transformations ranging from $2 million to $1 billion. He holds an MBA from HEC Paris.

Previously at

Kate Valdes
Kate Valdes
Verified Expert in Design
Experience Icon

19+ Years

of Experience

User Research Expert

With 19 years of design industry experience, Kate has produced successful digital experiences for both startups and well-known name brands such as Netflix and BlackLine. This includes projects across industries and platforms. Leveraging her background in user research, Kate is able to bridge the gap between strategy and experience, integrating design services for branding into the most complex of workflows.

Previously at

COLLABORATION THAT WORKS

How to Partner With Toptal for Your Customer and Market Research Needs

Toptal matches you directly with global marketing leaders from our network in hours—not weeks or months.

1

Talk to a Customer and Market Research Lead

A leader from our team will work with you to understand your goals, technical needs, and team dynamics.
2

Get the Perfect Solution

From full end-to-end delivery to team augmentation, choose the best model for your business and project needs.
3

The Right Fit, Every Time

Work with Toptal’s Customer and Market Research team on a trial basis (pay only if satisfied), ensuring that your needs are ultimately met.

Maximize your business performance with Toptal’s Customer and Market Research Services

Get a Free Consultation Now
Schedule a Call With Toptal’s Customer and Market Research Team Today

NEED WORLD-CLASS CUSTOMER AND MARKET RESEARCH SERVICES FAST?

Schedule a Call With Toptal’s Customer and Market Research Team Today

Chris Krohn

  GM of Marketing Services

Chris’s division of professionals delivers world-class marketing services. He brings decades of experience as a marketing executive and technologist to the table. Chris has served as president, general manager, chief marketing officer, Bain & Company strategist, and board director, and as a professor of marketing at The University of Chicago Booth School of Business.
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OUR THOUGHT LEADERSHIP

Explore Insights From the Customer and Market Research Field

Read the latest articles and resources to keep you current on emerging trends in customer and market research.

The Value of User Research

Unlock the full potential of your product’s UX with the power of user research. Find out how data analytics, user reviews, customer interviews, market research, and usability testing can transform design solutions to exceed your audience’s expectations.

Read More
Frauke Seewald

Frauke Seewald

Verified Expert in Design
19 Years of Experience
Frauke is a senior UX designer and user researcher with a background in psychology. Her ability to craft user-centric design solutions comes from years of experience in UX research and a deep understanding of what users need and want. She has worked with companies such as Swisscom, Telus, and Crealogix.

Previously at

Swisscom

RELATED EXPERTISE

Customer and Market Research Services Related Offerings

Pair Toptal’s Customer and Market Research Services with related competencies to effectively tackle your business challenges.

Maximize your business performance with Toptal’s Customer and Market Research Services

Get a Free Consultation Now