Marketing Strategy and Operations

Drive Revenue With Marketing Strategy and Operations Services

Enhance your marketing operations and maximize your ROI. Our experienced marketing leaders assess your current business landscape, identify areas for improvement, and implement cutting-edge solutions.
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Based on 1796 reviews as of July 18, 2024

David Bailey

Team Leader

Featured Full Team of Marketing Strategy and Operations Experts

David Bailey

Chief Marketing Officer

David has gained a wealth of experience from a range of product/marketing roles. He’s led cross-functional teams in global organizations (including Apple and Samsung) and managed distributed teams in smaller startups and scale-ups. David is passionate about developing and executing strategies that deliver exceptional customer experiences.

Previously at

Apple

Experience

25+ Years

Mario Hoek

Marketing Director

Mario is a seasoned, customer-driven professional with over 20 years of experience in the management of digital transformation projects, developing, planning, and launching products in the telecommunications, financial, and media industries. He has helped companies create winning digital strategies and design world-class user experiences. Mario's clients include Sony, Virgin Mobile, Monsanto, Huawei, and Blackberry.

Previously at

Sony

Experience

20+ Years

Åsa Andersson

Customer Experience (CX) Executive

Åsa launched her consulting practice after a 20-year global career as a CX practitioner and executive leader within customer experience design for big corporations like Publicis Sapient, Ikea, du, Pandora, and Bang & Olufsen. She led large and complex CX transformations and helped multiple brands improve their whole customer experience journey to reach their business goals. Her deep expertise in data-led CX innovation and UX strategies made her want to become independent.

Previously at

Ikea

Experience

20+ Years

TRUSTED BY LEADING BRANDS

OUR SERVICES

Marketing Strategy and Operations Services

Build a powerful brand with Toptal’s Marketing and Operations Services. Our experts have held positions such as fractional chief marketing officers, vice presidents, and advisory partners at top global brands, with deep experience in channel strategy, customer relationship management (CRM) integrations, go-to-market (GTM) strategy, martech, and more.

Channel Strategy Services

Optimize your outreach across diverse platforms with a custom channel strategy that boosts visibility and engagement.

CRM Integration Services

Seamlessly integrate CRM systems to enhance customer relationships and streamline communications across all touchpoints.

GTM Strategy Services

Accelerate market entry with a robust GTM strategy tailored to your product and market dynamics.

MarTech Services

Leverage the latest in marketing technology to streamline operations and increase marketing ROI with tailored martech solutions.

Media Planning Services

Craft targeted media plans that resonate with your audience and maximize ad spend effectiveness.

Loyalty Program Services

Boost customer retention with customized loyalty programs that incentivize repeat business and foster brand loyalty.
CUSTOMIZED SOLUTIONS
Marketing Strategy and Operations Solutions That Drive Impact
Toptal delivers leading marketing strategy and operations services through its diverse talent network and flexible delivery models. We implement the right skills at each project phase, blending expertise from various roles for seamless execution.
Managed Delivery by Toptal
End-to-end project delivery per your specific requirements.
GM of Marketing Services's avatar
GM of Marketing Services
Delivery Manager's avatar
Delivery Manager
Marketing Strategist's avatar
Marketing Strategist
MarTech Expert's avatar
MarTech Expert
GTM Strategist's avatar
GTM Strategist
Marketing Automation's avatar
Marketing Automation
Omnichannel Marketing Strategist's avatar
Omnichannel Marketing Strategist
Marketing Operations Director's avatar
Marketing Operations Director
Chris Krohn
Chris Krohn
Toptal Logo

GM of Marketing Services

Chris brings decades of experience as a marketing executive and technologist to the table. He has served as president, general manager, chief marketing officer, Bain & Company strategist, and board director, and as a professor of marketing at The University of Chicago Booth School of Business.

Previously at

Marketing Experience

30+ Years

Lauren Beam
Lauren Beam
Toptal Logo

Delivery Manager

Lauren serves as the Senior Director of Managed Delivery at Toptal with a focus on driving high-impact innovation and implementing cutting-edge technologies across diverse client portfolios, from global startups to Fortune 500 companies. Her expertise in product strategy, program development, and performance optimization contributes to her success in crafting forward-thinking solutions that redefine success in the ever-evolving tech landscape.

Previously Managed Client

Experience

10+ Years

Anna Yelkina-Damman
Anna Yelkina-Damman
Verified Expert in Marketing
Experience Icon

22+ Years

of Experience

Marketing Strategist

Anna is a well-rounded marketing expert. She has launched commercially successful products and has specialized in brand management and marketing communications for the last six years, including managing over $40 million in traditional and digital brand campaigns for a Fortune 500 company and digital marketing campaigns for a small startup. Anna’s ability to be a hands-on team member in a cross-functional environment has prepared her to be a valuable addition to any organization.

Previously at

Brion Roberto
Brion Roberto
Verified Expert in Marketing
Experience Icon

24+ Years

of Experience

Martech Expert

A global marketing leader with years of experience bolstering startups and blue-chip companies like Johnnie Walker, American Express, Boston Consulting Group, and The Washington Post, Brion has exceeded goals, expanded into new markets, and significantly increased profits. He has managed dispersed cross-functional teams to create campaigns with digital and global insight. Brion’s innovative strategy has garnered awards for exceptional marketing that delivers.

Previously at

Joanna Chiarello
Joanna Chiarello
Verified Expert in Marketing
Experience Icon

13+ Years

of Experience

GTM Strategist

Joanna is a visionary brand and marketing leader with a strategic and detail-oriented approach to execution. She bridges a background in strategy, visual design, and marketing to devise and implement effective traditional and digital marketing campaigns for diverse industries. Joanna has a proven history of driving results across sales, lead generation, brand recognition, and audience engagement.

Previously at

Gustavo Loureiro dos Reis
Gustavo Loureiro dos Reis
Verified Expert in Marketing
Experience Icon

12+ Years

of Experience

Marketing Automation

Gustavo is a seasoned growth marketer with experience in the education, gaming, health, and travel sectors. With an impressive knack for copywriting, he creates effective copy with a focus on enhancing conversion. Gustavo’s expertise also extends to designing and optimizing sales funnels, landing pages, effective ads, and CRM. Finally, Gustavo has consistently demonstrated a user-centered approach to his work, enabling him to successfully navigate from solopreneurs to big enterprises.

Previously at

Felipe Garces
Felipe Garces
Verified Expert in Marketing
Experience Icon

21+ Years

of Experience

Omnichannel Marketing Strategist

Felipe is a marketing and advertising professional with more than 21 years of experience in service, general management, communication, marketing consulting, strategy design, creation of ad campaigns, and direct or relational marketing. Having worked on planning, statistics, research, public relations, and below-the-line advertising, Felipe is highly sensitive to consumers and brand management aptitudes and has a remarkable ability to design marketing plans according to the needs of a given brand.

Previously at

Katrina Ward
Katrina Ward
Verified Expert in Marketing
Experience Icon

11+ Years

of Experience

Marketing Operations Director

Katrina is an experienced marketing expert with a deep understanding of complex martech stacks. They led the overhaul of digital experiences, managed teams, and launched customer-focused marketplaces. With extensive agency and client-side experience, Katrina is an outstanding addition to any organization who excels in various roles, from content management to executive leadership. They teach digital marketing courses to MBA students and are passionate about protecting user data.

Previously at

COLLABORATION THAT WORKS

How to Partner With Toptal for Your Marketing Strategy and Operations Needs

Toptal connects you directly with world-class marketing experts from our network within hours—not weeks or months.

1

Talk to a Marketing Strategy and Operations Lead

A leader from our team will work with you to understand your goals, technical needs, and team dynamics.
2

Get the Perfect Solution

From full end-to-end delivery to team augmentation—choose the best model for your business and project needs.
3

The Right Fit, Every Time

Work with Toptal’s Marketing Strategy and Operations team on a trial basis (pay only if satisfied), ensuring that your needs are ultimately met.

Maximize your business performance with Toptal’s Marketing Strategy and Operations Services

Get a Free Consultation Now
Schedule a Call With Toptal’s Marketing Strategy and Operations Team Today

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Schedule a Call With Toptal’s Marketing Strategy and Operations Team Today

Chris Krohn

  GM of Marketing Services

Chris’s division of professionals delivers world-class marketing services. He brings decades of experience as a marketing executive and technologist to the table. Chris has served as president, general manager, chief marketing officer, Bain & Company strategist, and board director, and as a professor of marketing at The University of Chicago Booth School of Business.
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OUR THOUGHT LEADERSHIP

Explore Insights From the Marketing Strategy and Operations Field

Read the latest articles and resources to keep you current on emerging trends in marketing strategy and operations.

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Asset Mendesh

Asset Mendesh

Verified Expert in Marketing
8 Years of Experience
Asset is a digital performance marketer who specializes in B2B lead generation and digital strategy. He has led successful marketing campaigns for Fortune 500 companies and a range of startups, and has managed budgets of more than $600,000. He holds a bachelor’s degree in economics and business, and a master’s degree in strategic marketing from Imperial College Business School in London, UK.

Previously at

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Maximize your business performance with Toptal’s Marketing Strategy and Operations Services

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