Social Media Listening Services

Social Media Listening Services –
Capture Real-time Audience Insights

We offer deep insights and continuous monitoring of your social channels that will help you stay connected to your users, detect shifts in sentiment, and make strategic decisions to keep your brand relevant and responsive.
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Clients Served
25,000+
Total Vetted Professionals
20,000+
Toptal Total Projects Completed
64,000+
Industries Served
300+

TRUSTED BY LEADING BRANDS

Our Services

Toptal Social Media Listening Services

Enhance your brand’s strategy with Toptal’s Social Media Listening Services. Our social media listening experts provide instant insights, monitor online conversations, and analyze audience sentiment to help you make informed decisions and strengthen your brand’s perception and engagement.

Sentiment Analysis

Analyze audience sentiment on social media channels in real-time for meaningful insights.

Audience Analysis

Understand your target audience’s demographics and behaviors for more effective engagement.

Competitive Analysis

Monitor competitors’ social media activity to identify opportunities and refine your strategy.

Real-time Monitoring and Insights

Gain real-time visibility into social media conversations for faster reactions and timely engagement.

Trend Identification

Identify emerging trends in social media conversations to stay ahead of market dynamics.

Campaign Performance Analysis

Measure the effectiveness of social media campaigns across owned, earned, and paid media.

Crisis Management

Proactively manage emerging PR situations to keep your brand’s reputation strong online.

Customer Feedback Analysis

Collect and analyze customer feedback from social media to enhance products and services.

Social Channel Analytics

Analyze performance metrics across social media platforms to optimize your strategy.

Influencer Recognition

Identify influential voices in social media to expand your brand’s reach and increase engagement.

Geo-location Monitoring

Monitor social media conversations in specific locations for targeted and localized insights.

Image Recognition

Detect your brand, logos, and products in social media posts using advanced image recognition tools.

Looking for guidance about the perfect social media listening service for your needs?

Get a Free Consultation Now
PARTNERSHIP THAT WORKS

How We Deliver Social Media Listening Services

Our Social Media Listening experts, with experience at leading companies, develop tailored solutions to meet your business needs and unique industry demands for sustainable results and long-term success.

1

Discover

2

Define

3

Develop

Once your service is defined and you have your talent or team on board, they will create your unique project timeline, process, and initial proposals, whether it’s conducting a sentiment analysis or developing a comprehensive end-to-end social media listening strategy.
4

Deploy

Chris Krohn
Chris Krohn
GM of Marketing Services

As Toptal’s GM of Marketing Services, Chris empowers clients with marketing talent, consulting, and agency services. Prior to joining Toptal, he served as CMO and General Manager at Restaurant.com, CarParts.com and Sears Holdings, where he managed a $700M multichannel P&L. Earlier in his career, Chris advised leading companies on business strategy, technology, and operations as a consultant with Accenture and Bain & Company. He holds a BA from Northwestern University, where he was also an instructor of computer science, and an MBA from the University of Chicago Booth School of Business, where he is currently an adjunct professor of marketing.

Previously At

Bain & Company
CUSTOMIZED SOLUTIONS
Social Media Listening Services That Deliver Value
Toptal delivers leading social media listening services through its diverse talent network and flexible delivery models. We implement the right skills at each project phase, blending expertise from various roles for seamless execution.
Managed Delivery by Toptal
End-to-end project delivery per your specific requirements.
GM of Marketing Services's avatar
GM of Marketing Services
Delivery Manager's avatar
Delivery Manager
Social Media Marketing Strategist's avatar
Social Media Marketing Strategist
Digital Marketing Strategist's avatar
Digital Marketing Strategist
Social Media Listening Expert's avatar
Social Media Listening Expert
Social Media Content Expert's avatar
Social Media Content Expert
Communication and Crisis Expert's avatar
Communication and Crisis Expert
Influencer Marketing Strategist's avatar
Influencer Marketing Strategist
Chris Krohn
Chris Krohn
Toptal Logo

GM of Marketing Services

As Toptal’s GM of Marketing Services, Chris empowers clients with marketing talent, consulting, and agency services. Prior to joining Toptal, he served as CMO and General Manager at Restaurant.com, CarParts.com and Sears Holdings, where he managed a $700M multichannel P&L. Earlier in his career, Chris advised leading companies on business strategy, technology, and operations as a consultant with Accenture and Bain & Company. He holds a BA from Northwestern University, where he was also an instructor of computer science, and an MBA from the University of Chicago Booth School of Business, where he is currently an adjunct professor of marketing.

Previously at

Experience

30+ Years

Lauren Beam
Lauren Beam
Toptal Logo

Delivery Manager

Lauren serves as Toptal’s Senior Director of Managed Delivery with a focus on driving high-impact innovation and implementing cutting-edge technologies across diverse client portfolios, from global startups to Fortune 500 companies. Her expertise in product strategy, program development, and performance optimization contributes to her success in crafting forward-thinking solutions that redefine success in the ever-evolving tech landscape.

Previously Managed Client

Experience

10+ Years

Camila Pereira
Camila Pereira
Verified Expert in Marketing
Experience Icon

13+ Years

of Experience

Social Media Marketing Strategist

Camila is a seasoned professional with more than 13 years of experience in marketing and analytics. She has worked for agencies like Omnicom Media Group and companies like Just Eat, managing budgets of more than £7 million globally. With a master’s degree in advertising and multiple certifications, Camila excels in agency transitions and establishing in-house teams. She is an innovative thinker who thrives on pushing boundaries, leveraging analytics and digital strategies to drive outstanding performance.

Previously at

Blake Stockton
Blake Stockton
Verified Expert in Marketing
Experience Icon

14+ Years

of Experience

Digital Marketing Strategist

Blake is a dynamic strategist with more than 14 years of digital marketing experience that includes roles at Google, an Inc. 5000 Fastest-growing Startup, and the Small Business Administration. With a creative and entrepreneurial approach, he crafts impactful content and strategies, drawing on his experience founding successful online ventures. In 2018, Blake won the Rising Star of the Year award in Florida for pioneering Facebook Live training and delivering updates on social media algorithms and content.

Previously at

Tala Hammouri
Tala Hammouri
Verified Expert in Marketing
Experience Icon

14+ Years

of Experience

Social Media Listening Expert

Tala Hammouri is a seasoned marketing strategist with over 10 years of experience specializing in social media listening and digital strategy. Working across B2C, B2B, and B2G sectors, she has partnered with global brands like Starbucks and high-profile clients such as H.E. Ohood Al Roumi. Tala’s expertise includes leveraging social media listening tools to track consumer sentiment, refine content strategies, and drive engagement in industries like edtech, healthcare, and F&B. Her data-driven approach has successfully positioned brands to connect authentically with diverse audiences across the MENA region.

Previously at

Cheryl Da Silva
Cheryl Da Silva
Verified Expert in Marketing
Experience Icon

8+ Years

of Experience

Social Media Content Expert

Cheryl is a seasoned content manager with more than eight years of expertise in content marketing, SEO, social media, PR, and communications. She has been successful in crafting compelling narratives that drive traffic, engagement, and revenue. With strong project management and storytelling skills, she delivers exciting copy for various channels, formats, and audiences. Discover how Cheryl can utilize her strategic abilities to elevate your brand and meet business objectives.

Previously at

Google
Rebecca Berkowitz
Rebecca Berkowitz
Verified Expert in Marketing
Experience Icon

10+ Years

of Experience

Communication and Crisis Expert

Rebecca is a multihyphenate marketer with a decade of experience working with brands across health and wellness, fashion, beauty, luxury, and lifestyle sectors. Customer-obsessed and insight-driven, she thrives off of solving problems and bringing life-changing experiences to the customer. Rebecca brings positive energy to the table and has a strong ability to manage multiple stakeholders, form strategic partnerships, and work well in varied, fast-paced environments.

Previously at

Orly Sigal
Orly Sigal
Verified Expert in Marketing
Experience Icon

21+ Years

of Experience

Influencer Marketing Strategist

Orly is a well-rounded, driven, inspirational executive and marketing leader with 21+ years of dynamic CPG experience in cosmetics, sports, eyewear, and book publishing. She is an expert in leading business and brand strategy, driving teams to develop and execute 360-degree brand marketing programs and campaigns while maintaining global brand equity and leveraging local market relevance.

Previously at

UNRIVALED EXPERTISE

Our Talent Has Worked With Top Companies

Having previously worked with these leading global companies, our talent brings valuable insights and expertise to deliver world-class outcomes.

Google
OpenAI
Meta
Microsoft
Apple
GoogleOpenAIMetaMicrosoftAppleIBMTeslaOracleAccentureAmazon Web ServicesAirbnbintelDuolingoBooking.comSAPHBOAdobeCiscoNvidiaSAS

OUR THOUGHT LEADERSHIP

Explore Insights From the Social Media Listening Field

Read the latest articles and resources to keep you current on emerging trends in social media listening, consumer behavior, branding strategies, and more.

Strategic Listening: A Guide to Python Social Media Analysis

Listening is everything—especially when it comes to effective marketing and product design. Gain key market insights from social media data using sentiment analysis and topic modeling in Python.

Read More
Federico Albanese

Federico Albanese

Verified Expert in Engineering
Federico is an expert Python developer and data scientist who has worked at Facebook, implementing deep learning models. He is a university lecturer, and his PhD research focuses on natural language processing and machine learning.

Previously at

Meta
Jeff Gangemi

Jeff is the Growth Marketing Practice Lead at Toptal. He holds a bachelor’s degree from Middlebury College and an MBA from Cornell University with an emphasis on leadership and innovation. Jeff has spent the past 15 years building demand generation, content marketing, and digital programs that drive meaningful transformation and growth for both internal teams and external clients. Before joining Toptal, he held senior management roles at Accenture Song, Material, and Telus International.

Looking for guidance about the perfect social media listening service for your needs?

Get a Free Consultation Now