Bryant Mao
Verified Expert in Design
Designer
Taipei, Taiwan
Toptal member since November 17, 2021
Bryant is an award-winning product designer who specializes in strategy, user experience, user interface, and interaction design. For the past 10 years, Bryant has been working with global companies to craft digital experiences and solutions for diverse markets and large user bases. Bryant combines his business acumen and human insights to guide the direction and uses various prototyping methods to verify ideas that make an impact.
Experience
- Interaction Design (IxD) - 10 years
- User Journey Maps - 10 years
- UX Prototyping - 10 years
- User Testing - 10 years
- UX Strategy - 10 years
- Information Architecture (IA) - 10 years
- Design Workshops - 10 years
- A/B Testing - 3 years
Portfolio
Work Experience
Freelance Product and UX Designer
Self-employed
- Delivered comprehensive UX consulting and design services to a diverse range of global clients and remote product teams, specializing in healthcare, finance, and education sectors.
- Led activities throughout the entire product design lifecycle, including competitor analysis, user research, opportunity identification, product strategy and direction, interaction and user interface (UI) design, and prototyping and testing.
- Contributed to noteworthy recent projects: a medical delivery app in Nigeria and a personal finance app in Singapore.
Senior UX Designer
Indeed
- Designed for Japan's largest job platform, leading the UX design of the job matching platform to boost application rates. Customized the global product experience to meet local needs. Implemented A/B tests to grow revenue in 20+ markets.
- Delivered a seamless job-matching experience highly regarded by Japanese employer users.
- Successfully achieved a 3% global revenue uplift through monetization A/B testing.
- Resolved over 100 broken experiences across multiple product domains and teams.
- Championed a design collaboration framework that was adopted by various product teams.
Senior Interaction Designer
IDEO
- Led local and global clients in envisioning new products for the China market. Delivered user-centered, multimodal solutions in diverse industries, including mobility, hospitality, retail, and renewable energy.
- Worked on services encompassing branding, UX strategy, product design, graphic design, and design system development.
- Increased the MAU of a 170-million-user hotel app by 5% through the brand and UX redesign.
- Launched a shopping complex UX in Shanghai spanning over 100,000 square meters and featuring 200+ brands.
- Initiated a digital product talk series that was widely recognized by the community and leadership.
User Experience Designer
Mozilla
- Revamped Firefox for 250 million global users, enhancing web browsing experience with optimized content discovery, autoplay, download, privacy, and security features.
- Led design sprints to explore a new product in the Southeast Asia market and push the web to platforms such as IoT and smart TVs.
- Launched a lightweight browser in Indonesia, gaining 400,000 users shortly after its release.
Senior Interaction Designer
HTC
- Revolutionized healthcare offerings using mobile and cloud tech. Researched, designed, and partnered with hospitals and patients.
- Developed a proof of concept and pitched it to senior leadership. Covered cancer management, remote diagnosis, pregnancy tracking, and fitness wearables.
- Achieved 2nd place in the Tricorder Xprize by developing an IoT health diagnostic kit.
Education
Master's Degree in Industrial Design
National Yangming Jiaotong University - Hsinchu, Taiwan
Bachelor's Degree in Industrial Design
National Kaohsiung Normal University - Kaohsiung, Taiwan
Skills
Tools
Sketch, Principle, Illustrator CC, Apple Keynote, Photoshop CC, InVision, Adobe CC, Google Docs
Platforms
Figma, iOS, Android
Languages
HTML, CSS
Other
User Research, Interaction Design (IxD), User Journey Maps, User Testing, Wireframing, UX Prototyping, Mobile UX, Web UX, UX Strategy, Desktop App Design, Visual Design, User Flows, Design Production, Personas, Remote User Testing, UX Workshops, Websites, UX Design, Dashboard Design, User Journeys, UX Wireframes, Design Workshops, Graphic Design, User Experience Design, User Interviews, Service Design, Design Systems, Design Consultation, Branding, Competition Research, User Metrics, User Surveys, UI Design, Video Editing, Art Direction, Google Design Sprints, Information Architecture (IA), SaaS, Localization, Agile, A/B Testing, B2B, Data Visualization, Diagrams, Industrial Design, Value Proposition, Browsers, Content Strategy, TV UI, Motion Design, Azure RP, Monetization, Japan, Business to Business (B2B), Upselling, Platform Design, Business Design, Mockups, Mobile Prototypes, App UX, App UI
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