Ciprian Gavriliu, Designer in Bucharest, Romania
Ciprian Gavriliu

Designer in Bucharest, Romania

Member since September 16, 2016
Ciprian is a product and UX designer who can distill complex experiences into seamless and fun user flows. Over the last 15 years, Ciprian has discovered that great design is born at the intersection of business goals, user needs, and beauty. Some of Ciprian's clients include HubSpot, Neil Patel, and Single Grain.
Ciprian is now available for hire


Digital Design


  • Product Designer

    2017 - PRESENT
    Freelance (via Toptal and Other Avenues)
    • Worked with a NY-based digital marketing agency on CRO-focused design projects for software, pharma, and B2B verticals.
    • Created the core UX experience for a B2B eCommerce platform of a big US machinery manufacturer with a global footprint. The store handles thousands of sparring parts featuring complex use case scenarios for corporate customers and partners.
    • Improved the UI and UX design with a focus on the CRO of a mobile contest website.
    • Led the UX Design for a website builder for real estate agencies. Developed the whole user experience and product architecture from one end to another with the business owner.
    Technologies: Web, Product Design, SaaS Design, Prototyping, User Experience (UX), InVision, Adobe Illustrator, Adobe Photoshop, Figma
  • UI/UX Designer for the Martech Automation Platform

    2022 - 2022
    • Designed a unique dashboard for advertising customers that shows spending and performance, including comparative cost per conversion, from all major platforms: Facebook, Google, Twitter, and Snapchat.
    • Created a design style, including layout, colors, typography, buttons, and states.
    • Crafted an optimized onboarding flow to integrate one's first advertising data source, including Facebook or Google.
    • Designed a set of graphs for the campaign view that helps people track various KPIs, such as impressions, large cash transaction reports (LCTR), CLPC, cost per purchase, and return on ad spend (ROAS) about custom periods of time.
    Technologies: UX Design, UI Design, Marketing Technology (MarTech), Workflow, Product Design, SaaS Design, Dashboard Design, Web App Design, Automation, Onboarding


  • Bachelor of Arts in Graphic Design and Visual Communication
    2004 - 2008
    George Enescu College - Iași, Romania



Bucharest, Romania

To view more profiles

Join Toptal
Share it with others