Darren is an off-screen powerlifter with twenty years of UX and UI design experience, bringing the same drive when he trains to the experiences he improves. He's not finished when he's tired. He's finished when it's done.
Rolled out—incrementally—a self-service application that is an easy way to resolve technical and device workflow issues, resulting in a reduction of technical support costs and unproductive employee hours.
Conducted global, cross-division interviews of over 35 employees to establish baseline personas representing the entire user base.
Conducted usability testing at incremental releases with global employees verifying qualitative and quantitative baseline data.
Designed a permission-based ecosystem driven by data, leveraging a universal collaborative interface and pattern library.
Discontinued numerous legacy siloed products and unusable prior self-service solutions.
Ensured that the service is device and country agnostic.
Created innovative solutions that helped extend working engagement.
Designed UX and UI for wearable devices that are sold via retail and distributed through payer and corporate wellness organizations.
Integrated with healthcare technology platforms for convenient, easy access to digital health data.
Provided heuristic and usability testing of hard devices and mobile applications.
Made gamification enhancements, increasing adoption and retention.
Contributed to overall product strategy and innovations, including engagements and modifications inline with initiatives for Fortune 500 apparel companies, healthcare insurers, pharmaceutical companies, and corporate wellness.
Collaborated daily with international strategic and technology teams.
Created the UI and UX design of device interfaces.
VP, Digital Strategy, Innovation and User Experience Design
2009 - 2013
Handled client, partner, and offshore management, research, user interviews, and persona development.
Led UX and creative projects establishing practices for UX, interactions, IA, and design for multi-device, breakthrough, award-winning consumer experiences that are uniquely patient-centric and which increase satisfaction, drive product preference, improve health outcomes, and enhance therapy adherence.
Concepted consumer experiences and designs for pitches on US-based pharmaceutical brands.
Drove participatory design integration and adoption across the entire network.
Handled internal client management, stakeholder interviews, mortgage origination floor observations, and user interviews.
Managed projects and stakeholders; set best digital (application, software, web) practice for user experience, interaction, information architecture, and design with multiple stakeholders and technical teams for a private label with correspondent lending and sub-servicing applications.
Conducted strategic research and creation for a long-term mortgage origination platform defined in an iterative process and reported in a series of linked requirements.
Directed consumer experiences, concept creation, and designs for pitches and projects on US-based major brands including Heinz, Church & Dwight, Boston Market, Health Valley, Lea & Perrins, and Trojan.