Diana Padron, Designer in Miami, FL, United States
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Diana Padron

Verified Expert  in Design

Designer

Location
Miami, FL, United States
Toptal Member Since
November 16, 2018

Diana is a passionate, experienced designer who's dedicated to her craft. For her, good design has to be collaborative and impactful. A drive to change lives for the better; otherwise, there's no reason behind it. Diana has worked with remote teams of committed UX and UI designers from all around the world. Vast experience creating better digital experiences, facilitating, creating good clients relationship that strategically solves business goals through design thinking.

Web App UXMobile UXUX ResearchUX DesignInVisionSketchFigmaIllustrationWeb App UITypographyUI DesignWordPress DesignUX StrategyUser FlowsApp UI

Portfolio

Work Experience

Visual Designer

2019 - PRESENT
10up
  • Worked on small and large projects, from a landing page to a complex design system.
  • Collaborated with brands like Dan Brown, Facebook, Campbells, Financial Times, and less know but still, large enterprises like Groundwork and Enzo, to name a few.
  • Participated in a series of WordPress plugins in a product designer role.
  • Created close relationships with clients, from facilitating discovery workshops to having feedback sessions.
  • Collaborated with other designers on most of the projects as part of a remote team, ensuring excellent communication and collaboration.
  • Improved projects by making suggestions that upgraded workflow and team performance.
Technologies: Figma, Slack, Teamwork, Miro

UX and UI Designer

2018 - 2018
BlueDash
  • Worked on a platform and after three months of collaboration, the platform had 400+ subscribers within the first week and was featured in ProductHunt! It was the fifth product of the day on September 8th.
  • Participated in a Leanstack bootcamp for ten weeks.
  • Applied Leanstack methodology to generate offers and create a landing page ready to be tested.
  • Conducted, solo and with a partner, over 25 user interviews to uncover real problems to be solved.
  • Created personas and user flows.
  • Facilitated a remote workshop.
  • Helped transform an idea into a product.
Technologies: Slack, Notion, Figma, Sketch

UX and UI Designer

2016 - 2016
EEDI
  • Redesigned Mathsdoctor.co.uk's landing page to target parents.
  • Designed and prototyped animations and user interactions and illustrated all the site characters for Mathsdoctor.co.uk.
  • Collaborated, in a team of three designers, on the UI and UX design of a student mobile app that gave diagnostic questions.
  • Designed and prototyped user interactions.
  • Designed infographic PDF reports that informed people about a student's performance over time. As a result, these reports were used by teachers to check students' progress over time, to make better and faster decisions to improve teaching and to show the students' progress to head of departments and parents.
  • Designed various printed marketing material for educational events: flyer, posters, stationery, promotional material.
Technologies: Slack, InVision, Sketch

UX and UI Designer

2014 - 2016
Diagnostic Questions
  • Strategically and incrementally improved the UX of the whole web app while working with only two more developers.
  • Conducted several users interviews to improve the UX over time.
  • Redesigned the Diagnostic Questions' brand.
  • Redesigned the landing page several times to increase conversions.
  • Applied growth hacking techniques to improve conversions.
  • Created several illustrations for the site.
  • Designed and illustrated printed marketing material for several educational events: infographics, flyers, posters, stationery, and promotional material.
Technologies: Slack, InVision, Adobe Illustrator, Adobe Photoshop, Sketch
2001 - 2016

Bachelor's Equivalent Degree in Digital Art and Design

Academia Nacional de Bellas Artes San Alejandro - Havana, Cuba

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