Francis Miyamoto
Verified Expert in Design
Designer
Tokyo, Japan
Toptal member since August 14, 2024
Francis is a seasoned UI/UX designer with 5+ years of experience. He has delivered 20+ projects, mainly in telecom, eCommerce, fintech, and luxury industries. Adept at journey mapping, information architecture, interactive prototypes, and usability testing, Francis is immersed in product development and the Japanese market. He is continuously curious about picking users' minds and advocates for an elegant UX. Francis is trilingual in English, Japanese, and Tagalog.
Experience
- Japanese - 12 years
- UX Design - 5 years
- User Flows - 5 years
- Figma - 5 years
- Prototyping - 5 years
- Usability Heuristics - 5 years
- Usability Testing - 3 years
- Journey Mapping - 3 years
Portfolio
Eny Media Redesign
i-STAY Website Design
Work Experience
UI/UX Designer
MetLife
- Helped achieve the Japan CX of the Year—Life Insurance Award by polishing the user flows of self-service transactions on the B2C app.
- Aided in a 200% increase in unique customer log-ins and a 90% account registration rate by refining the log-in and registration fields.
- Played a role in gaining exceptional UX recognition from the product team and employees who use the B2B app by designing new features.
- Migrated and refined the XD design system to Figma using best practices.
- Planned and conducted 20+ usability tests and user interviews, presented findings, and proposed UI improvements.
- Organized and facilitated 10+ empathy, design, and prioritization workshops with 20+ cross-functional team members for brainstorming.
UI/UX Designer
Asurion
- Drew user journey maps and diagrams for the product team to find new UX opportunities.
- Produced iOS and Android app responsive mockups and interactive prototypes for 20+ agile sprints.
- Streamlined the Figma design process for the developer handoff.
- Collaborated with product managers, engineers, the QA team, and design leadership to enhance user experiences.
UI/UX Designer
CREAM
- Oversaw the delivery of the 10+ million JPY solution.
- Satisfied the client stakeholders and staff by deploying a redesigned B2B app with innovative new features.
- Planned and conducted 10+ usability tests, user interviews, and surveys with client stakeholders and staff for the discovery phase.
- Established the app's design system, style guide, and UI library.
- Led engineers in 15+ sprints and design handoffs with UX support.
UI/UX Designer
Netcracker
- Contributed to the 1+ million increase in user sign-ups for the client's services within three months by iterating on the eCommerce onboarding flow.
- Aided in doubling the product purchase conversion rate in less than a year by reorganizing the product page and emphasizing the add-to-cart button.
- Achieved Apple's satisfaction with the smooth eCommerce release of iPhones.
- Onboarded new designers and oriented them with the design process.
- Created up-to-date web and native app mockups and interactive prototypes on 20+ agile sprints.
- Maintained UI libraries and updated the design system.
- Coordinated with the product management, UX, and engineering departments in Europe and client stakeholders in Japan.
UI/UX Designer
Freelance
- Researched and analyzed competitor websites and apps.
- Created wireframes, mockups, and prototypes for client web apps and landing pages.
- Collaborated with marketing, design, and engineering teams.
Education
Bachelor's Degree in Economics
University of the Philippines Diliman - Manila, Philippines
Certifications
Full-stack Coding Bootcamp Program
Le Wagon
International Student Program
Meiji Gakuin University, Tokyo Campus
Skills
Tools
Slack, Apple Keynote, Microsoft PowerPoint, Jira, Zoom, Skype, FigJam, Miro, Figma Prototyping, Adobe CC, Adobe Experience Design (XD), Sketch
Platforms
Figma, Web, Android, iOS, Adobe Suite, Mobile, WordPress
Industry Expertise
Product Ideation
Languages
HTML, CSS
Other
Notion, Japanese, UX Design, Microsoft Teams, User Flows, Usability Testing, Usability Heuristics, Prototyping, Information Architecture (IA), User Research, eCommerce, Mockups, Wireframing, User Interviews, User Personas, Design Systems, Mobile App Design, Mobile UI Design, Mobile UX Design, Rapid Prototyping, Product Design, UI Design, User Interface (UI), UX Research, Web App Design, Mobile App UI, Web UI, Web UX, Mobile Design, Mobile UI, Mobile UX, Responsive Web Design (RWD), Usability, User Experience (UX), B2B, MVP Design, Ideation, Interaction Design (IxD), Responsive Design, User-centered Design (UCD), UX Strategy, Iterative Design, UX Sketching, Design Thinking, Mobile-first Design, UI Components, User Validation, Reports, Communication, Proactive, Research, Service Design, Design Strategy, Web Design, B2C, User Journeys, Desktop App Design, Enterprise Application Design, Enterprise SaaS, Mobile Apps, SaaS, SaaS Design, Software as a Service (SaaS), Web App UI, Web App UX, Google Material Design, Material Design, Web UI Design, Web UX Design, Client Interviews, Customer Interviews, Stakeholder Interviews, Interviews, Strategic Planning & Execution, UX Wireframes, Web Platforms, Data-driven Design, Design Leadership, Stakeholder Engagement, User Journey Maps, User Stories, Consumer Insights, Market Research, Interactive Prototypes, Responsive Web Apps, User Experience Design, Email Design, Design Reviews, User Testing, Data-driven Dashboards, Interactive Dashboards, eCommerce Design, Conversion Rate Optimization (CRO), Web Application Design, Artificial Intelligence (AI), Quantitative Analysis, Translation, Analytics, Journey Mapping, UX Workshops, Mood Boards, Dashboards, Data Visualization, Agile, Product Discovery, Accessibility, UX Principles, Ideation Workshops, Business Process Automation, Landing Page Design, Cloud, Design Documentation, Lead Generation, Quantitative Research, Statistics, Front-end, Product Development, Product Owner, UI Animation
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