Rameen Ghafoor
Verified Expert in Design
Designer
Berlin, Germany
Toptal member since June 11, 2026
Rameen is a senior product designer with 7+ years across enterprise SaaS, cloud infrastructure, fintech, and regulated platforms. She turns complex workflows into clear, usable experiences from cloud consoles for developers to compliance systems for governments. Her UX audits have driven a 40% conversion lift, and her design systems scale across product lines. Rameen combines deep research, strong Figma craft, and cross-functional collaboration to ship products that reduce friction and perform.
Portfolio
The Hub Console: Developer-friendly Cloud Service Provisioning
Vicenna HealthCloud: Hospital Management and EHR Platform
Autohero Car Purchase Journey Redesign
Avelios Medical: Inpatient Medication Ordering Redesign
Digitrax USA: Multi-tenant Stamp Management System
Experience
- UI Design - 7 years
- User Research - 7 years
- User Stories - 7 years
- System Design - 7 years
- UX Design - 7 years
- Data-driven Design - 5 years
- UX Audits - 4 years
- AI Tools - 2 years
Tools
- AI Tools
Work Experience
Senior Product Designer
Self-employed
- Designed Enpal's end-to-end homeowner installation portal, introducing done/now/next progress tracking, preparation checklists, and installer visibility to improve customer readiness and reduce support dependency.
- Redesigned Enmacc's core RFQ trading workflow, introducing priority-based information hierarchy and trade triage patterns to help traders identify and act on time-sensitive opportunities within high-volume markets.
- Simplified Auto1's vehicle purchase journey across selection, financing, and payment, reducing friction and decision complexity within a high-consideration automotive eCommerce experience.
- Redesigned Avelios Medical's medication ordering workflow by unifying three medication sources into a single search experience, improving discoverability and reducing cognitive load for prescribing physicians.
- Designed for Checkmk's rule creation flow to lift scope-confirmation success from 25% toward 100% and cut conflict-driven support tickets, with every design assumption verified against product documentation.
- Designed MarktZeit, a mobile civic tool that cut market discovery time from 8 sec to under 3 sec by translating Munich's open geodata into real-time proximity and status—eliminating wasted trips and turning missed windows into planned return visits.
- Designed concept to video workflow for a chat interface with sript, voice and video steps.
UI/UX Designer
Anynines
- Spearheaded end-to-end design of a developer-facing cloud platform for Kubernetes and Cloud Foundry, streamlining monitoring workflows and reducing operator troubleshooting time by 30%.
- Translated complex cloud infrastructure requirements into intuitive workflows and interaction patterns, enabling developers in regulated environments to deploy faster with fewer errors.
- Defined product requirements through user stories, wireframes, and interactive prototypes, aligning engineering execution with business objectives and accelerating delivery timelines by 12 weeks.
- Embedded usability testing into Agile sprints, enabling earlier design validation, reducing discovery risk, and improving cross-functional decision-making.
- Built and scaled a Figma design system, including components, tokens, variables, and accessibility, reducing UI inconsistencies and accelerating engineering handoffs across product lines.
- Facilitated cross-functional design reviews and drove design system adoption with engineering, improving consistency, accessibility, and implementation efficiency.
- Created B2B personas and mapped automation journeys, improving campaign targeting, lead quality, and stakeholder decision-making.
- Conducted UX audits of marketing funnels, identified usability barriers and conversion bottlenecks, and informed redesigns that increased conversion by 40%.
Product and UX Designer
Pxio
- Established the product's first design system and visual standards, creating a scalable foundation as the product moved from prototype to early enterprise pilots.
- Drove user research and rapid prototyping in live client scenarios, with 67% test users reporting that the product felt faster and more private than their existing workflow.
- Designed and validated secure cross-platform content-sharing workflows that simplified multi-device collaboration while improving privacy and usability in enterprise settings.
Application and UX Consultant
Techlogix
- Designed ordering workflows for a national excise tax stamp platform, translating regulatory requirements into intuitive web and mobile experiences and improving order success by 28%.
- Designed a multi-tenant stamp management system for Authentix USA, enabling secure access across more than eight global brands and reducing onboarding time by 40%.
- Redesigned a digital health platform by mapping inpatient and outpatient journeys, contributing to 30% fewer missed appointments and 25% faster clinician data entry.
- Designed a corporate finance dashboard improving real-time transaction visibility and multi-currency reconciliation, reducing support dependency in cross-border workflows.
Education
Master's Degree in Media Informatics
Saarland University - Saarbrücken, Germany
Bachelor's Degree in Computer Science
University of Engineering and Technology (UET) - Lahore, Pakistan
Skills
Tools
Figma Make, Claude, Hotjar, AI Tools, Atlassian, Adobe Experience Design (XD), Jira, Aha!, Atlassian Suite, Figma Component Library, Miro, Adobe Photoshop, Adobe, Google Analytics, Maze, Adobe Illustrator, GitHub, Visual Studio, Blender, Canva
Languages
CSS, HTML, TypeScript, C#, C++, Python, JavaScript
Platforms
Figma, iOS, Android, Mobile, WordPress, Webflow, Kubernetes
Industry Expertise
Healthcare
Other
Human-computer Interaction (HCI), Unbounce, User Stories, Product Roadmaps, StoriesOnBoard, User Research, New Products, Surveys, User Interviews, UX Audits, Website Setup, Web Design, Personas, User Acceptance Testing (UAT), Product Discovery, Product Design, UX Research, SaaS, Information Architecture (IA), Prototyping, Design Systems, Systems Thinking, Usability Testing, Wireframing, Agile, Workflow Design, Enterprise SaaS, Dashboard Design, User Experience (UX), UX Design, UI Design, Mobile Design, Interaction Design (IxD), Conversion Rate Optimization (CRO), Visual Design, Dashboards, AI Design, AI-powered Product Design, User Interface (UI), MVP Design, Product Strategy, Qualitative User Research, Qualitative Research, Executive Communication, Stakeholder Management, System Design, Web App Design, Complex Web Systems, Web Applications, Framer, Website Design, Responsive Web Design (RWD), Marketplace Design, Marketplaces, Data Visualization, Data-driven Design, Data-heavy Design, B2B, User Experience Design, Business to Business (B2B), User Journey Maps, Color Palettes, Typography, Web Layout, Color Theory, Desktop App Design, Mobile UI, Landing Pages, Landing Page Design, Rapid Prototyping, Mobile UI Design, Web UI Design, Conversion, High-fidelity Mockups, Interactive Prototypes, Scenario-based Design, Conceptual Design, Design Workshops, User Journeys, Journey Mapping, Customer Journey, UI Prototyping, UX Prototyping, Websites, B2C, Conversion Rate, Web Animation, Web Application Design, Mobile UX Design, Generative Artificial Intelligence (GenAI), Research, Early-stage Startups, Animation, Research Synthesis, User Flows, User Behavior, User Onboarding, Visual Hierarchy, Mobile UX, High-fidelity Prototypes, Payment Gateways, Enterprise Software, Analytics, Design, Design Thinking, Service Design, Responsive Design, Business to Consumer (B2C), Consumer Health, Web UX Design, Healthcare Software, No-code Development, Mobile App Design, Market Research, Software as a Service (SaaS), Product Prototyping, Apps, App Design, Design Leadership, Design Sprints, Web App UX, Tablet Design, A/B Testing, Component Libraries, Conversational AI, Conversational Interfaces, User Testing, Usability, Mobile Apps, Customer Interviews, Cross-functional Collaboration, Consulting, Product Management, Collaborative Design, User-centered Design (UCD), Complex Application User Interfaces (UI), Software Engineering, Google Tag Manager, Storybook, HubSpot, Funnel Optimization, Claude Code, eCommerce UX, Branding, Rebranding, HIPAA Compliance, Reports, Illustration, Human-machine Interface (HMI), CRM, Artificial Intelligence (AI), AI Agents, Fintech, Fintech Design, Search Engine Optimization (SEO), Agentic AI, Quantitative Research, Claude Design, Financial UX, UI Audits, Artificial Intelligence as a Service (AIaaS), AWS Cloud Computing Services, Development, User Journey Mapping, Error Prevention, User Workflows, Enterprise UX, Regulatory UX, Compliance, Data-informed Visual Design, CSS5, Game Design, Virtual Reality (VR), Data Structures, Machine Learning, Algorithms, Databases, Unity3D, Cloud Foundary, Electronic Health Records (EHR), Clinical Workflows, Deployment Configuration, SOAP Templates, Progressive Disclosure, Multi-tenant Design, Clinical Observation, Role-based Access Control (RBAC), Data Tables, Story Mapping, Form Design, Permission Management, Perplexity, Checkout Optimization, Clinical UX, Enterprise B2B, High-fidelity prototyping, Safety-critical design, Report Design, Copyright, Infrastructure, Platforms, DevOps, Open Data, Urban Planning, Foodtech, Digital Design, Image Design
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