Rubin Maharjan
Verified Expert in Design
Designer
Kathmandu, Central Development Region, Nepal
Toptal member since March 31, 2026
Rubin is a senior product designer with 7+ years of experience designing B2B SaaS, internal tools, and web products for startups and enterprise clients. Rubin helps founders and product teams turn early ideas into intuitive, high-confidence products through product thinking, UX strategy, rapid prototyping, pixel-perfect UI, and structured developer handoff. His strength is early-stage product design, especially where product thinking, speed, and cross-functional collaboration matter most.
Portfolio
Value Management Platform for DIVACS
Gocchii – Enterprise Compliance
DIVACS Website in Framer
Inteliome – Data Query Platform
Redesign of a Corporate Website
Work Experience
Senior Product Designer
DIVACS INC
- Led product design for a B2B value management platform from scratch, including requirements gathering, creating a reusable design system, conducting design sprints & creating rapid prototypes.
- Partnering closely with founders to define requirements, shape workflows, and translate early ideas into validated product concepts.
- Designed and shipped a Framer marketing site with CMS support and lead capture.
- Creating user flows, wireframes, prototypes, and final UI while maintaining consistency across product and brand touchpoints.
Design Consultant
Denzing
- Audited existing interface patterns and information architecture to diagnose usability issues, informing a redesign strategy focused on reducing cognitive load and improving user flow efficiency.
- Defined a redesign direction focused on reducing cognitive load, improving user flow, and strengthening the connection between brand and product messaging.
- Designed and shipped an SEO-focused marketing website optimized for clarity, performance, and conversion.
Senior UI/UX Engineer
LIS Nepal Pvt
- Designed enterprise compliance products for US-based companies in collaboration with product managers and engineers.
- Mentored and upskilled junior designers through regular critiques and design direction, resulting in higher-quality deliverables and faster project turnaround.
- Led end-to-end design work from requirements and wireframes through usability testing, documentation, and developer handoff.
- Built reusable components and supported design system work to improve consistency across the product.
Top Rated Freelancer
Web and UI/UX Freelancer
- Worked individually and collaboratively in a global agile team to design SaaS, CRM, and eCommerce products and services.
- Took projects from early idea to MVP through user flows, wireframes, UI design, prototyping, and developer handoff.
- Managed the company’s entire visual ecosystem for growth startups, including establishing brand identity, creating marketing websites, dashboards, and product interfaces.
UI/UX Engineer
North Star Developer's Village
- Designed and prototyped an intuitive UI for a digital assessment tool serving 100,000+ students worldwide, using Axure RP to validate flows before development.
- Optimized user workflows and task completion through targeted usability testing and user feedback.
- Performed heuristic evaluations and usability analysis across core touchpoints, uncovering critical friction areas and delivering actionable recommendations to streamline user actions.
Education
Bsc. Computer Science in Computer Science
Kathmandu University - Nepal
Certifications
Enterprise Design Thinking
IBM
Foundations of User Experience (UX) Design
Advanced UI Components
UXCEL
Visual Elements of User Interface Design
CalArts
Skills
Tools
Photoshop CC, Canva, Auto Layout, Illustrator CC, Figma Make, Axure RP Pro, Banner, Wix
Platforms
Figma, Webflow
Languages
HTML, CSS, JavaScript
Industry Expertise
Education
Other
Product Design, User Experience Design, Responsive Design, User Experience (UX), UX Design, Minimum Viable Product (MVP), Landing Page Design, Design, SaaS, UI Design, Prototyping, Responsive UX Design, Framer, Tailwind CSS, Strategic Design Thinking, Visual Design, User Interface (UI), Brochures, Design Consultation, MVP Design, Branding, UI Components, Design Systems, Web Development, Ads, Graphic Design, Print Design, Brochure Design, Creative Advertising, eCommerce, Mobile App UI, Data-informed Visual Design, Mobile Design, Accessibility, UI Prototyping, UX Prototyping, Wireframing, Web Accessibility, Typography, Communication, Menu Design, System Design, Artificial Intelligence (AI), GSAP, Compliance Management System, Search Engine Optimization (SEO), Chatbots, Agentic AI, Web Design, Website Redesign, Mobile UI, Mobile UX, UX Assessment, Claude Code, Paid Advertising, Brand Strategy, Logo Design, Data Visualization, Squarespace
Experience
- Design - 8 years
- CSS - 8 years
- HTML - 7 years
- Figma - 7 years
- Tailwind CSS - 7 years
- Web Development - 7 years
- Product Design - 7 years
- Framer - 4 years
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