Seongjoo Jenn Kim, Designer in Vancouver, Canada
Seongjoo is available for hire
Hire Seongjoo

Seongjoo Jenn Kim

Bio

Seongjoo Jenn Kim is a product designer with over 6 years of experience specializing in user-centered, scalable digital products. Their expertise spans AI-driven platforms and fintech, with notable work at MOGO, Late Checkout Agency, and ClickDishes. Jenn led the design of Moka's AI investment platform, increasing the user base by 17% and reducing cancellation rates by 37%.

Portfolio

Work Experience

Senior Product Designer

2026 - 2026
LCA - Late Checkout Agency
  • Led product design for a GPT x Intuit agentic experience, designing conversational AI workflows that integrate with enterprise accounting systems.
  • Defined interaction models and UX patterns for agentic AI features, ensuring intuitive end-user experiences across complex multi-step financial workflows.
  • Collaborated with AI engineers to translate large language model capabilities into accessible, scalable product interfaces.
Technologies: App UX, Artificial Intelligence (AI), Large Language Models (LLMs), Financial UX, Conversion Rate Optimization (CRO), UI Design, UX Design, Web Design, eCommerce Design, eCommerce, Product Design, User Experience (UX), User Interface (UI), Web App UI, Web App UX, Gamification, Wireframing, MVP Design, Mobile Applications, Web Application Design, Complex Application User Interfaces (UI), Communication, Information Architecture (IA), Companion Software, Mobile Design, Design Systems, B2B, SaaS, Dashboards, Enterprise SaaS, Prototyping, Personas, User Research, Dashboard Design

Product Designer

2025 - 2025
spotlite
  • Redesigned Spotlite.global, an AI-powered model booking platform, optimizing mobile experience and end-to-end booking flow while leveraging AI tools (MCP) to improve engineering efficiency.
  • Worked on mobile optimization for the model booking platform.
  • Handled payment UX and design in local and global payment methods.
Technologies: App UI, Artificial Intelligence (AI), B2B2C, Adobe UX, Web UX, Conversion Rate Optimization (CRO), UI Design, UX Design, Web Design, eCommerce Design, eCommerce, Product Design, User Experience (UX), User Interface (UI), Web App UI, Web App UX, Gamification, Wireframing, MVP Design, Mobile Applications, Web Application Design, Complex Application User Interfaces (UI), Communication, Information Architecture (IA), Companion Software, Mobile Design, Design Systems, B2B, SaaS, Dashboards, Prototyping, Personas, User Research, Dashboard Design

Senior Product Designer

2025 - 2025
EverEx
  • Designed healthcare digital products improving usability for patients and providers, focusing on accessibility and regulatory compliance (HIPAA, FDA).
  • Conducted audits of product workflows and design systems, translating findings into actionable design improvements with clinicians and engineers.
  • Delivered features that streamlined patient onboarding and adherence tracking, contributing to measurable improvements in engagement and retention.
Technologies: App UX, App UI, Healthcare Software, B2B2C, Web UX, Conversion Rate Optimization (CRO), UI Design, UX Design, Web Design, eCommerce Design, eCommerce, Product Design, User Experience (UX), User Interface (UI), Web App UI, Web App UX, Gamification, Wireframing, MVP Design, Mobile Applications, Web Application Design, Complex Application User Interfaces (UI), Communication, Information Architecture (IA), Companion Software, Mobile Design, Design Systems, B2B, SaaS, Dashboards, Enterprise SaaS, Prototyping, Personas, User Research, Dashboard Design

Lead Product Designer

2022 - 2022
Moka
  • Directed end-to-end design for Moka's AI investment platform, leading to a 17% increase in user base by Q3 2022.
  • Reduced cancellation rates by 37% through UX strategies, A/B testing, and data-driven design improvements.
  • Spearheaded an investment scheduling feature achieving 0% bank disconnection rate. Contributed to a 12% revenue increase including 10% YoY subscription growth.
Technologies: Investment Banking, Funds Flow, Fintech, Fintech Design, App UX, App UI, Conversion Rate Optimization (CRO), UI Design, UX Design, Web Design, eCommerce Design, eCommerce, Product Design, User Experience (UX), User Interface (UI), Web App UI, Web App UX, Gamification, Wireframing, MVP Design, Mobile Applications, Web Application Design, Complex Application User Interfaces (UI), Communication, Information Architecture (IA), Companion Software, Mobile Design, Design Systems, Dashboards, Prototyping, Personas, User Research

Produdct Designer

2019 - 2022
MOGO
  • Redesigned onboarding flows for MOGO and Trade apps, driving 64% member base growth from 1.1 million to 1.85 million within a year.
  • Led design for MOGO's Bitcoin Rewards Program, contributing to a 1,660% increase in MogoCard transaction volume by Q2 2021.
  • Designed gamified CO2 offset and tree planting features tied to card usage, aligning product engagement with MOGO's environmental mission.
Technologies: App UI, Fintech, Fintech Design, User Flows, Desktop App Design, Conversion Rate Optimization (CRO), UI Design, UX Design, Web Design, eCommerce Design, eCommerce, Product Design, User Experience (UX), User Interface (UI), Web App UI, Educational Platform Design, Web App UX, Gamification, Wireframing, MVP Design, Web Application Design, Complex Application User Interfaces (UI), Communication, Information Architecture (IA), Companion Software, Mobile Design, Design Systems, Dashboards, Prototyping, Personas, User Research, Dashboard Design

Founding Designer

2017 - 2019
ClickDishes
  • Led full 0-to-1 design process for a map-based food ordering app (mobile and web) in collaboration with AliPay, launched in Canada, Japan, and China.
  • Delivered a B2B platform enabling order management and payment settlements for partners.
  • Created the marketing collateral for both online and offline experiences.
Technologies: A/B Testing, Adobe UX, App UI, Agile, Conversion Rate Optimization (CRO), UI Design, UX Design, Web Design, eCommerce Design, eCommerce, Product Design, User Experience (UX), User Interface (UI), Web App UI, Web App UX, Gamification, Wireframing, MVP Design, Web Application Design, Complex Application User Interfaces (UI), Communication, Information Architecture (IA), Mobile Design, Design Systems, B2B, Dashboards, Prototyping, Personas, User Research, Dashboard Design

Marketing Designer

2018 - 2018
Burrard Group
  • Developed high-end real estate ads for Lux Magazine, The Seattle Times, and Xiamen Airlines for a $151.6 million development project.
  • Designed the UX for building elevator kiosk screens for the in-building experience.
  • Produced marketing presentations praised by Sun Hung Kai.
Technologies: Adobe UX, Adobe Illustrator, Adobe Photoshop, App UI, Conversion Rate Optimization (CRO), UI Design, UX Design, Web Design, eCommerce Design, eCommerce, Product Design, User Experience (UX), User Interface (UI), Web App UX, Wireframing, MVP Design, Complex Application User Interfaces (UI), Communication, Information Architecture (IA), Mobile Design, Design Systems, B2B, Prototyping, User Research

Education

2016 - 2017

Diploma in New Media Design and Web Development

British Columbia Institute of Technology - Vancouver, Canada

2009 - 2015

Bachelor's Degree in Information Technology

Soongsil University - Seoul, Korea

Skills

Tools

Figma Make, Sketch, ProtoPie, Adobe Photoshop, Adobe Illustrator, Principle, InVision, Jira, Miro, Lucidchart, FigJam

Platforms

Figma

Languages

C, C++, Java, HTML5

Other

Adobe UX, Artificial Intelligence (AI), Human-computer Interaction (HCI), Web UX, App UX, App UI, B2B2C, Investment Banking, Fintech Design, User Flows, Desktop App Design, Financial UX, Design Systems, Conversion Rate Optimization (CRO), UI Design, UX Design, Web Design, eCommerce Design, eCommerce, Product Design, User Experience (UX), User Interface (UI), Web App UI, Web App UX, Wireframing, MVP Design, Mobile Applications, Web Application Design, Complex Application User Interfaces (UI), Communication, Information Architecture (IA), Companion Software, Mobile Design, B2B, SaaS, Dashboards, Enterprise SaaS, Prototyping, Personas, Data Visualization, User Research, Dashboard Design, Framer, Usability Testing, A/B Testing, Design Thinking, Cross-functional Collaboration, Educational Platform Design, Gamification, Custom CRM Modules, Cloud, Accounting, ChatGPT, Large Language Models (LLMs), Healthcare Software, Funds Flow, Fintech, Financial Design, Desktop App Development, Lottie, User Interviews, Surveys, Heatmaps, Behavioral Analysis, WCAG 2, Competitive Analysis, Agile, Framer Motion

Experience

  • B2B2C - 9 years
  • Figma - 8 years
  • Desktop App Design - 7 years
  • Fintech Design - 6 years
  • Financial UX - 6 years
  • Investment Banking - 4 years
  • Artificial Intelligence (AI) - 4 years
  • Figma Make - 2 years

Tools

  • Figma Make
Collaboration That Works

How to Work with Toptal

Toptal matches you directly with global industry experts from our network in hours—not weeks or months.

1

Share your needs

Discuss your requirements and refine your scope in a call with a Toptal domain expert.
2

Choose your talent

Get a short list of expertly matched talent within 24 hours to review, interview, and choose from.
3

Start your risk-free talent trial

Work with your chosen talent on a trial basis for up to two weeks. Pay only if you decide to hire them.

Top talent is in high demand.

Start hiring