Alejandro is available for hire
Hire AlejandroAlejandro Morales
Verified Expert in Engineering
Shopify Developer
Paris, France
Toptal member since September 22, 2022
Bio
Alejandro is a full-stack developer and Shopify expert with a background in eCommerce through Shopify and marketing, mainly focused on email campaigns and flows. He has experience on web projects from the point of view of agencies but also as a brand, so he has the full scope of a project.
Portfolio
Banglez Jewelry Inc.
Shopify, JavaScript, eCommerce, Liquid, Front-end, CSS, Liquid Template...
Bearaby
Shopify Plus, Node.js, Next.js, JavaScript, CSS, HTML, Shopify...
Gradiweb
Shopify, Shopify API, HTML, CSS, JavaScript, Shopify Customizations...
Experience
- Shopify - 4 years
- Liquid Template - 4 years
- HTML - 4 years
- JavaScript - 4 years
- CSS - 4 years
- React - 2 years
- Next.js - 2 years
- Node.js - 2 years
Preferred Environment
MacOS, Windows 10, Windows 7, Ubuntu
The most amazing...
...thing I've done is creating the whole website for a company called Bearaby.
Work Experience
Shopify Expert
2022 - 2023
Banglez Jewelry Inc.
- Developed a virtual box (bundle) allowing users to conveniently add a set of products to the cart simultaneously.
- Created a collage maker featuring products for users to visualize how items complement each other. Users can also upload an image for visual reference.
- Implemented additional features on the collection page to enhance user experience when selecting product filters.
Technologies: Shopify, JavaScript, eCommerce, Liquid, Front-end, CSS, Liquid Template, Responsive Web Design (RWD), Shopify Theme, Web Development, Shopify Liquid, Theme Customization
Web Developer
2021 - 2022
Bearaby
- Managed the back end and the content of the online store with Shopify.
- Developed customizations and functionalities for the storefront.
- Optimized for the UI/UX of the website using Google Optimize to run A/B tests.
- Automated development with Node.js and React for web scrapping and data analytics.
- Managed the email marketing platforms like Klaviyo and Iterable. Scheduled campaigns and created user segmentation and email flows.
Technologies: Shopify Plus, Node.js, Next.js, JavaScript, CSS, HTML, Shopify, Shopify Customizations, Shopify Theme, Web Development, Shopify Liquid, Theme Customization
Shopify Developer
2020 - 2021
Gradiweb
- Led project management to develop online stores in Shopify for clients in France.
- Developed customizations and automation for Shopify online stores using Node.js with integrations for subscriptions such as bold and recharge or payment providers like Stripe.
- Managed and assisted developers on their assigned projects.
Technologies: Shopify, Shopify API, HTML, CSS, JavaScript, Shopify Customizations, Shopify Theme, Web Development, REST APIs, Shopify Liquid, Theme Customization
Full-stack Developer
2019 - 2021
Bogota Dev
- Headed project management for developing online stores in Shopify and apps built in Ruby on Rails for clients in the United States.
- Developed a platform built in Ruby on Rails for the boot camp students to improve the learning experience through content for theory and practice.
- Worked as an instructor for a web development boot camp, teaching how to code with React and Ruby on Rails frameworks.
Technologies: HTML, JavaScript, Ruby on Rails (RoR), React, CSS, Shopify, Shopify Customizations, Web Development
Experience
Bearaby
An online store using Shopify that sells weighted blankets in the United States and Canada, I was in charge of the website, redesigns, A/B tests, new functionalities, and even building automation for the internal process of the company.
THTC UK
https://thtc.co.uk/A clothing store managed in Shopify that uses Vue components for complex logic and interactive sections in the site, such as product pages and collection pages. I focused on refining and fixing bugs in the Vue code to ensure seamless compatibility with Shopify logic.
On Or Off Clothing
I enhanced the UX and UI of an American clothing store managed on Shopify. I conducted web development for improvements on key pages, including the homepage, collection pages, and product pages. Also, I provided guidance and proposals to the client for a cohesive and visually appealing website.
Education
2013 - 2018
Bachelor's Degree in Electronic Engineering
José Antonio Páez University - San Diego, Venezuela
Certifications
NOVEMBER 2019 - PRESENT
Web Developer
Bogota Bootcamp
Skills
Libraries/APIs
REST APIs, Node.js, React, Shopify API, Liquid, Vue
Tools
Shopify Plus
Languages
JavaScript, HTML, CSS, Liquid Template, Shopify Liquid
Platforms
Shopify, Arduino
Frameworks
Next.js, Express.js, Ruby on Rails (RoR)
Paradigms
Responsive Web Design (RWD), Automation
Other
Shopify Customizations, Shopify Theme, Web Development, Theme Customization, eCommerce, Front-end, Web UX, Web UI, Electronics, PLC
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