
Naveen Gaur
Verified Expert in Engineering
WordPress Developer
Dehradun, Uttarakhand, India
Toptal member since January 7, 2022
Naveen is a full-stack developer with over 12 years of experience building scalable web platforms using WordPress, Next.js, Laravel, and headless CMS architectures. He specializes in high-performance websites, API integrations, payment systems, and AI-driven SEO strategies. Naveen helps businesses turn complex ideas into fast, secure, and growth-focused digital products.
Portfolio
Experience
- PHP - 12 years
- WordPress - 10 years
- JavaScript - 10 years
- Optimization - 6 years
- Search Engine Optimization (SEO) - 6 years
- On-page SEO - 4 years
- Google Search Console - 4 years
- Off-page SEO - 4 years
Preferred Environment
WooCommerce, WordPress, Bug Fixes, Elementor, Migration, Python, APIs, Headless CMS, Next.js, SEO Audits
The most amazing...
...project I've developed was an AI trip planner powered by OpenAI and Gemini APIs that automatically generates optimized travel itineraries.
Work Experience
Senior Full-stack Developer | WordPress, PHP, Next.js, Python, AI & SEO
Freelance Clients
- Developed several Wix Sites, adding custom code and native integrations for eCommerce.
- Tracked and managed projects and bugs using Trello, Jira, Asana, and BugHerd.
- Created a custom plugin and theme from scratch and implemented website security.
- Developed and updated a client's WordPress website and managed client hosting and the server. Implement new features in WordPress, Laravel, and Drupal websites. Created a landing page for promotion.
Remote Part-time Wix & WP Developer
GrantX Inc
- Developed several websites for a nonprofit organization. We used Wix, WP, and PHP. Generated SEO reports and configure SEO plugins for the site. Performed code reviews and optimized code.
- Used Asana and Trello for bugs and error tracking and updates.
- Migrated staging to a live environment once the website was complete.
Web Developer
Rubico IT
- Managed client websites and implemented new features in Laravel and WordPress.
- Developed web applications in the Laravel framework and WordPress.
- Updated versions of Drupal core and WordPress plugin and security patches.
Kop Infotech
KOP Infotech
- Developed Drupal 6, 7, and WordPress-responsive themes from scratch.
- Managed client websites, including content updates and feature implementation. Worked on website optimization and added security plugins.
- Tracked and fixed bugs using Trello as a reporting tool.
Experience
Advanced WordPress SEO & Core Web Vitals Optimization with Google Search Console Fixes
https://pembrokeinstruments.com/Enhanced performance by optimizing WP Rocket configuration, reducing load times, and improving Core Web Vitals using GTmetrix insights. Implemented AI-assisted SEO strategies for content optimization, keyword alignment, and technical analysis.
Established a monthly SEO reporting system covering indexing status, traffic trends, Core Web Vitals, and technical SEO health. Delivered continuous improvements in search visibility, page speed, and overall website performance.
Asphalt Green: Sports, Swimming, and Fitness Instruction and Programs
Stabilization & Optimization of WooCommerce-based Music Festival Ticketing Platform
https://bridgingmusic.com/My role focused on debugging complex PHP and WordPress issues, resolving database inconsistencies, and fixing discrepancies in ticket orders and customer records. I optimized inefficient code, improved WooCommerce workflows, and ensured accurate ticket sales calculations for artists.
To support safe development and deployment, I implemented a staging environment and established a structured testing workflow. I also addressed security gaps, including potential exposure of sensitive customer data, and reinforced best practices for data handling.
This resulted in a significantly more stable, secure, and maintainable platform capable of handling ongoing operations with reduced errors and improved performance.
Geno3: Genetic Health Testing and Wellness Coaching Website
My role included implementing a subscription-based payment system using PayPal and Stripe, enabling users to securely purchase DNA testing services and wellness plans. I also integrated and configured WooCommerce for product management, checkout flows, and subscription handling.
In addition to development, I worked on technical and on-page SEO optimization, improving site structure, metadata, page performance, and search visibility. I ensured the platform followed best practices for performance, scalability, and secure payment processing, delivering a smooth user experience from product selection to checkout and subscription management. The result was a fully functional eCommerce-enabled health platform with secure payment integrations, improved SEO foundations, and optimized performance.
Begin Ed India
Price Check India
CashCar
Dr Beauty
WordPress Website Redesign & SEO Optimization for Business Consultancy
https://ascentoperationsgroup.com/I implemented a clean layout structure, improved page hierarchy, and enhanced the user experience across all key pages, including the homepage and supporting sections. I also performed comprehensive on-page SEO improvements such as optimizing H1–H3 structure, metadata, internal linking, and implementing strategic backlinks to improve search rankings.
Additionally, I ensured seamless integration with existing HubSpot connections and custom forms while maintaining plugin compatibility and site stability. Media elements, including audio content, were optimized to enhance engagement and usability.
Custom WooCommerce Order Invoice PDF Generation with WhatsApp API Integration
Bright Wealth Banking
SoftParcel
NFT Marketplace
Exspeedite
RPM Rentals
Microblink
Modern Network for Information Technology
My role included extensive work on speed optimization, ensuring that the website performs efficiently and delivers a smooth user experience. Additionally, I integrated a contact form and connected it with Google Sheets for efficient data management and tracking.
My contributions were instrumental in creating a dynamic, user-friendly, and high-performance website for MNIT, meeting their requirements for a modern, bilingual online presence.
Salty Sugar Patisserie
I customized WooCommerce functionality, including the order and cart checkout page design and functionality, to enhance user experience and streamline purchasing. Additionally, I integrated Stripe and Apple Pay for secure and convenient payment options.
Joeytony
Expression Engine Export Data
Revamp for Pet Memorial Products Website
https://bestfriendservices.com/Mailchimp Email Templates
Education
Master of Computer Application Degree in Computer Programming
Sikkim Manipal University (SMU) - Gangtok, Sikkim, India
Certifications
Full stack generative and Agentic AI with python
Udemy
Introduction to Generative AI
Simplilearn
Object-oriented Programming in JavaScript
Udemy
Python and Django Framework for Beginners
Udemy
Wordpress Website Developer Course
Udemy
Skills
Libraries/APIs
WordPress API, PayPal API, Stripe, REST APIs, WooCommerce API, Node.js, Salesforce API, Google Maps, Facebook API, Google Ads API, Liquid, React, BuddyPress, Google Maps API, Amazon API, WhatsApp API, Google API, GSAP, OpenAI API, Stripe Connect, Stripe Connect API, Zoho API, Twilio API, jQuery, Parallax, Stripe API, Google Tag Manager API, Facebook Ads API, Social Media APIs, Shopify API, Square API, FedEx API
Tools
WPBakery, Advanced Custom Fields (ACF), WPML, LearnDash, GitHub, Figma, Google Analytics, Stripe Checkout, WP eCommerce, Google Sheets, Shopify Plus, Gutenberg Editor, ACF PRO, Mailchimp, WP All Import, LearnPress, Adobe Photoshop, AffiliateWP, Microsoft Excel, AI Prompts, Front-end Build Tools, Git, Asana, Webpack, NGINX, ChatGPT, Wix, Adobe Experience Design (XD), GravityView, Zapier, Composer, NPM, Trello, Jira, BugHerd, MetaMask, Seos, Figma to HTML
Languages
PHP, JavaScript, Python, HTML5, HTML, CSS, SQL, CSS3, Python 3, ECMAScript (ES6), SCSS, JavaScript 6, PHP 7
Frameworks
Laravel, Tailwind CSS, Divi, JSON Web Tokens (JWT), Next.js, Bootstrap, Symfony, React Native, Next.js 14
Paradigms
Hosting, Search Engine Optimization (SEO), On-page SEO, Responsive Web Design (RWD), UI Design, Digital Marketing Best Practices, Manual Testing, API Architecture, REST, Object-oriented Programming (OOP), Responsive, Off-page SEO, UX Design, DevOps
Platforms
Windows, WordPress, WooCommerce, cPanel, Google Ads, Bluehost, WordPress Theme Design, Shopify, DigitalOcean, Web, Buddy, LAMP, Twilio, Vercel, Linux, Drupal 7, Drupal, Amazon Web Services (AWS), Salesforce, HubSpot, Mailgun, Craft CMS, SocialEngine, Contentful, Drupal 8, Webflow, GreenSock Animation Platform (GSAP), Velo by Wix
Storage
Databases, WP Engine, MySQL, SQL Performance, JSON, Web Forms, WooCommerce Database, Redis, PostgreSQL, MariaDB, Amazon S3 (AWS S3)
Industry Expertise
E-learning, Marketing, Web Design
Other
Elementor, Plugins, APIs, Websites, Custom Themes, WordPress Plugins, Front-end, Web Applications, eCommerce, WordPress eCommerce, PayPal, WordPress Themes, WordPress Design, SEO Tools, WooCommerce Subscriptions 2, Ajax, WordPress Customization, Yoast SEO, Migration, Web Hosting, Themes, Google SEO, Organic SEO, SEO Content, Digital Marketing, Design, Blogs, Blog Posting, Debugging, User Interface (UI), API Integration, Booking, HTTPS, SSL, Learning Management Systems (LMS), Site Speed Optimization, Cloudflare, Semrush, Gravity Forms, Custom Post Types, Custom Grouping, Website Maintenance, Landing Pages, Troubleshooting, Beaver Builder, WordPress Management, Responsive UI, Slider Design, Performance, Payment APIs, Sports Websites, Web Development, Responsive Design, Project Consultancy, Payment Processing, Content Marketing Platforms, Shopify Customizations, Shopify Payments, FTP, HTML to WordPress, Security, Multilingual Websites, Hotels & Lodging, MemberPress, Data Scraping, Web Scraping, Credit Card Processing, Payment Gateways, Digital Payments, Coupons, Integration, Content Management Systems (CMS), Iframes, Auditing, Responsiveness, Pixel Perfect, Accessibility, Software Engineering, CSS3 Animation, HTML5 Animations, Subscription Processing, SSH, PSD to WordPress, Mobile eCommerce, Video Streaming, Dashboards, Membership Sites, Recurring Payments, Vimeo, Real Estate, GoDaddy, Page Speed Optimization, Backlinks, WordPress SEO, Squarespace, Performance Optimization, Bug Fixes, Appointment Booking, Mobile First, Booking Systems, Stripe Payments, SMS Gateways, Marketplaces, Avada, SVG Animation, Apple Pay, WordPress Multisite, Full-stack Development, Customization, Push Notifications, WordPress Migration, Revamps, Technical Architecture, Figma to WordPress, Version Control Systems, DNS, Search Engines, WordPress Website Optimization, Lazy Loading, Predictive Search, Mega Menus, Essential Grid, PSD, Online Payments, WP Residence Theme, Mobile-first Design, RTL, Templates, Dokan, Checkout, ADA Compliance, Landing Page Design, UI Animation, Web Accessibility, Kinsta, WPForms, WordPress Theme Customization, Forms, Analytics, WordPress Security, Reports, Google Analytics 4 (GA4), Third-party Integration, Elementor Pro, Content Design, Responsive Web Apps, Core Web Vitals, Back-end Development, Scroll Animations, Plugin Customization, HTTP, Theme Customization, Shopify Design, CSV, Data Entry, Rank Math, Amazon Data Entry Services, Data, WordPress Page Builder, WP Rocket, Optimization, Deployment, Stripe Terminal, Ultimate Membership Pro, Email, Headless CMS, HTML Templates, SMS Marketing, Technical SEO, Custom WordPress, Cursor AI, WPGraphQL, Page Templates, Quality Assurance (QA), Plugin Development, Supabase, Translation, WhatsApp, API Design, PDF, Square, AI Integration, Error Logging, Webhooks, Domain Management, Server Management, Back-end, Crocoblock, Front-end Development, Strapi, Google Search Console, Sales Funnel, Full-stack, GeneratePress, Data Migration, User Experience (UX), Subscriptions, Product Management, Caching, Restrict Content Pro, Gravity, UI Development, Web UI, GiveWP, Business to Business (B2B), Shopify Theme, Amazon RDS, Website Optimization, Google Shopping Ads, Google Tag Manager, Event Calendars, Charity, BrainTree, OpenAI, Video Editing, Fraud Prevention, Single Sign-on (SSO), Figma to Shopify, Artificial Intelligence (AI), Retrieval-augmented Generation (RAG), Agentic AI, Large Language Models (LLMs), RAG Pipelines, Machine Learning, Agentic RAG Systems, AI Programming, RAG Systems, SMS, Web Security, Web App Development, Shortcodes, Cloud Migration, SEO Audits, VPS/VDS, HostGator, Google Calendar, Minimalism, Contact Form 7, Bootstrap 5, ExpressionEngine, Servers, Mobile UI, SEO Testing, GTmetrix, Upgrades, AI-based Content SEO, Rebranding, Email Coding
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