Stanislau is available for hire
Hire StanislauStanislau Litouka
Verified Expert in Engineering
Google Analytics Developer
Baar, Switzerland
Toptal member since March 2, 2022
Bio
Stanislau is a self-made web analytics professional with an IT background and teaching experience. With excellent communication and self-management skills, he has experience in data quality, data automation, and problem-solving. Stanislau maintains attention to detail and can work on multiple client projects. He has worked for enterprise clients and agencies.
Portfolio
Real Estate Switzerland
BigQuery, Google Analytics, Google Tag Manager, Data Strategy, Team Mentoring...
Freelance Clients
Facebook API, Google Analytics, BigQuery, Google API, Dashboards...
Blue River Technology
Google BigQuery, Google Data Studio, Firebase, Mixpanel...
Experience
- Google Analytics - 6 years
- Google Marketing Platform - 5 years
- SQL - 5 years
- Google Tag Manager - 5 years
- BigQuery - 4 years
- Google Data Studio - 4 years
- Microsoft Power BI - 3 years
- Google Cloud Platform (GCP) - 3 years
Preferred Environment
Google Marketing Platform, Google Cloud Platform (GCP), Server-side, Google API, Google Analytics 4 (GA4)
The most amazing...
...project I’ve worked on was an event and user tracking App launch, which has received over one million installs.
Work Experience
Lead Digital Analyst
2021 - PRESENT
Real Estate Switzerland
- Created and executed architecture and strategy of tracking. Served as the owner of digital analytics projects and tools.
- Contributed to the advanced technical implementation of services via Google Tag Manager, including for web, app, and server side. Integrated CDP and Google Cloud services.
- Acted as a mentor and delegated work between team members.
- Applied privacy, compliance, and GDPR consent for company websites.
Technologies: BigQuery, Google Analytics, Google Tag Manager, Data Strategy, Team Mentoring, Google Analytics 4 (GA4), Looker, Data Visualization, Google Tag Manager, Google Analytics 4 (GA4), Data Collection, Dashboards, Data Analytics, Tracking, Web Analytics, Google Analytics, Marketing Analytics
Google Tag Manager Expert | Google Analytics 360 Certified Expert
2016 - PRESENT
Freelance Clients
- Completed over 300 implementations of web analysis scenarios for small and medium-sized businesses as an independent specialist or agency team member.
- Handled requirements and documentation. Tracked implementation and audit of web and app solutions with different complexity. Performed reporting and data visualization.
- Acted as a subcontractor within the US, AU, and EU agencies or directly with clients as an independent specialist or team player, interacting with product managers, marketing teams, and developers.
Technologies: Facebook API, Google Analytics, BigQuery, Google API, Dashboards, Business Intelligence (BI), Google Analytics 4 (GA4), Looker, Data Visualization, Google Tag Manager, Google Analytics 4 (GA4), Data Collection, Dashboards, Data Analytics, Tracking, Web Analytics, Google Analytics, Marketing Analytics
Google Data Studio Developer
2022 - 2022
Blue River Technology
- Migrated app data tracking from Mixpanel to Firebase with Google Analytics 4.
- Exported raw data to BigQuery for future backup, transformation, and analysis.
- Visualized data according to stakeholders' vision and upgraded existing reporting.
Technologies: Google BigQuery, Google Data Studio, Firebase, Mixpanel, Google Analytics 4 (GA4), Google Analytics 4 (GA4), Google Analytics, Marketing Analytics
Digital Analytics Specialist
2020 - 2021
Real Estate Switzerland
- Advanced the technical implementation of services via Google Tag Manager for the web, app, and server side.
- Managed the implementation of Universal Analytics and concepts for immoscout24.ch and apps.
- Developed self-service, ad hoc, and recurrent reporting using Data Studio, Power BI, and BigQuery SQL.
Technologies: Google Analytics, Google Data Studio, Google BigQuery, Google Sheets, Google Tag Manager, Microsoft Power BI, JavaScript, SQL, Firebase Analytics, Google Analytics API, BigQuery, Facebook API, APIs, Google API, Google Tag Manager API, Dashboards, Google Analytics, Marketing Analytics
Senior Web Analytics Manager
2019 - 2020
German Car Rental Company
- Led web tracking via Google Marketing Platform across 50+ company websites worldwide during all phases, including creating documentation, communicating with developers, implementing, testing, and providing support.
- Supported marketing teams with clean and correct data by setting up pixels and conversions and debugging. Created reports in Microsoft Power BI, Google Sheets, and Google Data Studio based on raw and aggregated data.
- Managed the tracking of a new app used by a country-wide audience.
Technologies: Google Analytics, Google BigQuery, Google Data Studio, Google Tag Manager, Microsoft Power BI, JavaScript, Firebase Analytics, BigQuery, Google Tag Manager API, Dashboards
Web Analytics Manager
2018 - 2019
German Car Rental Company
- Handled Google Analytics 360 and Google Tag Manager 360 integration and management for the company's international websites.
- Created reports and dashboards based on raw data from Google BigQuery on Google Analytics, Firebase Analytics, and custom connectors.
- Built ETL projects using Python and Google BigQuery.
Technologies: Google Analytics, Google Data Studio, Google Tag Manager, Firebase Analytics, Google Tag Manager API
Experience
Google Spreadsheets Reports
https://docs.google.com/spreadsheets/d/e/2PACX-1vTuwccqe690hvRrDTdS1Y2BWFD2q_BwUN8WTbC8hxLpPY07ogu-B46sQIuL6Fd2xyKAvGiVMhDd-knO/pubhtmlCreated custom reports using Google Script, Google Query, Pivot Tables, and Roll-Up Properties (aggregate data from multiple source properties into a single property). The end customer could easily manage settings and sharing permissions
Microsoft Power BI Dashboard
Put together a custom dashboard using a combination of the online and offline data, data sources (APIs), Pivot Tables, and Roll-Up Properties (aggregate data from multiple source properties into a single property). Managed via Power BI Service.
Google Data Studio Dashboard
https://datastudio.google.com/u/0/reporting/19LJo3Mb4EE6yJBBevxQGQOeOI1UseDRS/page/UdhKOrchestrated a Google Data Studio dashboard. The data source is Google Analytics data collected using Google Tag Manager. The dashboard shows the performance of each agency member and top pages, which brings the most leads.
Education
2014 - 2016
Master's Degree in Industrial Design
Vitebsk State University of Technology - Vitebsk, Belarus
2009 - 2014
Bachelor's Degree in Electrical Engineering
Belarusian State University of Informatics and Radioelectronics - Minsk, Belarus
Certifications
FEBRUARY 2019 - PRESENT
Google Partner
DECEMBER 2018 - PRESENT
Google Adwords Certification
SEPTEMBER 2018 - PRESENT
Google Analytics Certification
Skills
Libraries/APIs
Google Analytics API, Facebook API, Google API, Google Tag Manager API
Tools
Google Analytics, Google Sheets, Firebase Analytics, BigQuery, Looker, Microsoft Power BI
Languages
SQL, JavaScript
Platforms
Google Analytics 360, Google Cloud Platform (GCP), Firebase, Mixpanel
Paradigms
Business Intelligence (BI)
Other
Google Tag Manager, Google Data Studio, Server-side, APIs, Google BigQuery, Dashboards, Google Analytics 4 (GA4), Google Tag Manager, Google Analytics 4 (GA4), Data Collection, Tracking, Web Analytics, Google Analytics, Marketing Analytics, Google Marketing Platform, Data Visualization, Dashboards, Data Analysis, Data Analytics, Data Strategy, Team Mentoring
Collaboration That Works
How to Work with Toptal
Toptal matches you directly with global industry experts from our network in hours—not weeks or months.
1
Share your needs
Discuss your requirements and refine your scope in a call with a Toptal domain expert.
2
Choose your talent
Get a short list of expertly matched talent within 24 hours to review, interview, and choose from.
3
Start your risk-free talent trial
Work with your chosen talent on a trial basis for up to two weeks. Pay only if you decide to hire them.
Top talent is in high demand.
Start hiring