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Tory Green
Verified Expert in Management Consulting
Management Consulting Expert
Dubai, United Arab Emirates
Toptal member since September 13, 2017
Expertise
Business ModelingGrowth StrategyUS GAAP AccountingPitch Deck ConsultingFundraisingFinancial ForecastingCFO ConsultantDue DiligenceFractional CFOsPart-time CFOStartup ConsultingFintechBlockchain ConsultantBudgeting ConsultingFinancial ManagersBusiness OperationsBanking ConsultingInterim COOsFractional COOsVenture Capital
Bio
Tory is a Stanford graduate and partner at Tiller Partners, a US-based VC with over 20 investments and $100+ million AUM. He enjoys freelancing to reinforce his nearly 20 years of experience in strategy (Disney, Fox) and finance (Oaktree, Merrill Lynch). Tory also has a deep background in entrepreneurship and operations, as the COO and CFO of a venture-backed fintech startup and co-founder of a digital publishing firm with a Top 50 iTunes ranking podcast and over 2 million downloads per month.
Career Highlights
Partner
Tiller Partners
COO/CFO
Capital Technologies (www.captec.io)
Associate
Oaktree Capital Management
Education Highlights
Bachelor's Degree
Stanford University
Candidate for Bachelor of Science Degree
United States Military Academy
Case Studies
Financial Model for SaaS Startup
Venture CapitalFinancial Modeling
Investor Pitch Deck
Venture CapitalMicrosoft PowerPointFundraising
Corporate Growth Analysis
Growth StrategyStrategyFinancial Planning & Analysis (FP&A)Mergers & Acquisitions (M&A)
Industry Expertise
- Energy, Utilities & Waste
- Venture Capital & Private Equity
- Media & Internet
- Broadcasting
- Software
- Financial Modeling
- Fintech
- Startups
Other Expertise
- Blockchain & Cryptocurrency
- Chief Operations Officer (COO)
- Decentralized Finance (DeFi)
- Digital Media
- Interim CFO
- Non-fungible Tokens (NFT)
- Strategy
Work Experience
Partner
2015 - PRESENT
Tiller Partners
- Managed all investment functions including sourcing, market and company research, valuation, negotiation, documentation, and portfolio company support for a US-based venture capital firm with over 20 investments and $100 million AUM.
- Worked closely with portfolio companies to develop pricing, marketing, growth, recruiting, and operational strategies; advised on exit and acquisition opportunities. Implemented deal tracking, due diligence processes, and LP communication protocols.
- Led internal research teams to identify trends and potential investment opportunities in artificial intelligence, blockchain and cryptocurrencies, Internet of Things, robotics and augmented reality.
- Recruited and managed a team of eight MBA associates from Harvard, Stanford, Wharton, Chicago, Columbia, Northwestern, UCLA, and USC.
- Accomplished the following investment highlight: Factual: Geotargeted data-mining platform for the $40+ billion location-based advertising market.
- Accomplished the following investment highlight: Gem: Operating system for the development of applications in the blockchain.
- Accomplished the following investment highlight: ChowNow: SaaS online ordering product serving the $1.4 billion independent restaurant market.
- Accomplished the following investment highlight: Parasail Health: Automated lender serving the $200+ billion market for out-of-pocket medical expenditures.
- Accomplished the following investment highlight: Market: Amplify. an LA-backed on-demand sales marketplace for popular brands.
- Accomplished the following investment highlight: Winc: Subscription-based, digitally-native vertical brand serving the $60+ billion domestic wine market.
Focus areas: Digital Media, ICO, Blockchain & Cryptocurrency, Blockchain Platforms, Blockchain, Capital Raising, Venture Funding, Operational Finance, Strategy, Financial Planning & Analysis (FP&A), Mergers & Acquisitions (M&A), Fundraising, Investment Strategy, Startups, Fintech, Leadership, Revenue & Expense Projections, Web3, Forecasting, Business Models, Digital, Business Strategy, COO, Private Equity, Go-to-market (GTM) Strategy, Financial Management, Business Planning, Board Presentations, Non-fungible Tokens (NFT), Business Plan Consulting, eCommerce, Valuation, M&A (Sell-side), Fractional CFO, Budgeting, Accounting, Cash Flow, Small & Medium-sized Enterprises (SME), United States, Pricing, Part-time CFO, Early-stage Funding, Early-stage Venture Capital, Early-stage Startups, Financing, Market Research, Pitch Decks, Startup Funding, CleanTech, Clean Energy, Pitch Deck Consultant, Fundraising Consultant, Fundraising Strategy, Seed Fundraising, SME/SMB Financing, M&A (Buy-side), Equity Financing, Debt Financing, Entertainment & Leisure, Finance, Cryptocurrency, Startup Consulting, Subscriptions, Web3.js, Digital Asset Management, Digital Marketing Strategy, Interim CFO, Marketplace Platforms, White Papers, Tokenomics, Cryptocurrency Wallets, Online Media, Competition Research, Microsoft PowerPoint, Information Memoranda, Confidential Information Memorandum (CIM), Media, SaaS, Three-statement Modeling, Enterprise SaaS, Web 3.0, Decentralized Finance (DeFi), Digital Product Development, Financial Risk Analysis, Deal Structuring, Go-to-market Plans, US GAAP, Tokenization, Liquidity Pools, Chief Operations Officer (COO), Decentralized Autonomous Organizations (DAO), Investment Funds, Data Analytics, Launch Strategy, Investor Relations, Startup Growth Strategy Development, Technology, Key Performance Indicators (KPIs)
COO/CFO
2019 - 2020
Capital Technologies (www.captec.io)
- Led day-to-day operations and deliver on the execution of strategic directives for Capital, a New York-based fintech startup that is backed by several Tier I VC firms. Capital is a portfolio company of Tiller Partners.
- Management: Directly managed the executive team, conducted weekly 1:1s with department heads, and fostered their professional growth as leaders.
- Strategy: Ran organizational planning and business rhythm processes in alignment with all other functions to develop vision, mission, goals, objectives and key results (OKRs), resource and capital plans, etc...
- Operations: Established an operating rhythm for the business that included annual strategic offsites, QBRs, weekly departmental meetings and retros, daily standups and weekly All-Hands meetings.
- Reporting: Developed, tracked, and automated key OKRs and KPIs across the team and oversaw the creation, management, and delivery of executive level reporting, including weekly, monthly and quarterly status reports.
- Recruiting: Owned and grew the recruiting operations and oversaw new employee on-boarding and training programs.
- Corp. Dev.: Spearheaded and executed business and corporate development opportunities ranging from key partnerships to potential acquisitions.
- FP&A: Managed the budget including annual, quarterly, and monthly expense tracking, measure and track ROI, and reconcile and explain discrepancies.
- Fundraising: Served as the primary point of contact for investors and supported fundraising through the creation of pitch decks, financial models, and data rooms.
- Raised $14 million from Future Ventures, Greycroft, Partech, Wavemaker, AME Cloud Ventures (Yahoo founder Jerry Yang's fund) and angels including Howard Morgan ( Rentech /First Round Capital) and Stuart Roden (former Chairman of Lansdowne Partners).
Focus areas: Financial Planning & Analysis (FP&A), Sales Operations, Operations Analytics, Recruiting, Startup Funding, Startups, CFO, Artificial Intelligence (AI), Fintech, Chief Operations Officer (COO), Fundraising, Leadership, Revenue & Expense Projections, Forecasting, Business Models, Digital, Business Strategy, COO, Go-to-market (GTM) Strategy, Financial Management, Sales, Business Planning, Board Presentations, Business Plan Consulting, Valuation, M&A (Sell-side), Fractional CFO, Budgeting, Accounting, Cash Flow, Small & Medium-sized Enterprises (SME), United States, Part-time CFO, Early-stage Funding, Early-stage Venture Capital, Early-stage Startups, Financing, Market Research, Pitch Decks, Pitch Deck Consultant, Fundraising Consultant, Fundraising Strategy, Seed Fundraising, SME/SMB Financing, M&A (Buy-side), Equity Financing, Debt Financing, Finance, Strategy, Startup Consulting, Digital Marketing Strategy, Interim CFO, Competition Research, Microsoft PowerPoint, Information Memoranda, Confidential Information Memorandum (CIM), Three-statement Modeling, Consulting, Management Consulting, Credit/Debt, Banking & Finance, Loans & Lending, Risk, Credit Risk, Digital Product Development, Financial Risk Analysis, Credit Underwriting, Deal Structuring, Go-to-market Plans, US GAAP, Data Analytics, Launch Strategy, Investor Relations, Startup Growth Strategy Development, Technology, Sales Growth, Key Performance Indicators (KPIs)
Contributor
2015 - 2017
Business Insider
- Authored the article “Why the Next Unicorns May Not Come from Silicon Valley”: While replicating the success of Silicon Valley in terms of traditional IT may be difficult, the emergence of frontier technologies in affordable areas may lead to the creation of new technology hubs. Detroit, in particular, shows promise in the race for the autonomous car. What factors are causing the rebirth of the “Paris of the Midwest”? Read more at http://www.businessinsider.com/the-next-big-unicorn-wont-come-from-silicon-valley-2017-1.
- Wrote the article “Why Spies Make the Best Entrepreneurs”: Israel produces more start-ups per capita than any nation in the world, and much of this is driven by two military intelligence units that are more selective than Stanford or Harvard. What secrets do the members of the fabled 8100 and 8200 know? Read more at http://www.businessinsider.com/israeli-cyber-spies-are-becoming-top-entrepreneurs-2016-8.
- Contributed the article “The Unlikely Heirs to the Dollar Shave Club Crown”: Companies such as Dollar Shave Club and Warby Parker have brought consumer product start-ups to the forefront, breaking the age-old myth that only “tech” companies are suitable for venture investing. How did they break the mold and what are the criteria that will spawn the next unicorn in the space? Read more at http://www.businessinsider.com/who-is-the-next-dollar-shave-club-2016-7.
Focus areas: Venture Capital, Microsoft PowerPoint, Confidential Information Memorandum (CIM)
Co-Founder and COO/CFO
2010 - 2014
The Art of Charm
- Oversaw all aspects of business operations, including strategy, sales, marketing, recruiting, management, finance, and business development for a digital media start-up that promotes the development of advanced social skills.
- Guided leadership team in formulating a new strategic direction and established a performance-based measurement and management system that successfully increased revenues by over 500%.
- Created and implemented a marketing plan that drove a 10-fold increase in online traffic.
- Implemented a budgeting process and financial controls that grew operating margins and supported the development of a stable and profitable business model.
- Reorganized the company's leadership team and organizational structure, oversaw the hiring and development of eight additional employees and six additional contractors.
Focus areas: Digital Media, Strategy, Operational Finance, Budgeting, Financial Planning & Analysis (FP&A), Leadership, Forecasting, Business Models, Digital, Business Strategy, COO, CFO, Go-to-market (GTM) Strategy, Financial Management, Sales, Business Planning, Valuation, Fractional CFO, Accounting, Cash Flow, Small & Medium-sized Enterprises (SME), United States, Part-time CFO, Early-stage Startups, Market Research, Pitch Decks, M&A (Buy-side), Entertainment & Leisure, Finance, Startups, Startup Consulting, Subscriptions, Digital Asset Management, Digital Marketing Strategy, Interim CFO, Online Media, Competition Research, Business Setup, Microsoft PowerPoint, Information Memoranda, Confidential Information Memorandum (CIM), Media, SaaS, Three-statement Modeling, Consulting, Enterprise SaaS, Digital Product Development, Deal Structuring, Go-to-market Plans, US GAAP, Chief Operations Officer (COO), Launch Strategy, Startup Growth Strategy Development, Key Performance Indicators (KPIs)
Director, Corporate Strategy
2007 - 2010
21st Century Fox
- Worked closely with senior corporate executives to devise long-term strategies and to analyze business development opportunities for an 800-person digital media business unit of News Corporation.
- Led all aspects of the investment process, including M&A strategy, strategic fit analysis, deal sourcing, execution, negotiation and post-acquisition monitoring. Individually evaluated and made investment recommendations on dozens of potential transactions.
- Developed the business plan and operating model for new business launches.
- Created the annual strategic plan and budget for presentation to the CEO, CFO, and Board of Directors.
- Managed two analysts in Los Angeles and operational contacts in Berlin.
- Selected assignments: 1) Launch of bitbop, a subscription-based mobile TV and VOD service for smartphones. 2) Partnered with a leading advertising agency to explore the acquisition of a mobile ad network. 3) Warrant investment in a publicly-listed mobile content management and delivery platform. 4) Identified global growth opportunities for the CMO and created a framework to assist operating personnel in the exploration of distribution partnerships with retailers, internet portals, OEMs and wireless carriers. 5) Led operational teams in an in-depth cost benchmarking study to identify $3 million in potential savings.
Focus areas: Digital Media, Financial Modeling, Financial Planning & Analysis (FP&A), Strategy, Mergers & Acquisitions (M&A), Investment Strategy, Leadership, Revenue & Expense Projections, Forecasting, Business Models, Digital, Business Strategy, Go-to-market (GTM) Strategy, Financial Management, Business Planning, Board Presentations, Business Plan Consulting, Valuation, M&A (Sell-side), Budgeting, Accounting, Cash Flow, United States, Early-stage Funding, Financing, Market Research, Pitch Decks, Pitch Deck Consultant, Fundraising Consultant, Fundraising Strategy, M&A (Buy-side), Equity Financing, Debt Financing, Entertainment & Leisure, Finance, Startups, Startup Consulting, Subscriptions, Digital Asset Management, Digital Marketing Strategy, Marketplace Platforms, Online Media, Competition Research, Microsoft PowerPoint, Information Memoranda, Confidential Information Memorandum (CIM), Media, News, SaaS, Three-statement Modeling, Consulting, Management Consulting, Digital Product Development, Deal Structuring, Go-to-market Plans, US GAAP, Launch Strategy, Startup Growth Strategy Development, Key Performance Indicators (KPIs)
Associate
2005 - 2007
Oaktree Capital Management
- Served as one of nine professionals investing a $1 billion buyout fund as part of Oaktree Capital Management’s independently-managed energy investment strategy.
- Performed extensive industry, company, and financial due diligence. Analyzed industry attractiveness, competitive landscape, and customer dynamics.
- Developed detailed financial models to integrate diligence findings and evaluate investment returns under various scenarios.
- Worked with leading lending institutions to evaluate financing options and to establish credit facilities. Managed legal, accounting and tax due diligence teams. Helped coordinate and negotiate transaction documentation.
- Monitored the operational and financial performance of portfolio companies, interacted with senior executives, evaluated exit and add-on acquisition opportunities, and participated in board meetings and board-level discussions.
- Selected assignments: 1) $80 million leveraged buyout of NORESCO. 2) $160 million leveraged buyout of Elgin National Industries. 3) $55 million growth equity investment in GoodCents Solutions.
Focus areas: Capital Structuring, Debt Restructuring, Leveraged Buyout Modeling, Financial Modeling, Mergers & Acquisitions (M&A), Investment Strategy, Revenue & Expense Projections, Forecasting, Business Models, Private Equity, Financial Management, Business Planning, Board Presentations, Business Plan Consulting, Valuation, M&A (Sell-side), Budgeting, Accounting, Cash Flow, United States, Financing, Market Research, Pitch Decks, CleanTech, Clean Energy, Pitch Deck Consultant, Fundraising Consultant, Fundraising Strategy, M&A (Buy-side), Equity Financing, Debt Financing, Finance, Competition Research, Microsoft PowerPoint, Information Memoranda, Confidential Information Memorandum (CIM), Energy, Three-statement Modeling, Credit/Debt, Banking & Finance, Deal Structuring, Go-to-market Plans, Leveraged Buyout (LBO), US GAAP, Investment Funds
Senior Analyst, Corporate Strategy
2004 - 2005
The Walt Disney Company
- Worked closely with senior corporate management and operating executives to devise long-term strategies and develop new businesses. Focused primarily on the company’s international cable initiatives.
- Analyzed industry attractiveness based on competitive, customer, and macroeconomic analyses.
- Built and analyzed detailed operational models to evaluate potential investment opportunities.
- Evaluated deal terms and term sheets/contracts.
- Analyzed detailed business plan and deal terms for the launch of a Disney Channel in India.
- Partnered with business units to perform market overviews and determine the strategic and financial feasibility of the launch of a Disney Channel in China.
Focus areas: Digital Media, Financial Modeling, Strategy, Mergers & Acquisitions (M&A), Investment Strategy, Revenue & Expense Projections, Forecasting, Business Models, Business Strategy, Go-to-market (GTM) Strategy, Financial Management, Business Planning, Board Presentations, Business Plan Consulting, Valuation, M&A (Sell-side), Budgeting, Accounting, Cash Flow, United States, Financing, Market Research, Pitch Decks, Pitch Deck Consultant, Fundraising Consultant, Fundraising Strategy, M&A (Buy-side), Equity Financing, Debt Financing, Entertainment & Leisure, Finance, Online Media, Competition Research, Microsoft PowerPoint, Information Memoranda, Confidential Information Memorandum (CIM), Media, Three-statement Modeling, Consulting, Management Consulting, Digital Product Development, Deal Structuring, Go-to-market Plans, US GAAP
Analyst, Mergers & Acquisitions
2002 - 2004
Merrill Lynch
- Ranked in the top 10% of analysts worldwide and appointed to Analyst Advisory Panel.
- Evaluated the strategic and financial feasibility of proposed mergers, acquisitions, divestitures, spin-offs, and joint ventures while leveraging buyouts in a variety of industries.
- Valued public and private companies through various methodologies, including pro forma combination, public comparables, acquisition comparables, leveraged buyout, discounted cash flow, and affordability analyses.
- Managed business and financial due diligence.
- Selected assignments: 1) Represented Lexa Partners (Edgar Bronfman Jr.) in a $14 billion joint bid with The Blackstone Group, Thomas H. Lee Partners and Cablevision Systems Corp. for Vivendi Universal Entertainment. 2) Advised Ingersoll International Inc. on its abandoned $100 million sale to a private equity firm.
Focus areas: Investment Memoranda, Financial Modeling, Mergers & Acquisitions (M&A), Investment Strategy, Revenue & Expense Projections, Forecasting, Business Models, Financial Management, Business Planning, Board Presentations, Business Plan Consulting, Valuation, M&A (Sell-side), Budgeting, Accounting, Cash Flow, United States, Financing, Market Research, Pitch Decks, Pitch Deck Consultant, Fundraising Consultant, Fundraising Strategy, M&A (Buy-side), Equity Financing, Debt Financing, Entertainment & Leisure, Finance, Competition Research, Microsoft PowerPoint, Information Memoranda, Confidential Information Memorandum (CIM), Media, Three-statement Modeling, Credit/Debt, Banking & Finance, Deal Structuring, US GAAP
Education
2000 - 2002
Bachelor's Degree in Economics
Stanford University - Stanford, CA, USA
1997 - 2000
Candidate for Bachelor of Science Degree in Economics and Nuclear Engineering
United States Military Academy - West Point, NY, USA
Certifications
JUNE 2013 - PRESENT
Digital Marketing
General Assembly
Skills
Finance
CFO, Startup Funding, Fundraising, Private Equity, M&A (Sell-side), Private Company Valuation, Revenue & Expense Projections, Customer Acquisition Cost (CAC), Cash Management, Series A, Market Research, Angel/Seed Funding, Seed Fundraising, M&A (Buy-side), Due Diligence, Revenue Modeling, Valuation Modeling, Cash Flow Modeling, Cash Flow, Series B, Return Analysis, Financial Reporting, ICO Plans, Blockchain, Financial Modeling, Forecasting, Leveraged Buyout Modeling, Investment Memoranda, Venture Funding, Mergers & Acquisitions (M&A), Three-statement Modeling, Financial Planning & Analysis (FP&A), Credit/Debt, Valuation, Budgeting, Financial Management, Equity Financing, Pricing Strategy, Accounting, Lending, Operational Finance, Finance Strategy, Credit Underwriting, Pricing, Capital Raising, Debt Restructuring, Capital Structuring, Risk, Credit Risk, Financial Risk Analysis
Output Software
Microsoft PowerPoint, Microsoft Excel, Microsoft Word
Industry Expertise
Early-stage Startups, Technology, Tokenomics, US Venture Funds, Financial Services, Capital Markets, Entertainment & Leisure, Venture Capital, Confidential Information Memorandum (CIM), Banking & Finance, Energy
Geographic Expertise
United States
Data & Analysis Software
Intuit QuickBooks
Other
Blockchain & Cryptocurrency, Interim CFO, Business Strategy, SaaS, Fintech, Chief Operations Officer (COO), Artificial Intelligence (AI), Startups, Business Plan Consulting, Family Office Management, Software as a Service (SaaS), Pitch Deck Consultant, Financing, Fractional CFO, LTV:CAC, Reporting, Business Models, Investor Presentations, Pitch Presentations, Storytelling, Early-stage Funding, Early-stage Venture Capital, Growth Strategy, Business Consulting, Content Creation, Negotiation, Financial Analysis, Business Planning, Initial Exchange Offering (IEO), Initial Coin Offering (ICO), Initial Token Offering (ITO), Blockchain Platforms, Finance, Utility Tokens, ICO, IEO, IT Outsourcing, Corporate Development, Investments, COO, Project Management, Business Modeling, Due Diligence Consultant, Consulting, Private Capital Markets, Budget Modeling, Fundraising Consultant, Market Research & Analysis, Financial Forecasting, Financials, Direct to Consumer (D2C), Crypto, Cryptocurrency, Pitch Decks, Strategy, Digital Media, Investment Strategy, Leadership, Web3, Digital, Go-to-market (GTM) Strategy, Board Presentations, Non-fungible Tokens (NFT), Small & Medium-sized Enterprises (SME), Part-time CFO, Fundraising Strategy, SME/SMB Financing, Debt Financing, Startup Consulting, Subscriptions, Web3.js, Digital Asset Management, Digital Marketing Strategy, White Papers, Cryptocurrency Wallets, Online Media, Competition Research, Information Memoranda, Media, Management Consulting, Web 3.0, Decentralized Finance (DeFi), Digital Product Development, Deal Structuring, Go-to-market Plans, Leveraged Buyout (LBO), US GAAP, Tokenization, Liquidity Pools, Decentralized Autonomous Organizations (DAO), Investment Funds, Launch Strategy, Investor Relations, Startup Growth Strategy Development, Sales Growth, Key Performance Indicators (KPIs), Family Office COO, Investment Banking, Fintech Consultant, Social Media, Marketplaces, eCommerce, eCommerce Platforms, Platforms, Operations, Management, Sales, Marketplace Platforms, Enterprise SaaS, Data Analytics, Digital Marketing, Marketing, Branding, Recruiting, Operations Analytics, Sales Operations, Business Operations, Economics, CleanTech, Clean Energy, Business Setup, News, Loans & Lending
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