Amarachi Enwereuzor
Verified Expert in Management Consulting
Management Consulting Expert
Los Angeles, CA, United States
Toptal member since April 7, 2026
Amarachi is a corporate strategist with 20+ years of experience. She provides data-driven analysis and C-suite level recommendations on business development, strategic investments, acquisitions, partnerships, innovation, and other levers of growth. She has proven ability to manage complex projects and analyses across multiple industries, including CPG, healthcare, tech, and financial services.
Career Highlights
Education Highlights
Case Studies
Digital Transformation for $1 Trillion AUM Financial Services Provider
Output-based Compensation Model for Top 5 Global Pharmaceutical Company
Product Database and Analytics Platform for Beverage Industry Leader
eCommerce Financial and Strategic Planning for Global CPG Company
Innovation Process Development and Software Implementation for Beverage Industry Leader
Project Management, Strategy, and Analysis for the Rebrand of a Publicly-traded Healthcare Provider
Revenue, Sales, and Channel Optimization Study for Insurance Industry Software Provider
Merchandising Analysis for Global Sportswear Leader
Process Optimization for Global Beauty Company
Brand Analytics Redesign for Financial Services Organization
Creative Agency Procurement Optimization for F100 Financial Services Organization
eCommerce Software Implementation for Global CPG Company
Interim eCommerce Strategy and Planning Director
Startup Activities for Newly Formed Nonprofit
Business Model Development & Financial Valuation Assessment for Growing Fitness Franchise
Interim Director of Innovation Strategy for Global CPG Company
Interim Executive Director – Strategy & Business Development at F100 Beauty Company
Strategic Planning, M&A Playbook Development, & AI Strategy for Education Services Provider
Expertise
- Advanced Excel
- Corporate Strategy
- Data Analytics
- Digital Strategy
- Management Consulting
- Marketing Research & Analysis
- Product Development
- Product Management
Work Experience
Freelance Strategy Consultant
Self-employed
- Advised F500 and PE-backed companies across CPG, healthcare, retail, and life sciences on strategy, M&A, digital transformation, and growth. Clients include Kearney, TPG Growth, Walmart, Estée Lauder, Pernod Ricard, Kaplan, and Vector Labs.
- Acted as an interim principal in product management for a top Global retailer's digital health incubator. Led 20+ partnership workstreams across pharmaceutical, health plan, and fintech partners, coordinating with 10 internal teams.
- Served as an interim executive director for a top 3 global beauty company's travel retail division. Rebuilt global forecast models and sales analytics for 100+ countries and led an APAC process standardization consulting project across 5 markets.
- Led innovation strategy, including new stage-gate process and software implementation at a global beverage company. Led the finance and strategy functions for the company's new eCommerce division, including MarTech selection and customization.
- Served as a sub-contracted engagement manager for Kearney, led procurement optimization studies for the top 5 pharmaceutical clients, analyzing billions of dollars in spend across multiple Big Data sets, to deliver up to 20% cost savings.
- Worked as an engagement manager for the $50 million rebrand for the corporate spinoff of a publicly-traded healthcare provider with 700+ facilities. Led 13 concurrent workstreams spanning change management, marketing, HR, IT, legal, and supply chain.
- Acted as an interim strategy and M&A director for a leading education company. Led divestitures, built a healthcare education M&A playbook, and developed a comprehensive AI strategy assessing GenAI's impact across the education ecosystem.
- Led PIM data analysis, strategy, and taxonomy development for a PE-backed life sciences company formed from the merger of 7 entities. Delivered standardized, validated data sets for website transition.
- Acted as an engagement director for a digital marketing and strategy advisory practice within a PE growth equity fund. Engagements spanned digital marketing, brand strategy, and channel optimization for portfolio companies and external clients.
- Built LBO and merger models for a PE family office evaluating roll-up acquisitions. Conducted due diligence and authored investment memos for an early-stage VC fund focused on transformational software and hardware, including clean energy and EVs.
Director, Digital Strategy and Innovation
TIAA
- Led multiple cross-functional teams in developing new digital products across banking, wealth management, asset management, donor-advised giving, and platform learning.
- Managed a cross-functional, 14-person team responsible for the redesign and consumer experience optimization of the company’s public website and social media channels, including the end-to-end strategy and production of all brand-related content.
- Oversaw the end-to-end development of the company's first B2C digital wealth management product.
- Handled the development of a Gen-Y website, including the production and SEO optimization of all content marketing assets and distribution on social media channels, with a focus on building out the organization’s YouTube presence.
- Served as one of three cross-functional leads overseeing the company's digital transformation, including repositioning the company's website and digital products from purely B2B to B2C.
Director of Brand Strategy
TIAA
- Developed and executed programs to bridge the organization’s corporate strategy with its brand and digital initiatives. Led multiple corporate-wide strategy development processes requiring extensive stakeholder engagement.
- Provided strategic direction on the integration of acquired or newly launched businesses including Nuveen Investments, Churchill Asset Management, EverBank, TIAA Charitable, and Consortial Learning.
- Facilitated research and developed data-driven brand architecture recommendations for OCEO and board approval.
- Identified the opportunity and led efforts to overhaul the company’s quarterly brand health survey, data output, and distribution. Oversaw the creation of an organization-wide dashboard for real-time brand health insights.
- Managed a multi-million dollar budget and relationships with all external agency resources supporting marketing output across the enterprise.
- Oversaw brand identity creation and oversight for the master brand (TIAA) and all sub-brands, brand extensions, and newly acquired brands.
- Led a market research study testing different advertising formats and brand touchpoints across 8 US cities to assess early consumer reactions to rebrand from TIAA-CREF to TIAA.
Founder and CEO
ZumiCare
- Conducted market research, raised funding, and built a team to launch an online, dual-marketplace for university students and families, featuring a matching algorithm that employed advanced data mining techniques.
- Partnered with the University of Pennsylvania to launch the platform as a benefit to university-affiliated families.
- Presented the project to several universities and generated broad partnership interest.
Internal Strategy Consultant (Merchandising Operations)
Nike
- Executed a deep dive of Nike’s ‘Quick Turn’ business model through analysis of large data sets and 70+ interviews.
- Provided strategic recommendations to Nike’s Global Apparel Leadership Team for optimizing the usage of Quick Turn merchandise across Nike’s business categories.
- Discovered opportunities to enhance operational efficiency at Nike Brazil in advance of the World Cup 2014 and the 2016 Summer Olympics. Presented findings to the senior management team.
New Product Development, Strategy, and M&A
The Advisory Board
- Performed market, financial, and business due diligence on both healthcare and higher education IT companies in the process of making acquisition, partnership, and investment decisions.
- Identified the need and spearheaded the implementation of a deal/pipeline tracking system to improve deal sourcing and company evaluation. Managed a team of analysts, internal IT staff, and external CRM consultants to develop and launch the system.
- Assessed the feasibility of acquiring a higher education business intelligence company. Identified major problems with the product roadmap. Devised alternate means of expansion as a result of targeted customer interviews.
- Prepared detailed segment financials, deal documents, and managed inquiries from potential buyers.
International Strategy, Mergers & Acquisitions, and Business Development
The Walt Disney Company
- Worked alongside senior executives to develop, implement, and execute strategies to increase the company’s growth in international markets through acquisitions, joint-ventures and strategic partnerships, and new business development.
- Provided due diligence support and performed DCF, sum-of-parts, spin-off, comparable company, and synergy valuation analyses.
- Developed and maintained analytics to assess market share across all key segments and territories to inform the development of the annual five-year plan and future growth strategies.
- Developed a five-year market roadmap for Russia with Bain Consulting.
- Increased Disney's stake in UTV Software from 14.9% to 32.1% in order to finance UTV's planned media expansion and develop Disney media properties in India through UTV.
- Analyzed financial and legal implications of regaining ownership of a major asset, owned and operated by a 3rd party.
- Launched the Disney Channel in Russia on subscription cable platforms, and in Spain and Germany on Free Digital Terrestrial Television. Evaluated the acquisition of a free-to-air broadcast network in Russia.
- Developed Disney's international soccer (football) strategy. Structured and negotiated a strategic media and licensing partnership with Chelsea Football Club.
- Standardized Disney retail licenses and store formats in Russia, China, and India.
- Evaluated options to license a specialized retail chain concept to a leading Russian retailer.
Investment Banking Analyst, Financial Institutions Group
Credit Suisse Group
- Advised asset management, broker-dealer, commercial bank, financial guarantor, financial technology, and insurance clients on equity capital raising, M&A, and optimizing credit ratings through risk management.
- Gained advanced quantitative and Excel financial modeling skills.
- Drafted client presentations, internal committee memoranda, fairness opinions, board presentations, and deal documents.
Education
Master of Business Administration (MBA) in Entrepreneurial Management, Marketing, and Operations
The Wharton School of the University of Pennsylvania - Philadelphia, PA, USA
Bachelor's Degree in Sociology and Economics
Harvard University - Cambridge, MA, USA
Skills
Finance
Accounting, Financial Modeling, M&A Modeling, Mergers & Acquisitions (M&A), Due Diligence, Market Research, Fundraising, Pricing, Private Equity, Financial Reporting, Investment Memoranda, Three-statement Modeling, Equity Research, Total Addressable Market (TAM), Data Analysis, Financial Planning & Analysis (FP&A), Budgeting, Pricing Strategy, Business Intelligence (BI), Valuation, Corporate Finance, M&A (Sell-side), Seed Fundraising, Financial Regulations, P&L Forecasting, DCF Valuation, Discounted Cash Flow (DCF), Revenue & Expense Projections, Cost Reduction & Optimization (Cost-down), Price Analysis, Forecasting, M&A (Buy-side)
Output Software
Microsoft Excel, Microsoft PowerPoint, Smartsheet, Jira
Data & Analysis Software
SQL, Capital IQ, Tableau, Bloomberg, NetSuite, Salesforce, Microsoft Dynamics CRM
Industry Expertise
Financial Markets, Financial Services, Nonprofits, Franchises
Other
Survey Research, Economics, Statistics, Marketing, Innovation Management, Operations, Management, Consumer Science, Investment Banking, M&A Due Diligence (Financial), M&A Analysis, Corporate Strategy, New Business Development, Business Development, Strategic Partnerships, Strategic Planning, Partnerships, M&A Due Diligence (Commercial), Strategic Initiatives, M&A Due Diligence (Technology), Product Development, New Product Development, Strategy Consulting, Merchandise Analytics, Data Analytics, Startups, Brand Strategy, Branding, B2B2C, B2C Marketing, Content Strategy, Branded Content, Digital Strategy, Digital Marketing Strategy, Innovation, Web Content, Corporate Websites, Project Management, Rebranding, eCommerce, Stakeholder Engagement, Product Management, Product Strategy, AI Product Strategy, Marketing Technology (MarTech), Program Management, Procurement Process Optimization, Operating Models, Content Creation, CRM Systems, Social Media Analytics, Advanced Excel, Management Consulting, IT Project Management, Project Management Consulting, Marketing Research & Analysis, Go-to-market (GTM) Strategy, Business Strategy, Pricing Models, Business Analysis, IT Business Analysis, Digital Product Management, Stakeholder Management, Growth Strategy, Strategy, Pitch Decks, Executive Consulting, Financial Presentations, Leadership, Excel Expert, Fundraising Strategy, Change Management, Communications Management, Market Research & Analysis, Corporate Benchmarking, Benchmarking, Post-merger Integration, Business Transformation, Business Cases, Consulting, Artificial Intelligence (AI), Business Modeling, Customer Research, Competitive Analysis, Supply Chain Optimization, Supply Chain, Organizational Change Management (OCM), Process Transformation, Business Planning, Business Plan Consulting, Organizational Design, Writing & Editing, Business Process Improvement (BPI), Business Process Analysis, Reporting, Financial Analysis, Logistics & Supply Chain, Marketing Strategy, Finance, General Ledgers, Business Process Flow Diagrams, Product Launch, Process Improvement, PowerPoint Design, Growth Marketing, Customer Acquisition, Business Research, Feasibility Studies, Emerging Markets, Customer Segmentation, Quantitative Analysis, Dashboards, Analytics, Statistical Modeling, Econometrics, STATA, Organizational Behavior (OB), Investments, Merchandising, Visual Merchandising, B2B Marketing, Web Technologies, Python, Fintech, Broker Dealers, FINRA, Cosmetics, Automation, Microsoft Power BI, Quantitative Finance, Trading, SaaS, Claude, Claude Code, Excel Modeling, Digital Marketing, Digital Advertising, Revenue Strategy, Sales Strategy, Customer Interviews, Productivity Improvement, In-depth Interviews, User Interviews, Budget Modeling, DCF Modeling, Should Cost Modeling, Vendor Negotiation, Software Implementation, Taxonomy, Databases, Marketing Platforms, eCommerce Platforms, WordPress, WooCommerce, Digital Project Management, Digital Transformation, Digital Innovation, Digital Infrastructure, Database Design, Stakeholder Interviews, Trend Forecasting, Merchandise Operations, Performance Tracking, Beauty Products, Template Development, Workflow Optimization, Operational Workflow, Training & Training Content Development, Business Requirements, Documentation, Innovation Strategy, Innovation Software, Market Research Operations, Market Research Project Management, Process Redesign, Brand Tracking, Brand Management, Survey Design, Surveys, Primary Research, Strategic Sourcing, Sourcing & Procurement, Contracts, Creative Agency Management, Marketing Operations, Process Optimization, Business Process Optimization, Web Platforms, Campaign Management, BI Reports, CRM, Deal Pipeline, Sales & CRM Platforms, Platform Implementation, Startup Consulting, Vendor Selection, Vendor Management, Vendor Coordination, Public Relations (PR), Marketing Communications (MarCom), Annual Operating Plans, Interim Staffing, Spinoffs, Rebranding Implementation, Senior Executive Management, General Management, Interim Management, Advertising, Channel Strategy, Digital Channels, Channel Sales, eCommerce Strategy, Stakeholder Alignment, Board Decks, Product Forecasts, Sales Forecasting, Demand Forecasting, Financial Forecasting, BevAlc, Task Automation, Process Automation, Corporate Development, Travel Retail, Business Development Consulting, Demos, Presentations, Annual Planning, Annual Reports, Analytical Dashboards, Systems & Tools, Merger Modeling, Business Model Strategy, New Product Business Cases, AI Strategy, Sales Enablement, Sales & Channel Enablement, AI Enablement, User Surveys, Research, Playbook, Divestitures, Divestiture Planning, Podcasting, Supplemental Education, Decision Frameworks, Frameworks, Secondary Research, M&A Strategy, M&A Value Creation, Deal Execution
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