Mohammad Reda
Verified Expert in Management Consulting
Management Consulting Expert
Dubai, United Arab Emirates
Toptal member since May 18, 2022
Mohammad has over two decades of experience across diverse emerging markets and holds an MBA. As a business excellence advisor, he's helped SMEs and startups build their business models and structures to achieve remarkable growth and advised on funding needs. He also has extensive experience in digital transformation through postgraduate studies and in reengineering processes and teams to enter new markets. Mohammad joined Toptal to help clients create global success stories.
Career Highlights
Education Highlights
Certification Highlights
Case Studies
Contemporary Management Research Paper
Training and Development
Software Expertise
- Odoo
Other Expertise
- Accounting
- Competition Research
- Digital Transformation
- Human Resources (HR)
- Management
- Marketing
- Organizational Development
Work Experience
Group Business Manager
Elesely Group
- Supervised compliance structure and implementation.
- Diversified the investment portfolio of the group.
- Scaled new business verticals and established new regional offices.
Business Excellence Advisor
Business Haven Consultancy
- Helped startups and SMEs build their business models, feasibility studies, marketing strategies, growth model, and structure.
- Implemented, trained, and developed ERP systems at the clients' factories, branches, and headquarters.
- Helped clients succeed in the digital transformation process. Modified documentation cycle, altered process flow, installed IoT sensors to track actual costs, integrated SCADA system and Odoo ERP inputs, and upgraded cash collection and sales pipeline.
- Managed clients' marketing management activities to increase ROI. Established B2B sales funnels. Generated export leads. Renewed suppliers base and renegotiated for better prices and terms. Improved after-sales teams to maintain clients' retention.
Sales Expert
Hussein El Ajouz
- Conducted a structured review of existing sales commission models to assess alignment with organizational changes, commercial strategy, and incentive effectiveness.
- Designed a revised commission framework grounded in fairness, scalability, and performance alignment, balancing motivation, governance, and financial sustainability.
- Advised senior stakeholders on commission design principles and allocation logic, facilitating decision-making and consensus on the finalized incentive structure.
Manufacturing & Inventory Accounting Specialist
Schneider Electric SE - Main
- Prepared audit support documentation for external auditors, ensuring completeness, accuracy, and timely delivery in line with audit requirements. And supported the North America accounting team during audit cycles.
- Compiled and reviewed audit evidence related to purchase orders, invoices, proof of delivery, and rebates, including supporting documents. Assisted with revenue recognition audit requests, providing supporting documentation and explanations.
- Ensured audit deliverables complied with internal controls and accounting standards, supporting a smooth and efficient audit process, and contributed to audit readiness activities, including documentation of recurring audit support files.
Financial and Management Consultant
Arabreneur
- Oversaw the clients' expansion and secured the required funding to achieve their next milestone. Used different financing tools and techniques to support clients' operations and expansion plans.
- Managed several portfolios and helped the clients achieve advanced ROI.
- Re-engineered process costing, increased shelf-life for products, negotiated procurement prices and terms, and utilized warehousing and inventory processes. Developed the marketing team.
- Crafted more than 14 marketing strategies to penetrate local and regional markets for the clients. Established new B2B channels and partnerships to expand into different markets.
Managing Director
Dr. Baker
- Finalized the digital transformation processes and implementation of the ERP system.
- Supervised the exports team and managed to participate in the biggest MENA food fair, Gulfood Manufacturing in Dubai.
- Held strategic partnerships with African countries to export products and expand market share in Africa.
- Modified the organizational setup and reengineered the payroll matrix to motivate the employees and increase productivity alongside cutting cost strategies.
Group CFO
Bellezza Sanitary Ware
- Secured more than EGP 250 million for expansion and new plant installations.
- Stated the digital transformation strategy and executed it throughout four factories with leading ERP software houses.
- Oversaw the compliance and governance processes to transform four different companies and supporting factories into one holding company.
- Led the communication and negotiation with world industry leaders to establish a joint venture factory in Egypt.
- Supervised the transition to industry 4.0 with experts in industrial automation.
Managing Director
Hedgecorp
- Advised the foundation of various banking businesses in the UK and the Middle East. Worked with the management team composed of qualified and experienced banking and investment professionals with decades of international experience.
- Hired and established a team of professionals in Egypt to expand the operations from the UK to Egypt.
- Started with the support of the CEO in London, and within six months expanded in hiring and organizational development and established three offices in Cairo. Assets under management were raised to EGP 10 million within the same period.
Operations Coordinator
Plan International
- Led the development and monitored the implementation of the operations budget of the program area in line with the approved annual plan.
- Teamed up with the CO-Operations Department in developing the overall procurement strategy for Plan Egypt and led its rollout at the program area level in full compliance with the relevant policies.
- Contributed significantly to implementing Plan Egypt’s procurement, HR, and security policies.
- Collaborated with the program unit operations officers in conducting the requested services for the program area and unit, such as third-party liability, insurance, and fixed assets control.
Regional Administrative Manager
TAQA Arabia
- Awarded the Employee of the Year 2015 due to significant contribution to the team all over the country.
- Took responsibility for various staff functions for the organization, including office services and support, facilities management, maintenance, purchasing, and security.
- Oversaw the company's administrative functions, ensuring that all policies and procedures were aligned with the company's goals, and managed teamwork in five cities.
- Succeeded in different roles and was promoted over 12 years from an accountant to chief accountant, admin section head, and regional administrative manager.
Management Accountant
Porcelaina Sanitary Ware
- Established a documentation cycle in accordance with the Egyptian accounting standards.
- Registered the company at the governmental authorities such as the labor office, public insurance institutions, and banks.
- Supervised the daily operations and was responsible for daily bookkeeping and monthly financial and managerial reports.
- Established and monitored the costing system, evaluated the cost elements, and calculated the prices accordingly.
Internal Auditor
Shell
- Discovered a fraud case and tracked the logs and records for four years to conclude a final result of thousands of pounds.
- Managed to implement an advanced accounting system to track, register, and report all accounting entries.
- Collaborated with the top management team to re-engineer the operations and documentation cycles.
Education
Master's Degree in Business Administration (MBA)
ESLSCA Business School Paris - Cairo, Egypt
Bachelor's Degree in Accounting
Mansoura University - Mansoura, Egypt
Certifications
Digital Transformation Leadership MicroMasters Program
Boston University | via edX
Introduction to Marketing
University of Pennsylvania | via Coursera
Project Management Professional (PMP)
Amideast
Modeling Risk and Realities
University of Pennsylvania | via Coursera
Managerial Accounting: Tools for Facilitating and Guiding Business Decisions
University of Illinois | via Coursera
Managerial Accounting: Cost Behaviors, Systems, and Analysis
University of Illinois | via Coursera
Introduction to Spreadsheets and Models
University of Pennsylvania | via Coursera
Fundamentals of Quantitative Modeling
University of Pennsylvania | via Coursera
IELTS
British Council
Certified Management Accountant (CMA)
IPA
Skills
Finance
Accounting, Financial Reporting, Market Research, Financial Modeling, Pricing, Total Addressable Market (TAM), Cost-benefit Analysis, Forecasting, Revenue & Expense Projections, Financial Benchmarking, Financial Planning & Analysis (FP&A), CFO, Private Equity, Market Opportunity Analysis, Three-statement Modeling, Cash Flow, Budgeting, P&L Forecasting, Profit & Loss (P&L), Cash Flow Forecasting, Due Diligence, Controller, Cost Efficiency, Mergers & Acquisitions (M&A), Fundraising, M&A (Sell-side), Valuation, Capital Raising, Trade Finance, Business Intelligence (BI), Taxation, Risk, Management Accounting, IFRS Adjustments, Financial Management, Startup Funding, Growth Equity, Venture Debt, Venture Funding
Output Software
Odoo, Microsoft PowerPoint, Microsoft Excel, Entrepreneurial Operating System (EOS)
Data & Analysis Software
QuickBooks Online, NetSuite
Industry Expertise
Health, Small Business, Food & Beverage, Food, Logistics, Energy, Global Mobility, Employment Law, Financial Services, Internal Revenue Service (IRS) Audits & Investigations, Education Technology (Edtech), Asset Management, Music, Construction, Venture Capital, Healthcare
Geographic Expertise
Singapore, Asia-Pacific (APAC), United States
Other
Windows, Finance, Marketing, Management, Human Resources (HR), Digital Transformation, Business Transformation, Marketing Strategy, Project Management, Competition Research, Market Segmentation, Organizational Development, Operations, Sales, Consulting, Procurement, Auditing, Cost Accounting, Market Research & Analysis, Process Improvement, Process Mapping, Business Process Optimization, Strategy, Operating Models, Target Operating Models, Business Strategy, Digital Strategy, Digital Marketing Strategy, Marketplaces, Startups, COO, Compliance, Business Models, Fintech Consultant, Fintech, Agile Product Management, Analytics, Data Analytics, Key Performance Indicators (KPIs), Subscriptions, Customer Data, Pricing Models, Product Management, Subscription Pricing, Software as a Service (SaaS), Staffing, Recruiting, Chief of Staff, Market Research Analyst, Stakeholder Mapping, Market Sizing, Surveys, Consumer Insights, eCommerce, Beauty Products, Vendor Management, Request for Proposal (RFP), Customer Relationship Management (CRM), Request for Information (RFI), Business Planning, Growth Strategy, Financial Forecasting, Marketing Communications (MarCom), Change Management, Chief Operations Officer (COO), Direct to Consumer (D2C), Customer Segmentation, Organizational Design, Agile Coaching, Organizational Strategy & Design, Organizational Change Management (OCM), PowerPoint Design, TOM, Presentations, Management Consulting, Strategic Marketing, Strategic Planning, Performance Improvement, Team Management, Operational Efficiency Improvement, Motivation, Team Effectiveness, Team Mentoring, Lead Generation, B2B Lead Generation, Energy Management, Innovation, IRR, Financial Analysis, Business Operations, Process Design, CEO, Scaling, Growth Strategy Consultants, Digital Project Management, Product Strategy Consultant, Accounts Receivable, Business Plan Consulting, Supply Chain Operations, SOP Development, Contract Management, Supply Chain, Fractional COO, Bookkeeping, Revenue Recognition, US GAAP, Reporting, Pitch Decks, Offshoring, Executive Presentations, Storytelling, Pitch Deck Consultant, Human Resources Management, Best Practices, Business to Consumer (B2C), Retail Strategy, Strategyzer, M&A Due Diligence (Commercial), Fractional CFO, Cash Flow Management, ERP Implementation, Business Development, Business Validation, Five-year Plans, Succession Planning, Microsoft 365, Inventory Management, Competitor Analysis & Profiling, Investments, Data Modeling, Data Visualization, Finance Management, Enterprise Resource Planning (ERP), Excel Expert, Operational Modeling, Labor Efficiency Analysis, Family Office COO, Family Office Management, Executive Consulting, Copywriting, Reports, Interim CFO, Operational Excellence, Operations Management, Scalable Operating Models, Employee Benefits, Interviewing, Capital Allocation, Family Office, Manufacturing, Hiring, Recruitment, Pitch Deck Design, SAP, Accounts, Chart of Accounts, Reconciliation, Monthly Close Process, Agile Project Management, B2B, Organizational Change Management (OCM), Consumer Products, Change Management, Visual Storytelling, Product Packaging, CRM, Marketing Technology (MarTech), Digital Transformation, Digital Transformation Program Management, Project Management, Training & Training Content Development, Training Materials, Training Content, Government, Large-scale Projects, State Government, Business Process Re-engineering, Contract Negotiation, Contract Review, Program Management, Supply Chain, Artificial Intelligence (AI), HR Operations, Remote Work, Financial Market Data, CPG, Product Development, Business Analysis, Business Requirements, Ecosystem Mapping, Market Intelligence, Communication, Documentation, Contract Lifecycle Management (CLM), Business Consulting, Business Model Strategy, Strategy Consulting, Startup Consulting, Exit Planning, Consumer Packaged Goods (CPG), Go-to-market (GTM) Strategy, Global Operations, Logistics & Supply Chain, Music Publishing, Music Production, Music Streaming, SaaS, Marketo, Internet of Things (IoT), Innovation Strategy, Audits, Human Capital Management, Research, Restructuring, Business Agility, Positioning, Customer Satisfaction, Modeling, Simulations, Costing, Analysis, Decision Support, Decision Analysis, Monte Carlo Simulations, Linear Programming, Linear Regression, Probability Theory, Regression Modeling, GAAP, SEC Filing, Ethics, Variance Reporting, Projects, Planning, Consumer Behavior, Branding, Promotion, Marketing Mix, Training, Training & Training Content Development, Training Workshops, Leadership Training, Digital Marketing, Information Logistics, Warehouse Operations, Partnerships, Export Shipment Handling, Customer Success, Customer Service, Lean Manufacturing, B2B Partnerships, Hedge Funds, Procurement Research, Field Service Management, Customer Service Support, Payment Collection, SAP Materials Management (MM), Point of Sale, Administration, Industry 4.0, Project Coordination, Fieldwork, Supervisory, Tender, Growth, Equity, Liability Insurance, Sales Commission Structure, Sales Compensation, Compensation, SAP HANA, Salesforce Sales Cloud, Salesforce
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