Neil Goh, Management Consultant in New York, NY, United States
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Neil Goh

Management Consulting Expert

New York, NY, United States

Toptal member since September 4, 2025

Bio

Neil is an equity research professional with experience at TD Cowen and Morgan Stanley. At TD Cowen, he covered the retail, luxury, beauty, and eCommerce sectors, publishing 100+ reports on market trends, valuations, and strategy. Previously, at Morgan Stanley, Neil spent three years in equity sales and trading, working cross-functionally to deliver insights and investment recommendations to top institutional clients.

Career Highlights

Education Highlights

Bachelor's Degree
Brown University

Case Studies

Expertise

  • Business Logic
  • Client Relations
  • Consumer Health
  • Consumer Trends
  • Cross-functional
  • Equity Research Analysis
  • Sales Pitches
  • Stock Market

Work Experience

Equity Research Associate – Consumer Retail, Luxury, & Beauty

2023 - 2025
TD Securities
  • Produced investment recommendations and strategic insights for 30 companies with a combined market capitalization of $180+ billion spanning apparel, luxury, beauty and personal care, and digitally native brands.
  • Authored 100+ reports and presentations, including whitepapers on alternative revenue streams—like digital marketplaces and retail media networks—and Gen-Z behavior shifts.
  • Developed a head-to-head Ulta vs. Sephora analysis using proprietary consumer survey data, delivering insights on customer loyalty, omnichannel engagement, and key product assortment differentiation—a report ranking top 5 in team readership in 2024.
  • Led the firm’s launch of Levi Strauss & Co. coverage, producing a 60-page deep dive on denim market sizing, competitive benchmarking, and channel profitability to evaluate the brand’s long-term DTC growth strategy.
  • Assessed high-profile retail M&A dealings—including a $3 billion Saks-Neiman Marcus merger and $6 billion Nordstrom buyout. Analyzed strategic fit, valuation, and closure probability, positioning the team as a leading source of retail deal insights.
  • Delivered weekly retail sector updates for the firm’s largest client list of 5,000+, synthesizing insights from expert interviews, online promotional cadence tracking, and field research to highlight emerging growth drivers.
  • Prepared agendas and strategic questions for investor meetings with C-suite executives of covered companies, such as Macy’s, LVMH, and Estée Lauder, facilitating discussions on performance trends and industry positioning.
  • Led the planning and execution of the firm’s first beauty and wellness summit, managing speaker outreach, agenda development, and logistics. The event drew 400+ attendees from institutional investment firms and corporate leadership.
Focus areas: Equity Research Analysis, Consumer Trends, Consumer Health

Equity Sales & Trading Associate

2020 - 2023
Morgan Stanley
  • Delivered actionable equity trading ideas, market color, and macroeconomic insight through phone calls, daily market brief emails, and presentations to 16,000+ Morgan Stanley private wealth advisors and institutional clients.
  • Partnered with Research and Institutional Sales and Trading to develop differentiated perspectives on the financials and real estate sectors, shaping investor strategies and client positioning.
  • Hosted 20+ conference calls and networking events connecting investors with research analysts and corporate management teams.
  • Directed the desk training program for 10 first-year analysts by designing schedules, teach-ins, and internal knowledge resources.
  • Revamped the team’s digital distribution platform for research, conferences, and securities lending as an integral part of a 5-member product team, enhancing content visibility and stakeholder engagement across marketing and risk divisions.
Focus areas: Equity Capital, Sales Pitches, Client Relations, Cross-functional, Equity Derivatives, Stock Trading, Stock Market

Education

2016 - 2020

Bachelor's Degree in Economics

Brown University - Providence, RI, USA

Skills

Finance

Equity Research Analysis, Equity Capital, Equity Derivatives, Stock Trading

Output Software

Excel 2007

Data & Analysis Software

SQL, R

Other

Stock Market, Consumer Health, Business Logic, Excel VBA, Sales Pitches, Client Relations, Cross-functional, Consumer Trends, Company Analysis, Competitive Analysis, SWOT Analysis, Business Writing, Sales

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