Ziv Fishfedder
Verified Expert in Product Management
Product Manager
Austin, TX, United States
Toptal member since September 16, 2024
As an AI-first product manager, Ziv prototypes early and often so customers and internal teams can understand, share, and discuss a vision or solution, shortening feedback loops and increasing delivery velocity. By connecting customer problems to business outcomes, he drives ROI through product leadership backed by over 10 years of experience developing and launching innovative B2B and B2B2C SaaS products.
Project Highlights
Expertise
- API Integration
- Communication
- Product Management
- Product Roadmaps
- SaaS
- Stakeholder Management
- Strategy
- User Stories
Work Experience
Senior Product Manager
SEON Technologies
- Transformed the team from back end only to an end-to-end one, increasing delivery throughput by 200%.
- Utilized and adopted AI, from rapid prototyping to LLM-powered features, saving design and development time while improving customer experience and business outcomes.
- Volunteered to lead a billing remediation project; reduced incorrect customer invoicing by around 85%.
- Identified and closed product and operational gaps (e.g., resource access management and microservices layer), reducing the upstream application teams' development efforts.
Senior Product Manager
Vanilla
- Reduced client onboarding time from weeks to days by addressing customers' (financial advisors') pain points, including eliminating delays and complexities and automating data ingestion and visualization.
- Achieved a 60% reduction in the team size needed to create new business offerings after leading the creation of Documents Manager, a platform that enables the creation of document templates and workflows around legal and financial services.
- Leveraged AI to extract key insights from legal documents, saving advisors hours of time required to review documents manually.
Senior Product Manager
Feedvisor
- Led the company's strategic expansion from direct sales to large Amazon merchants only to offering self-service SaaS to SMBs.
- Oversaw multiple work streams around client signup, in-app journey, payments and billing, automated support, product analytics, and marketing integration.
- Increased client profitability by up to 80% while reducing manual work by collaborating with the engineering and data science team to apply ML models for real-time portfolio re-pricing and advertising optimization.
Product Manager
Forter
- Enhanced payment service providers' fraud prevention capabilities across large portfolios of merchants.
- Increased approved transactions by up to 2% while reducing false positives by enriching credit card issuer data with unique risk insights.
- Managed eCommerce platform plugins to enable Forter's services on major platforms like Shopify and Magento.
- Revamped the onboarding process of small merchants, creating a complete self-service experience.
Product Manager
NICE
- Led the robotic automation platform innovation, defining and communicating the roadmap based on client, competition, and market research, including analysis of emerging AI technologies.
- Created and presented the business case to management to invest in a chat interface that won a "Cool Feature" award.
- Initiated and led the go-to-market of Act One, a joint solution integrating automation and financial crimes investigation case management, resulting in four deals and a pipeline of about $3 million within a year.
Technology Consulting Manager
Accenture
- Led a team of four in designing an innovative Client Due Diligence platform for a top-tier bank's Global Compliance Operations group, transitioning into a Shared Services operating model; design fully adopted by senior management.
- Headed the compiling of client business expectations as well as their translation into high-level technical requirements of the aforementioned platform; completed the process in under 75% of the allocated time.
- Researched the technological market landscape to recommend a global investment bank on technological initiatives to position the client as a market leader; laid down framework initiating the client’s $70 million five-year technology roadmap.
- Revised the BI processing of data analytics for management dashboards tracking daily operational and high-level strategic KPIs; enhanced data insights utilization and visualization in 80% of existing reports.
Project History
Vanilla Document Builder
Led Vanilla's 1st B2B2C offering from ideation to production, reducing client onboarding time from weeks to days and optimizing wealth management activities.
Vanilla Document Builder is a sophisticated platform for client onboarding and estate planning document management. It enables wealth managers to offer their clients a modern way to obtain trusts and wills and provide ongoing estate advisory support.
As the product leader, I defined the offering’s strategy and go-to-market plan, led user research, collaborated with engineering, design, content, legal, marketing, and sales teams, and managed multiple backlogs.
Feedvisor's SMB Self-service Offering
Drove Feedvisor's strategic expansion from direct sales to large Amazon merchants only to offering self-service SaaS to SMBs, the "essentials" group.
I oversaw multiple work streams related to client signup, the in-app journey, payments and billing, automated support, product analytics, and marketing integration. I also collaborated with the engineering and data science team to apply ML models to enhance clients’ business results through real-time portfolio re-pricing and advertising optimization. This increased client profitability by up to 80% while reducing manual work.
NICE's Employee Virtual Assistant (NEVA)
https://www.nice.com/products/neva-attended-automationSteered the design and implementation of a chatbot that plugged into automated processes and reduced process restarts by 90%.
NEVA would ask the human operators for input if an unexpected error occurred while executing a long, complex, automated flow, eliminating the need to restart the process.
I researched many NLP-based chatbot frameworks, created designs, and supported their implementation on Amazon Lex. NEVA won a “Cool Feature” award.
Education
Master of Business Administration (MBA) in Finance
Baruch College Zicklin School of Business - New York, NY, USA
Bachelor's Degree in Mathematics and Computer Science
Bar-Ilan University - Ramat Gan, Israel
Skills
Tools
Slack, Jira, Figma, Balsamiq Mockups, Claude, Trello, Asana, Confluence
Paradigms
Agile Project Management, E2E Testing, Agile, B2B2C, Agile Product Management
Industry Expertise
Product Ideation
Platforms
Mixpanel
Other
Product Management, UX Wireframes, Communication, Stakeholder Management, Offshore Team Management, SaaS, B2B, Feature Backlog Prioritization, Sprint Planning, Technical Product Management, New Product Rollout, Release Management, Analytics, Roadmaps, Startups, Software as a Service (SaaS), User Engagement, User Journeys, SaaS Product Management, Product Strategy, Wireframing, Minimum Viable Product (MVP), Requirements, Web & Mobile Applications, Backlog Grooming, Backlog Management, Feature Prioritization, Project Timelines, A/B Testing, QA Testing, Quality Assurance (QA), Business Requirements, User Acceptance Testing (UAT), Conflict Resolution, Pitch Decks, Market Research, Proof of Concept (POC), Product Owner, Product Operations, Go-to-market (GTM) Strategies, Execution, Product Frameworks, Product Requirements Documentation (PRD), No-code Development, Cross-functional Team Collaboration, Product Vision, Project Management, Business Analysis, User Research, Discovery Workshops, Competition Research, UX Design, Strategy, Product Roadmaps, User Stories, API Integration, Product-led Growth (PLG), Product Analytics, Technology Trends, Go-to-market Plans, APIs, User Onboarding, Fraud Prevention, Product Marketing, Product Growth, Web Applications, Automation, User Self-service, Fintech, User Experience (UX), Ideation, Machine Learning, Data Mapping, Consulting, Generative Artificial Intelligence (GenAI), Vendor Selection, Cost Estimation, Pricing, Subscription Pricing, Pricing Strategy, Large Language Models (LLMs), AI Tools, Data Analytics, AI Integration, Team Leadership, AI Product Strategy, Anthropic, Request for Proposal (RFP), Software Development, System Design, SQL, Statistics, Investments, Pendo, Salesforce, Chatbots, Stripe, Payment Networks, Card Payments, eCommerce, Artificial Intelligence Product Manager, Artificial Intelligence (AI), AI Product Management, Intercom, Wealth Management, Financial Transactions, Payment APIs, Leadership, Management, IT Consulting, Process Flows, SWOT Analysis, Presentations, Due Diligence, ChatGPT, Cursor AI, UI Prototyping, Prioritization
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