Usama Noman, Developer in Karachi, Sindh, Pakistan
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Usama Noman

Verified Expert  in Engineering

Software Developer

Karachi, Sindh, Pakistan
Toptal Member Since
July 27, 2016

Usama is an experienced full-stack PHP and JavaScript developer who is ambitious and loves getting things done. He is a SaaS enthusiast who has worked on several SaaS apps and sold one. He's an engineer turned freelance and entrepreneur with experience building highly scalable applications and possesses exceptional collaborative skills. Usama is a computer science graduate and silver medalist majoring in natural language processing.


Vue, Vuex, Amazon Web Services (AWS), XPath, Chrome Extensions, CSS, HTML...
Laravel, PHP, MySQL, Amazon Web Services (AWS), Full-stack, jQuery, JavaScript...
Vue, Node.js, Serverless, MongoDB, Email Automation, Amazon Web Services (AWS)...




Preferred Environment

Git, Laravel, Node.js, Amazon Web Services (AWS), React, CodeIgniter, WordPress, API Integration, JavaScript, Vue 2

The most amazing...

...thing I've built is Botsify—helping businesses create AI chatbots—growing it to $180,000 in ARR. I also successfully exited a startup and sold it to MailShake.

Work Experience

Senior Full-stack Developer

2022 - PRESENT
  • Developed ReachOWL to help businesses scrape profiles from social channels and send automated DM sequences.
  • Launched the website live on the Chrome extensions store and AWS and installed bug trackers.
  • Oversaw the product launch to grow to 200+ monthly active users.
Technologies: Vue, Vuex, Amazon Web Services (AWS), XPath, Chrome Extensions, CSS, HTML, Amazon Aurora, APIs, Full-stack Development, Front-end, Front-end Development, Tailwind CSS, Vuetify, Vue-router, Airtable, Shopify


2016 - PRESENT
  • Founded, a startup where I have been working for almost five years in the capacity of CEO.
  • Managed teams and frequently performed the infrastructure planning and solution architect's duties. Designed new systems as required.
  • Made sure the UI/UX is easy to use, integrated the methods to improve the MRR of the product, and increased it to $180,000 ARR.
Technologies: Laravel, PHP, MySQL, Amazon Web Services (AWS), Full-stack, jQuery, JavaScript, Vue, HubSpot, Bootstrap, Google Maps API, SQL, Facebook API, Redis, Chatbots, Dialogflow, CSS, HTML, Amazon Aurora, APIs, Twilio API, Front-end, Front-end Development, Tailwind CSS, Plugins, Airtable, Shopify, OpenAI GPT-4 API, ChatGPT, Cloud Infrastructure, Artificial Intelligence (AI), Laravel Livewire, Twilio

Full-stack Vue Developer

2022 - 2023
  • Completed the event tracking feature in the web widget.
  • Performed A/B testing in the cancel flow to reduce churn.
  • Redesigned the embed widget's UI, which worked as a theme.
Technologies: Vue, Node.js, Serverless, MongoDB, Email Automation, Amazon Web Services (AWS), APIs, Full-stack, CSS, HTML, Amazon Aurora, Full-stack Development, Front-end, Front-end Development, Tailwind CSS

Full-stack Developer

2018 - 2020
  • Developed the application that connects several real estate agents in the USA from the ground up using ListHub API. The social channel helped real estate people to connect and recommend each other.
  • Fixed bugs within the application, wrote automated test cases using PHP Unit and ensured the code quality was up-to-the-demand.
  • Oversaw the launching process, which resulted in the subscription of over 1,000 people on the platform.
Technologies: Laravel, Vue, Amazon Web Services (AWS), JavaScript, Bootstrap 3, GraphQL, Full-stack, Google Maps API, Ionic, SQL, MySQL, Facebook API, Redis, CSS, HTML, Amazon Aurora, APIs, Front-end, Front-end Development

CTO | Co-founder

2014 - 2016
Vortechs Innovations
  • Worked as CTO and co-founder of a service-based company.
  • Provided estimations on different projects based on the client's requirements for the proposal.
  • Implemented over twenty projects alone or in collaboration with a small team of developers.
  • Established company culture and implemented best software engineering practices across the company.
Technologies: Git, Linux, MySQL, WordPress, Laravel, PHP, Vue, Ionic, AngularJS, CodeIgniter, SQL, CSS, HTML, APIs, Plugins

Software Engineer

2015 - 2015
Aurea Softwares
  • Fulfilled custom data extraction and manipulation requirements for large email marketing software clients.
  • Talked to customers to get their requirements about their custom tasks.
  • Performed requirements analysis and estimation for different custom tasks coming from the clients of the software.
Technologies: Git, Linux, MySQL, PHP, Laravel, SQL, CSS, HTML, APIs, Front-end Development, Plugins

Intern Software Engineer

2013 - 2014
Venture Dive
  • Worked on Athan, an app that sends daily Athan reminders on the user's Facebook wall.
  • Worked on the clean coding practices and learned the PHP MVC Design Pattern.
  • Achieved 100,000+ downloads for the app on the App Store, though the Facebook app was never launched.
Technologies: CodeIgniter, MySQL, Facebook API, PHP, SQL, CSS, HTML, APIs, Front-end Development, Plugins

I founded Botsify out of my living room and bootstrapped it to $180,000 ARR. This gave me inspiration, and I built other SaaS tools on my own. I handled a startup team of seven at one point and optimized the growth and SEO of the product to increase MRR.

Teamup is a Middle Eastern freelancing website. It mainly focuses on artists and technical freelancers. The website includes all features you expect in a standard freelancing site, from the bidding mechanism to the five-star reviews of the clients vs. freelancers.

My task on this project was to lead the development team of two developers and work on the project as a tech lead on the front and back end. Technologies used for the project are Laravel and AngularJS.

HeyImLea Chatbot

Via Toptal, I worked with AmplifyLive to work on their chatbot for messenger. This chatbot helps people buy concert tickets for their favorite artist right from the messenger. The application was built in NodeJS/ExpressJS

Pushpop is a mobile application that allows shop owners to market deals based on geo-fence and iBeacon. The web application incorporates the complete analytics for each campaign's shop owners' set up.

I worked as a software engineer on the project. The website is built in Laravel and Vue.js, and the mobile application is built using AngularJS. The application uses Twillio API, push notifications, and geofencing.


WynbiEvents is an alternative to Meetup, where the school mainly organizes events, creates event pages, and accepts registrations.

The system uses Laravel on the back end and AngularJS on the front end.


An online company recruitment facilitation tool for companies looking for pre-vetted candidates and technical developers for onsite vacancies for their companies. Currently working in Pakistan. This product was built as a part of Vortechs Innovations, where I worked as CTO on this product. We used Angular and Laravel combined for this product.

Fivemin Clinic Ionic Application
I worked as a developer and played my role in building a clinical application used by clinics in the US. My role was to work on the Ionic application and use the API built in Laravel. I got experience working with PDFs.

Smarty Night

Smarty Night is a San Jose-based startup. I worked as the sole technical developer on this project. I used Laravel and MySQL for this project, communicating directly with the client and, even after six months, maintaining a healthy working relationship with them.

Rnked Portal

The Rnked agency database contains millions of data points about thousands of marketing and advertising agencies. The team of experienced brokers uses this information to ensure that we match your business with the top agencies that can deliver results for your unique needs. I was the first developer (Lumen and Angular) on this project.

Finance Training Course
Worked on the progress web app, a mobile application replacement, for a finance training course. The finance training course is one of the leading finance training websites. I worked on their mobile application, which was supposed to be a progressive web application. I created a re-implementable solution for WordPress, which can be deployed easily on any WordPress site.

A social network for real estate people to connect, chat, and recommend each other's services. Homebuyers can explore homes and respective real estate profiles to connect and discuss with them a particular property.

Worked on the portal for the real-estate builders. The company would be able to track the progress of its several construction projects at a high level and as well as individual level. Worked on fixing bugs and some of the speed optimization tasks.


A management portal where admin can look at the market surveys, design surveys, and track the progress of the surveys being conducted. In the end, reward API is integrated to give rewards to those who complete surveys.

Full-stack Node.js Development
Worked on Churnkey. I built the app's front end and back end. I helped launch cool features in the JavaScript embed code. I optimized the code in a few places and worked as a team. I used AWS to build code and MongoDB to a Query database.


SQL, PHP, JavaScript, HTML, CSS, PHP 7, HTML5, XPath, TypeScript, GraphQL


Laravel, AngularJS, Ionic, CodeIgniter, Angular, Tailwind CSS, Vuetify, Bootstrap 3, Bootstrap, Express.js, Vapor, Symfony


Google Maps API, Node.js, React, Facebook Messenger API, Facebook API, Stripe, Twilio API, jQuery, Facebook Open Graph API, Vue, Pusher, Google Maps, Vuex, Vue 2


Git, GitHub, WPML, NGINX, Amazon ElastiCache, Dialogflow


DevOps, Agile Software Development, Design Patterns, Unit Testing, Back-end Architecture, Testing, Continuous Deployment


Linux, Heroku, Shopify, Twilio, WordPress, Amazon Web Services (AWS), AWS Lambda, Firebase


MySQL, MongoDB, PostgreSQL, Redis, Amazon Aurora


Scalability, Full-stack Development, eCommerce, Plugins, Web Development, Airtable, Growth Hacking, Front-end, Front-end Development, Web Scraping, Vue-router, Progressive Web Applications (PWA), OpenAI GPT-4 API, ChatGPT, Cloud Infrastructure, Artificial Intelligence (AI), Full-stack, HubSpot, Website Translation, API Integration, Chatbots, Chatbot Conversation Design, PWA, Serverless, Email Automation, APIs, Chrome Extensions, Symphony, Laravel Livewire

2011 - 2015

Bachelor's Degree in Computer Science

National University of Computer and Emerging Sciences - Karachi

2009 - 2011

Intermediate Degree in Pre-Engineering

Dehli Govt College - Karachi

2007 - 2009

Technical High School Diploma in General Science

The Educators - Karachi