
Alfredo Miranda Daconte
Verified Expert in Design
Designer
Barranquilla - Atlantico, Colombia
Toptal member since March 9, 2026
Alfredo is a senior product designer who owns design systems end-to-end and builds the products on top of them. Over the past 10 years, he has taken complex products from concept to launch, most recently as the design architect for an enterprise industrial client (H&P). Alfredo works embedded with engineering, writes the documentation teams build from, and ships with an AI-native workflow: design systems generated from Figma and verified in CI.
Experience
- Component Libraries - 10 years
- Product Design - 10 years
- UX Design - 10 years
- UI Design - 10 years
- Interaction Design (IxD) - 10 years
- Design Systems - 7 years
- Figma - 6 years
- Token Design - 5 years
Portfolio
Work Experience
Design Architect
Helmerich & Payne (H&P)
- Owned the design system for an enterprise industrial client end-to-end, unifying several legacy and new products under one token-driven system.
- Redesigned legacy operational products to resolve core UX problems, streamlining user flows, improving accessibility, and increasing performance.
- Wrote the specs and documentation that engineering builds from, keeping design and code aligned across distributed teams.
Design Systems Architect
Sequel Studio LLC
- Built a Figma Brand Center for Sequel's digital-asset management client, translating its InDesign print system into a variant-driven component library for print and digital teams.
- Engineered a 22-step spacing scale mapped across seven units (token, picas, pt, mm, in, px, and 300dpi print px), giving print and digital teams one shared measurement system.
- Authored a 15-page data-viz spec for five InDesign templates, defining seven chart families and an 18-color palette with standard and highlight sequencing rules for financial data.
Digital Product Designer
Self-employed
- Rebuilt the authentication and learning layers for Latinpymes, improving successful authentication by 30%.
- Redesigned Sabrosito's brand and website, lifting online orders by 30%.
- Designed 200+ responsive screens for Garza Blanca Resort & Spa Cancún on a modular UI system built with Tailwind and a headless CMS.
- Led a UX/SEO audit and Storyblok CMS migration discovery for EBANX's around 1,500-page site.
- Shipped Todos al Parque, a civic web app for Barranquilla's parks, solo in three months.
- Partnered with founders across the US, EU, and LATAM clients to define product strategy, roadmaps, and feature priorities.
Lead Experience Designer
Amdocs
- Directed the design of high-performance industrial and inclusive digital ecosystems, enhancing user engagement.
- Spearheaded the design of the industrial insights portal, standardizing a library of over 75 core components to unify global drilling applications.
- Facilitated one-week design sprints and collaborated with research teams to develop stakeholder interview protocols and research questions for validating critical workflows.
- Contributed to the digital transformation efforts for a community of 54,000 athletes, fostering inclusivity.
- Provided end-to-end design of a 116-screen MVP, de-risking a complex B2B2C wellness concept through rapid prototyping and structure validation.
- Engineered the search and discovery UI and developed the CMS-driven stories module to promote inclusive storytelling.
Adjunct Professor
Universidad Sergio Arboleda
- Instructed future designers in advanced principles of interaction design, enhancing their skill sets.
- Directed academic modules focusing on the psychology of interaction design, user behavior modeling, and architecting complex digital interfaces.
- Bridged theoretical frameworks with practical industry requirements, preparing students for senior-level roles in the digital economy.
UX/UI Designer
GOA-TECH
- Delivered 10+ high-conversion websites across 7 industries, with production-ready handoff for US engineering teams.
- Designed responsive layouts for desktop, tablet, and mobile, keeping every site consistent and conversion-focused at each breakpoint.
- Owned UX and UI end-to-end on a fast delivery cadence, from user flows and wireframes to high-fidelity designs.
Lead UX Designer
Alcaldía de Barranquilla
- Built and led a 3-person design team using Kanban and Lean UX, delivering digital services for 1.3+ million citizens.
- Created the city's design system from scratch, adopted across 10+ municipal departments.
- Designed interactive dashboards for 5+ principal offices, enabling 30% faster executive decisions.
Education
Master's Degree in UX Design
International University of La Rioja - La Rioja, Spain
Bachelor's Degree in Industrial Design
University of the North - Barranquilla, Colombia
Certifications
Claude 101
Anthropic
Claude Code in Action
Anthropic
Communication Skills: Acquire Effective Communication
Udemy
Be a Great Mentor: A Practical Guide to Mentorship
Udemy
Communication Skills Fundamentals
Udemy
Data Analysis with Power BI
Crehana
Introduction to Power BI
Crehana
Skills
Tools
Adobe Illustrator, Adobe CC, FigJam, Adobe Photoshop, Microsoft Power BI, Claude, Figma Make, AI Tools, Miro, Bubble, Adobe InDesign
Platforms
Figma, Webflow, Android, iOS, Storyblok, SharePoint
Industry Expertise
Education Technology (Edtech), Hospitality
Languages
HTML5, CSS3
Other
Framer, Creative Problem Solving, Presentations, Industrial Design, Visual Design, Graphic Design, Design Thinking, User Research, Prototyping, User Testing, Adaptation, UX Design, UI Design, Information Architecture (IA), Agile, Usability Testing, Product Design, Wireframing, UI Prototyping, User Flows, A/B Testing, Interaction Design (IxD), Data Visualization, Responsiveness, Design Systems, Dashboards, Mobile App Design, Mobile UX, Web Design, Landing Pages, Style Guides, Brand Design, UI Style Guides, Digital Design, Web UI Design, App Design, Experience Design, UX Strategy, Web App Design, UIKit, UI Components, Responsive Web Design (RWD), Communication, User Experience (UX), User Interface (UI), Mobile App UI, User Journeys, Dashboard Design, Landing Page Design, Artificial Intelligence (AI), UX Audits, Web App UX, High-fidelity Prototypes, Low-fidelity Prototypes, Interactive Prototypes, Web UX, Interactive UI, Branding, Conversion Rate Optimization (CRO), Web App UI, Design, Responsive Web Apps, Mobile UX Design, Mobile Apps, UI Animation, Brand Logos, Logo Design, Visual Brand Guidelines, Logotype, Brand Guidelines, Color Scheme Design, Journey Mapping, User Experience Design, User Journey Maps, UX Research, Onboarding, Rapid Prototyping, User Personas, Websites, Mobile Design, Component Libraries, Atomic Design, Website Design, Responsive Design, Token Design, Stakeholder Interviews, Design Workshops, Enterprise Application Design, User Interviews, Product Discovery, Research Synthesis, Surveys, User Surveys, UX Architecture, User-centered Design (UCD), English, Quantitative User Research, Flow Diagrams, Design Ops, B2B, Enterprise SaaS, Product Strategy, Leadership, Consumer Applications, MVP Design, Tokenization, End-to-end Implementation (E2E), Agile UX, Agile Sprints, No-code Development, UX Mentoring, Design Sprints, Microinteraction Design, Mentorship, University Teaching, Kanban, Marketplace Platforms, SaaS, UX Writing, Web Platforms, SaaS Design, Business to Business (B2B), Artificial Intelligence as a Service (AIaaS), Typography, Learning Management Systems (LMS), Edtech Design, AI Design, Claude Code, Claude Design, Brand Identity, Vibe Coding, Storybook, 3D Modeling, Lean UX, Web Accessibility, B2B2C, Enterprise Software, Content Management Systems (CMS), Platform Design, Civic Engagement, Public Sector, Luxury, Conversion Rate, Tailwind CSS, Responsive, Front-end
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