Ali Aziz
Verified Expert in Design
Designer
Lahore, Punjab, Pakistan
Toptal member since June 12, 2025
I lead and drive zero-to-one initiatives, designing beautiful B2B and B2C products for companies like OpenAI, Cisco, Zendesk, and Airtable. With over 10 years of experience, I help startups and Fortune 500s solve complex business problems through design. Currently, I'm the design lead at Spheron Network, where I focus on creating meaningful, user-centered experiences.
Portfolio
Pop Stroke App
My Poster Service
Work Experience
Lead Designer
Spheron Network
- Led product design strategy for a developer-focused Web3 infrastructure, enhancing storage, compute, and static website uploads with tailored design systems to improve workflows.
- Derived seamless DevOps experiences, creating efficient design systems. Mentored teams to deliver impactful, developer-focused solutions.
- Developed user stories for projects based on insights obtained from a user survey.
Lead Product Designer
Betts Recruiting
- Worked as a lead product designer at Betts Connect, where I drove four years of design innovation, elevating experiences for recruiters, clients, and candidates while contributing to the success of sales, marketing, and customer success professionals.
- Enhanced Betts Connect's success through user research, prototyping, and testing, solidifying it as a top global recruitment platform for revenue-generating talent.
- Enhanced recruiter, client, and candidate experiences through user research, prototyping, and testing.
Education
Visual Communication, Graphics Designing in Visual Design
National College of Arts - Lahore, Punjab, PAK
Master of Arts - MA, Information Technology in Visual Design
University of the Punjab - Lahore, Punjab, PAK
Certifications
Agile Methods for UX Design
Interaction Design Foundation
The Practical Guide to Usability
Interaction Design Foundation
Designing Emotion: How to Use Design to Move People
Becoming an AI-First Product Leader
Become a UX Designer from Scratch
Interaction Design Foundation
Enterprise Design Thinking Practitioner
IBM
Design Thinking: The Beginner’s Guide
Interaction Design Foundation
Skills
Tools
Adobe Photoshop, Adobe, Slack, Google Meet, Illustrator CC, Figma Plugins, Figma to React, Adobe CC, UX Tools
Platforms
WordPress, iOS, Figma, Webflow, Microsoft
Other
Prototyping, Wireframing, High-fidelity Mockups, Product Design, Mobile App Design, Web App Design, Branding, no code development, UX Design, User Interface (UI), WordPress Design, Responsive Web Design (RWD), Web Design, UI Design, User Experience (UX), User Psychology, Website Design, Websites, web3 design, Design Thinking, Web UX Design, iOS UX Design, Monday.com, Slackbot, Figma to Webflow, Figma to WordPress, Graphic Design, Mobile Interface Design, Web UX, App UI, Mobile UI, SaaS Design, HR Tools, Web3, App UX, UX Management, Communication, Teamwork, Contract Negotiation, Cross-functional Collaboration, Design Collaboration, User Testing, Usability, Usability Analysis, Accessibility, User Behavior, User Behavioral Analytics (UBA), User Flows, User Exits, User Interviews, User Empathy, Artificial Intelligence (AI), Artificial Intelligence as a Service (AIaaS), AI Prompts, Prompt Engineering, Copywriting, Emotional Design, UX Research, Enterprise, Enterprise Design, Enterprise SaaS, Enterprise Startups, Collaboration, Communication Design, Presentations, User Experience Design, Mobile App UI, Mobile App Testing, Web UI, Law Enforcement, Web3.js
Experience
- Wireframing - 9 years
- Mobile App Design - 8 years
- Figma - 8 years
- Product Design - 8 years
- Usability - 7 years
- Webflow - 7 years
- SaaS Design - 7 years
- web3 design - 4 years
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