Anna is a Senior Product Designer with over ten years of experience in the field. She transfers user problems into design challenges and creates innovative and usable solutions that make people’s life experience better.
She's an experienced data-driven designer who leads the end-to-end UX process. She specializes in qualitative and quantitative user research, product design decision making, ideation, creating user flows, prototyping, validation, usability testing, UX metrics & analytics.
Owning the design process from beginning to the end; from white-boarding to pixel-perfect production-ready assets.
Defining the overall product strategy and roadmap in collaboration with the PO and PM.
Acting as a product visionary in determining further development of the core product including feature prioritization.
Setting up the company’s end-to-end UX processes.
Driving ideas from concept to production going through the product development lifecycle, including problem definition, feature ideation, deep user research, wireframing, prototype validation, hi-fidelity mockups, usability testing, UX metrics setup.
Analyzing and sharing research findings with key stakeholders across the team.
Actively leading and participating in usability testing and user research to assess and optimize the effectiveness of new and existing features.
Proactively engaging with project stakeholders, including product managers and engineers.
Working closely with cross-functional teams of managers, marketers, and engineers.