Barry Iyengar
Verified Expert in Design
Designer
Auckland, New Zealand
Toptal member since March 1, 2022
Barry is a strategic product designer who works as a lead product designer at Kothai Logistics. He focuses on designing, conducting research, and collaborating with other designers and project teams. With a work experience of more than six years, Barry has delivered projects in logistics, telecom, real estate, transport, and eCommerce and helped them win big in the digital space.
Portfolio
Transport App
Work Experience
Lead Product Designer
Kotahi Logistics
- Collaborated with the service experience design lead and helped shape the product strategy and vision, reporting directly to the head of product.
- Created user flows and journeys for the voyager program.
- Set up the UI/UX practice and established the design systems.
Senior Product Designer
NZ Transport Agency
- Designed and delivered a simple, intuitive SaaS product (NIEMS) that helps users make an informed decision through data.
- Improved the usability of the NIEMS app by increasing the system usability score (SUS) to 74.
- Conducted the field study, user research, usability testing, user interface, visual design, and information architecture.
Lead UI/UX Designer
Spark
- Increased user engagement and improved customer retention.
- Designed and developed a simple cloud-based software application (SaaS) reducing human cognition in data visualization and increased digital automation in reporting and billing lifecycle.
- Conducted the semi-structured usability interviews and improved the system usability score.
UI/UX Designer
Manara Developments
- Acted as a senior designer for the digital marketing and sales team, delivering sketches, wireframes, and pixel-perfect responsive prototypes.
- Built a brand identity guide, including pattern library and visual style guide.
- Increased brand and project awareness online and offline through exhibitions.
Education
Master's Degree in User Experience Design
Victoria University of Wellington - Wellington, New Zealand
Bachelor's Degree in Architecture
University of Mumbai - Mumbai, India
Certifications
Product Management: Transforming Opportunities into Great Products
Stanford University
UX Management: Strategy and Tactics
Interaction Design Foundation
Skills
Tools
Sketch, Figma, Adobe Creative Suite, Adobe Experience Design (XD), Photoshop CC, Illustrator CC, InVision, Zeplin, Balsamiq, Miro
Platforms
Shopify, WordPress, Webflow
Other
UX Design, Usability Testing, Interviews, Visual Design, Information Architecture (IA), User Flows, User Research, Graphic Design, Product Design, Mobile UX Design, SaaS Design, Web UX, Responsive Web Design (RWD), Squarespace, Web Design, User Experience (UX), SaaS, eCommerce Web Design, eCommerce, UI Design, Task Flows, Accessibility, Field Research, Spatial Design, User Interface (UI), Web App UX, Web App UI, Data Visualization, Enterprise Design, UI Design Standards & Best Practices, eCommerce UX, Branding, No-code Development, UX Strategy, Responsive, Journey Mapping, User Testing, Mobile UX, Analytics, User Retention, Data Analytics, User Interviews, Mobile UI, Augmented Reality (AR), User Adoption, Public Transportation, Mobile App UI, UI Maps, Payment APIs, Web UI, Accounts, Purchase Management, UX Flows, Tablet UI, Tablet UX, Images, Software, iOS Camera, Digital Signatures, Android Camera App
Experience
- eCommerce - 6 years
- UI Design - 6 years
- Usability Testing - 6 years
- Interviews - 6 years
- Information Architecture (IA) - 6 years
- UX Design - 6 years
- Product Design - 6 years
- Accessibility - 2 years
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