Verified Expert in Design
Bill is a multidisciplinary, marketing-driven creative with extensive commercial and practical experience across a wide range of industries and disciplines. He has proven skills in graphic design, interactive/web design, UX/UI, eCommerce, and branding.
Senior Creative and Product Designer
- Oversaw the company's overall branding and creative output.
- Created a comprehensive UX design for native and web applications.
- Handled the full UI design and prototyping of company products.
- Animated complex infographics and explainer videos for new and existing clients.
- Designed all marketing material across both print and digital.
- Developed a strategic marketing plan and all marketing copy.
Senior Creative Consultant (Contract)
- Led the creative section in-house and across multiple agencies for a global campaign (launching with a celebrity endorsement from Chris O'Dowd) to support Virgin Atlantic's biggest product innovation for more than a decade.
- Handled and led the conceptual and creative development throughout all areas of the campaign, as well as hands-on art direction, post-production, design and delivery of assets across DM, OOH, DOOH, digital display, and press for markets worldwide.
- Led the creative team and took ultimate responsibility for all creative output.
- Conducted research and UX/UI designs for a wide range of digital projects.
- Created comprehensive brand identities for companies around the world.
- Developed and implemented strategic marketing campaigns for clients.
- Conceptualized, art-directed, and post-produced photo shoots for high-profile brand campaigns.
Blaze Sunglasses, Ltd.
- Created the company brand and eCommerce website.
- Designed and implemented digital and print marketing materials.
- Managed the website content, product imagery, and seasonal brand campaigns.
- Grew a successful online business and sold it in 2015.
Creative Marketing Manager
International Brand Management, Ltd.
- Managed the marketing approvals for licensees.
- Created advertising campaigns for global sports brands.
- Designed and managed the development of global brand websites.
Master of Arts (MA) in Marketing & Communication
University of the Arts, London - London, UK
Post Graduate Diploma in Marketing
London Metropolitan University - London, UK
Bachelor of Arts (Hons) in Graphic Design
Southampton Solent University - Southampton, UK