Bill is available for hire
Hire BillBill Stewart
Verified Expert in Design
Designer
Victoria, BC, Canada
Toptal member since November 19, 2021
Bio
Bill is a product design director and principal designer with 15+ years of experience delivering high-value outcomes for clients and customers. He excels as a player-coach design leader, mentor, and innovator through the PM-UX-ENG agile design process for B2B or B2C. Bill loves building value in fast-moving 0-1 startup-like environments and in established products. He has proven success in delivering the highest business value (ARR) and the highest user value (usability) through design.
Experience
- UX Design - 16 years
- UX Flows - 14 years
- Design Strategy - 13 years
- Behavioral Design - 13 years
- Team Leadership - 12 years
- Figma - 10 years
- Business to Business to Consumer (B2B2C) - 8 years
- B2C - 8 years
Portfolio
Global Hiring Product Design Manager and Director
B2B2CHuman Resource Management Systems (HRMS)Design SystemsTeam MentoringTeam LeadershipBehavioral Design+ 71 more
Work Experience
Product Design Director
2022 - 2025
Appfire Technologies
- Drove a strategic increase in ARR by $41+ million for top SaaS apps with director-level strategy and execution. Radically improved customer value and improved time to value by 4x for top apps.
- Scaled a global design team from 3 to 13 people, directing and mentoring the remote team to improve (average 55%) quantitative results with a data-driven design strategy for Atlassian, Microsoft, Salesforce, and Monday.com.
- Orchestrated transformation of branding, usability, and time to value 4x by integrating AI and a reusable, accessible design system.
Technologies: AI Design, Figma, Storybook
Senor UX Product Design Manager
2020 - 2021
Wayfair
- Led product design for a suite of innovative marketing tools to optimize B2C advertising, campaign management, content creation, and notifications.
- Pioneered new design patterns to deliver better consistency and efficiency across teams and tools. I empowered cross-functional groups to brainstorm, design, and iterate high-value innovative solutions.
- Acted as a cross-functional design collaboration mentor. Also, I empowered teammates across the org to de-silo design, improve the design process, tooling, and collaboration methods.
Technologies: Figma, FigJam, Miro, Behavioral Design, Design Strategy, Mobile UX, Web UI, eCommerce UX, Team Mentoring, Team Leadership, UX Flows, UX Testing, Design Systems, B2C, Mobile eCommerce, UX Design, Leadership, Product Design, Strategy, UI Design, User Research, Accessible Design, Design Leadership, Design Workshops, Brainstorming, Mentorship & Coaching, Usability Testing, Microsoft OneNote, GAP Analysis, UX Mentoring, Behavioral Science, User Personas, Global Strategy, B2B, Mobile Apps, User Experience (UX), Mobile App Design, Prototyping, User Flows, User Interface (UI), Web App Design, Product Strategy, Consumer-facing Product Design, Information Architecture (IA), Customer Journey, UX Strategy, Mobile Design, Workshops, Web UX, Web UX Design, Web Design, UX Prototyping, Wireframing, User-centered Design (UCD), eCommerce, Content Management Systems (CMS), UX Research, High-fidelity Prototypes, User Journeys, Discovery Workshops, Low-fidelity Prototypes, Enterprise, WCAG 2, Rapid Prototyping, Interaction Design (IxD), Enterprise Design, Web App UI
Senior UX Product Design Manager
2019 - 2020
Globalization Partners
- Directed, managed, and mentored remote 0-1 design team for strategic wins and tactical consistency across the entire organization, including product, research, flows, UI prototypes, and creative.
- Transformed a global service with leading-edge B2C design patterns. I achieved qualitative and quantitative improvements for a superior SaaS experience.
- Spearheaded workshops and empowered cross-functional groups to discover, ideate, design, and iterate high-value improvements.
Technologies: Figma, Miro, Zoom, Behavioral Design, Design Strategy, Mobile UX, Web UI, eCommerce UX, Team Mentoring, Team Leadership, UX Flows, UX Testing, Design Systems, UX Design, Startups, Leadership, Product Design, Strategy, UI Design, User Research, Accessible Design, Design Leadership, Design Workshops, Brainstorming, Mentorship & Coaching, Usability Testing, Microsoft OneNote, Mind Maps, GAP Analysis, UX Mentoring, Behavioral Science, Content Strategy, User Personas, Global Strategy, B2B, B2C, Mobile Apps, User Experience (UX), Mobile App Design, Prototyping, User Flows, User Interface (UI), Web App Design, Product Strategy, Consumer-facing Product Design, Information Architecture (IA), Customer Journey, UX Strategy, Mobile Design, Workshops, Web UX, Web UX Design, Web Design, UX Prototyping, Wireframing, Minimum Viable Product (MVP), User-centered Design (UCD), eCommerce, Content Management Systems (CMS), UX Research, High-fidelity Prototypes, User Journeys, Discovery Workshops, Low-fidelity Prototypes, Enterprise, WCAG 2, UI Animation, Motion & Animation Design, Rapid Prototyping, Interaction Design (IxD), Responsive Web Design (RWD), Mobile Learning, Enterprise Design, Web App UI
Senior Product Design Leader/Architect
2017 - 2019
Schneider Electric
- Led remote design/UI teams, guiding ideation, user flows, product, design, systems, and prototyping interactions.
- Revolutionized qualitative and quantitative results for an app that TOP 5 world tech leaders depend on to keep the world’s data centers working.
- Led the UX redesign of a high-priority sales portal used in 168 countries.
Technologies: Figma, Axure, Behavioral Design, Design Strategy, Mobile UX, Web UI, Team Mentoring, Team Leadership, UX Flows, Design Systems, Mobile eCommerce, eCommerce UX, UX Design, Leadership, Product Design, Strategy, UI Design, User Research, Design Leadership, Design Workshops, Brainstorming, Mentorship & Coaching, Usability Testing, Microsoft OneNote, Mind Maps, GAP Analysis, UX Mentoring, Behavioral Science, Content Strategy, User Personas, Global Strategy, B2B, Mobile Apps, User Experience (UX), Mobile App Design, Prototyping, User Flows, User Interface (UI), Web App Design, Product Strategy, Information Architecture (IA), Customer Journey, UX Strategy, Mobile Design, Workshops, Web UX, Web UX Design, Web Design, UX Prototyping, Wireframing, User-centered Design (UCD), eCommerce, UX Research, High-fidelity Prototypes, User Journeys, Discovery Workshops, Low-fidelity Prototypes, Enterprise, WCAG 2, Rapid Prototyping, Interaction Design (IxD), Responsive Web Design (RWD), Enterprise Design, Web App UI
Senior Product Design Manager
2015 - 2017
Bambora
- Managed design team for North American team and acted as a strategy leader for the global team at a fintech startup.
- Mentored and coached designers, led process improvements for agile research, journey mapping, personas, and usability testing.
- Transformed enterprise design process and global onboarding flows for B2C. and B2B SaaS sites and mobile apps.
- Spearheaded widely-used North America and global UX customer strategies, including client KPIs, personas, research, journeys, and competitive analysis.
Technologies: Axure, Jira, Behavioral Design, Design Strategy, Mobile UX, Web UI, eCommerce UX, Team Mentoring, Team Leadership, UX Flows, UX Testing, Design Systems, B2C, Mobile eCommerce, UX Design, Startups, Leadership, Product Design, Strategy, UI Design, User Research, Accessible Design, Design Leadership, Design Workshops, Brainstorming, Mentorship & Coaching, Usability Testing, Microsoft OneNote, Mobile POS, Mind Maps, GAP Analysis, UX Mentoring, Behavioral Science, Content Strategy, User Personas, Global Strategy, B2B, Mobile Apps, User Experience (UX), Mobile App Design, Prototyping, User Flows, User Interface (UI), Web App Design, Product Strategy, Consumer-facing Product Design, Information Architecture (IA), Customer Journey, UX Strategy, Mobile Design, Workshops, Web UX, Web UX Design, Web Design, UX Prototyping, Wireframing, Minimum Viable Product (MVP), User-centered Design (UCD), eCommerce, Content Management Systems (CMS), UX Research, High-fidelity Prototypes, User Journeys, Discovery Workshops, Low-fidelity Prototypes, Enterprise, WCAG 2, UI Animation, Motion & Animation Design, Rapid Prototyping, Interaction Design (IxD), Responsive Web Design (RWD), Mobile Learning, Enterprise Design, Web App UI
UX Design Manager
2016 - 2016
Complia Health
- Managed design/UI team-leading agile redesign of a global healthcare portal.
- Pioneered inclusive UX product design practices to improve autonomy and quality of service for diverse users with physical, mental, and technical limitations.
- Led team to slash the need for agency support. B2C call volume reduced 85%. Support costs dropped an estimated 38%.
- Led agile design iterations with usability feedback from the USA, Canada, and Australia.
Technologies: Business to Business to Consumer (B2B2C), B2B2C, Accessible Design, Behavioral Design, Design Strategy, Figma, Team Leadership, B2C, Mobile eCommerce, eCommerce UX, UX Design, UX Flows, Design Systems, Leadership, Product Design, Strategy, UI Design, User Research, Design Leadership, Design Workshops, Brainstorming, Mentorship & Coaching, Usability Testing, Microsoft OneNote, Mind Maps, GAP Analysis, UX Mentoring, Behavioral Science, Content Strategy, User Personas, Global Strategy, B2B, Mobile Apps, Mobile UX, User Experience (UX), Mobile App Design, Prototyping, User Flows, User Interface (UI), Web App Design, Product Strategy, Consumer-facing Product Design, Information Architecture (IA), Customer Journey, UX Strategy, Mobile Design, Workshops, Web UX, Web UX Design, Web Design, Web UI, UX Prototyping, Wireframing, Minimum Viable Product (MVP), User-centered Design (UCD), eCommerce, Content Management Systems (CMS), UX Research, High-fidelity Prototypes, User Journeys, Discovery Workshops, Low-fidelity Prototypes, Enterprise, WCAG 2, Rapid Prototyping, Interaction Design (IxD), Responsive Web Design (RWD), Enterprise Design, Web App UI
Senior UX Manager
2013 - 2015
Province of B.C.
- Managed design activities to boost the quality of the BC Corp Registry portal.
- Directed redesign that radically simplified consumer access to information.
- Managed and edited content strategy across many different ministries.
Technologies: Accessible Design, B2B, Team Leadership, Behavioral Design, Design Strategy, UX Design, Leadership, Strategy, Brainstorming, Content Strategy, User Personas, B2C, User Experience (UX), Prototyping, User Flows, Consumer-facing Product Design, Information Architecture (IA), Web UX, Web UX Design, Web Design, UX Prototyping, Wireframing, User-centered Design (UCD), Content Management Systems (CMS), UX Research, User Journeys, Low-fidelity Prototypes, Enterprise, WCAG 2, Rapid Prototyping, Interaction Design (IxD), Enterprise Design
Product Design Director
2008 - 2012
Moment
- Built and managed a large 0-1 B2C cross-functional design team to ideate, research, design, prototype, and validate monetized social story sharing.
- Transformed social photo-sharing by inventing a powerful collaborative. storytelling system. Used high-level vision to redefine problems and goals.
- Hired rock-star C-level execs from Adobe, Second Life, DivX, and LucasArts; acclaimed by Apple founder Steve Wozniak.
- Invented and patented home screen widgets used by over two billion users.
Technologies: B2C, SaaS, Mobile UX, Web App UX, Team Leadership, Behavioral Design, Design Strategy, Mobile eCommerce, eCommerce UX, UX Design, UX Flows, Design Systems, Startups, Leadership, Product Design, Strategy, UI Design, User Research, Accessible Design, Design Leadership, Design Workshops, Brainstorming, Mentorship & Coaching, Usability Testing, GAP Analysis, UX Mentoring, Behavioral Science, Content Strategy, User Personas, Mobile Apps, User Experience (UX), Mobile App Design, Prototyping, User Flows, User Interface (UI), Web App Design, Product Strategy, Consumer-facing Product Design, Information Architecture (IA), Customer Journey, UX Strategy, Mobile Design, Workshops, Web UX, Web UX Design, Web Design, Web UI, Wireframing, Minimum Viable Product (MVP), User-centered Design (UCD), eCommerce, UX Research, High-fidelity Prototypes, User Journeys, Discovery Workshops, Low-fidelity Prototypes, WCAG 2, UI Animation, Motion & Animation Design, Rapid Prototyping, Interaction Design (IxD), Responsive Web Design (RWD), Mobile Learning, Web App UI
UX Design Manager
2007 - 2008
Microdivision
- Managed cross-functional design team for a video-based e-learning platform.
- Led ideation and brainstorming workshops to transform a video learning concept into a valuable and monetized consumer education platform.
- Guided on user research, wireframing, validation testing, product-design-engineering relationships, visual design, and iterative improvements.
Technologies: B2C, SaaS, Web UX, Desktop App Design, Team Leadership, Behavioral Design, Design Strategy, Mobile eCommerce, eCommerce UX, UX Design, UX Flows, Design Systems, Leadership, Product Design, Strategy, UI Design, User Research, Design Leadership, Design Workshops, Brainstorming, Mentorship & Coaching, Usability Testing, GAP Analysis, UX Mentoring, Behavioral Science, User Personas, User Experience (UX), Prototyping, User Flows, User Interface (UI), Web App Design, Product Strategy, Consumer-facing Product Design, Customer Journey, UX Strategy, Workshops, Web UX Design, Web Design, UX Prototyping, Wireframing, Minimum Viable Product (MVP), User-centered Design (UCD), UX Research, High-fidelity Prototypes, User Journeys, Discovery Workshops, Low-fidelity Prototypes, Rapid Prototyping, Interaction Design (IxD), Web App UI
UX Design Manager
2002 - 2006
WarnerMedia & Netscape
- Directed B2C design team for many successful high-profile products, including. the Netscape web browser. I iterated with research and usability test feedback.
- Negotiated $11 million worth of high-profile work from Time Warner and Netscape. As client liaison, I led successful presentations and ideation.
- Grew profit 40 times for the Time Warner-funded startup as cross-functional team lead and business development liaison.
- Served as collaboration bridge between business development, product, design, engineering, and QA.
Technologies: B2C, B2B2C, Business to Business to Consumer (B2B2C), Behavioral Design, Web Security, Team Leadership, Design Strategy, Leadership, Product Design, Strategy, User Research, Design Leadership, Brainstorming, Mentorship & Coaching, Usability Testing, GAP Analysis, UX Mentoring, User Personas, User Experience (UX), Prototyping, User Flows, Product Strategy, Consumer-facing Product Design, Information Architecture (IA), Customer Journey, UX Strategy, Workshops, Web UX, Web UX Design, Web Design, Wireframing, Minimum Viable Product (MVP), User-centered Design (UCD), User Journeys, Discovery Workshops, Low-fidelity Prototypes, UI Animation, Motion & Animation Design, Interaction Design (IxD)
UX Design Lead
2000 - 2002
Microsoft
- Led team redesigning Microsoft B2C tools and apps used by more than 250 million consumers.
- Brainstormed and validated enhancements to improve Windows UI challenges.
- Led design of the Microsoft Connection Wizard to simplify video conferencing.
Technologies: B2C, B2B2C, Business to Business to Consumer (B2B2C), Behavioral Design, Video Streaming, Team Leadership, Design Strategy, Product Design, UI Design, User Personas, User Experience (UX), Prototyping, User Flows, Consumer-facing Product Design, Wireframing, High-fidelity Prototypes, User Journeys, Discovery Workshops, Low-fidelity Prototypes, Interaction Design (IxD)
Certifications
SEPTEMBER 2011 - PRESENT
Usability, HCI, and User-centered Design (UCD)
Udemy
Skills
Tools
FigJam, Miro, Microsoft OneNote, Zoom, Jira
Platforms
Figma, Windows, Axure, iOS, Android
Other
B2B2C, Human Resource Management Systems (HRMS), Design Systems, Team Mentoring, Team Leadership, UX Flows, UX Design, B2C, Mobile UX, Desktop App Design, eCommerce UX, Mobile eCommerce, Behavioral Design, Accessible Design, Design Strategy, SaaS, Web UX, Startups, Hiring, Global Strategy, HR Tools, Mobile POS, Design Leadership, DesignOps, Brainstorming, Mentorship & Coaching, Mental Model, Behavior-driven Design, User Research, User Personas, Responsive Web Apps, Behavioral Science, Ideation Workshops, UX Analysis, GAP Analysis, UX Mentoring, Leadership, Product Design, Strategy, Mobile Apps, Mobile App Design, User Experience (UX), Prototyping, User Flows, Web App Design, Product Strategy, Consumer-facing Product Design, Customer Journey, UX Strategy, Mobile Design, Workshops, Web UX Design, Web Design, Web UI, UX Prototyping, Wireframing, Minimum Viable Product (MVP), User-centered Design (UCD), eCommerce, High-fidelity Prototypes, Discovery Workshops, User Journeys, Low-fidelity Prototypes, Enterprise, WCAG 2, Rapid Prototyping, Interaction Design (IxD), Responsive Web Design (RWD), Enterprise Design, Web App UI, Business to Business to Consumer (B2B2C), UX Research, UX Testing, Fintech, Adult Education, Healthcare Services, B2B, Web App UX, Design Workshops, AI Design, Affiliate Marketing, Videos, Photo Cards, Widgets, Educational Games, Educational Videos, Educational Portals, Fitness Trackers, Mastering, Usability Testing, Mind Maps, Remote Usability Testing, User Interface (UI), Information Architecture (IA), Content Management Systems (CMS), UI Animation, Motion & Animation Design, Mobile Learning, Blockchain, Web Security, Video Streaming, Payroll & Benefits, Employee Benefits, App UX, Reporting System Design, Content Strategy, UI Design, Storybook
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