Dapomola is available for hire
Hire DapomolaDapomola Ojo
Verified Expert in Design
Designer
Location
Lagos, Nigeria
Toptal Member Since
June 30, 2020
Dapomola is a multidisciplinary designer with 8+ years of experience. Highly skilled in UI, UX, and visual and web design, he solves problems by delivering well-researched and thoroughly tested products. Dapomola has designed an app that helps tens of thousands of users apply for loans and grants to scale their businesses. He has implemented changes to an eCommerce website that increased sales by over 50% and written articles that increased website traffic by 23%.
Work Experience
Design Lead
2021 - PRESENT
Softcom
- Led and managed a team of designers, illustrators, and animators.
- Refreshed and built brand identity guidelines for the Softcom brand and all 4 of our products.
- Developed strategies and creatives for product marketing.
Technologies: Figma, Adobe Experience Design (XD), Adobe Photoshop, Adobe Illustrator, Miro, Mixpanel, ClickUp, Brand Books, Market Research, Marketing, Brand Strategy, Graphic Design, Color Palettes, Typography, SaaS, SaaS Design
Senior UI/UX Designer
2022 - 2023
Notice, Inc.
- Redesigned the product's visual language, resulting in a 60% increase in user engagement.
- Created and designed high-fidelity prototypes for different screen sizes.
- Crafted user stories and user flows for multiple features.
- Built a component library and medium-sized design system that enabled rapid prototyping and iteration.
- Came up with a novel but simple UI components to tackle UI challenges.
- Received multiple recognitions from top leadership for my contributions to the product.
Technologies: Product Design, User Interface (UI), Figma, Responsive Web Design (RWD), Web Design, Web App UI, Visual Design, Dashboard Design, Mobile App Design, Design Systems, Component Libraries, UI Components, Market Research, SaaS, SaaS Design
UX Designer
2020 - 2021
MRM
- Defined the information architecture, flows, and sitemap for the website.
- Shaped user stories for the five customer personas.
- Created mid-level fidelity prototypes to outline important flows, features, hierarchies, etc.
- Translated the mid-level fidelity prototypes to high-level fidelity prototypes while working within the boundaries of an already established design system.
- Assisted in usability testing and feedback sessions.
- Performed iterations on flows and layouts based on the results from user testing.
- Incorporated translations from English to Italian into the designs.
- Handed off the designs to developers for development.
- Created responsive designs for mobile, tablet, and desktop.
Technologies: Sketch, Adobe Experience Design (XD), Zeplin, Market Research, SaaS, SaaS Design
Lead UI | Product and Web Designer
2019 - 2020
Jonathan Cole
- Oversaw and executed user experience, web, and product design for clients of a small digital studio focused on designing and executing web and mobile products, websites, and brand identities.
- Designed and developed multiple websites using WordPress.
- Defined user types, personas, needs, scenarios, and flows.
- Performed usability tests and increased conversions by 6-14%.
- Pioneered and implemented a more agile and cost-effective process of ideation, iteration, and user testing.
- Designed creatives for one of Nigeria's biggest EoY concerts of 2019.
- Created a design system and implemented a UI components library that allows building new pages quickly and easily.
- Redesigned a marketing website to optimize for conversions and aligned it with the values and culture of the company.
- Designed a mobile app and a web app for an on-demand food delivery startup.
- Refreshed, revised, and updated a company's identity guidelines to make the visual language more consistent, reflective of the company's growth, scalable, and easy to use.
Technologies: Zeplin, InVision Studio, Adobe Illustrator, Sketch, Adobe Experience Design (XD)
Senior UI, UX, and Web Designer
2019 - 2019
Ellae Creative
- Identified and delivered key UX design deliverables such as user research, competitive analysis, personas, and wireframes.
- Created high-fidelity mock-ups and prototypes and developed websites.
- Delivered outstanding products by designing and building exceptional and intuitive interfaces.
- Carried out user testing and contextual studies to make informed design decisions.
- Identified and implemented key changes to an eCommerce website that increased sales via the website by more than 50%.
- Co-developed and oversaw team design execution and standards.
- Created and documented solutions by various means including diagrams, site maps, user flows, annotated wireframes, and prototypes.
- Contributed to a proactive work environment by giving presentations to fellow team members on UX and product design fundamentals.
- Facilitated basic coding and design training sessions for young girls and summer school students to pique their design and tech industry interests.
Technologies: Sublime Text, Elementor, WordPress, Sketch, Adobe Experience Design (XD)
Web Designer and Growth Strategist
2018 - 2019
Cregital
- Designed and co-built websites that are used by tens of thousands of Africans to scale their businesses and apply for grants.
- Collaborated on product design, testing, implementation, and growth.
- Identified and implemented low-cost ways to grow digital products.
- Built websites for some of Nigeria and Africa's biggest brands and companies.
- Wrote articles that increased website traffic by more than 23%.
- Contributed to a variety of web and app-related projects.
- Implemented search engine optimization (SEO) on websites.
- Carried out user testing on websites and web apps.
Technologies: Trello, Google Analytics, Elementor, Adobe Experience Design (XD), WordPress, Sketch
Creative Director
2015 - 2019
Purpl Energy
- Conceptualized and designed all product lines for the company.
- Managed and oversaw the marketing of all company products.
- Designed and developed the company website using WordPress as the CMS and implemented WooCommerce as a viable eCommerce solution.
- Directed creatives and executed strategies for the company.
- Revised and solidified the brand identity and built cohesive and scalable guidelines to be used across all marketing communications (social media, newsletters).
- Art-directed and oversaw numerous online advertising campaigns.
- Art-directed and oversaw photo and video productions.
Technologies: CorelDRAW, Adobe Photoshop, Adobe Illustrator, Brand Books, Branding, Logo Design, Brand Strategy, Graphic Design, Color Palettes
Creative and Graphic Designer
2013 - 2016
Freelance
- Created brand identities and developed brand guidelines for multiple clients.
- Designed brand merchandise and social media creatives for multiple clients.
- Provided branding and business consultation for clients.
- Designed brand marketing materials, including landing pages and flyers.
Technologies: CorelDRAW, Adobe Illustrator, Adobe Photoshop, Brand Books, Branding, Logo Design, Brand Strategy, Graphic Design, Color Palettes, Typography
Education
2010 - 2013
Bachelor's Degree in Economics
Lead City University - Ibadan, Nigeria
Certifications
APRIL 2020 - PRESENT
User Experience
Udacity