Denis Lesak

Designer

Burbank, CA, United States

Member since April 3, 2017

Denis is a strategic product designer and design system advocate passionate about solving problems and creating deeply felt experiences. He advocates for a process-driven approach to design that relies equally on empathy, data, and the ability to ideate quickly. He is a deft collaborator with a reputation for consensus-building. Denis' goal is to enrich lives, one interaction at a time.

Denis is now available for hire

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Portfolio

Digital Design

Ticketmaster - Pricing Tool
- Product Design
- User Experience (UX)
- User Interface (UI)
- Ticketing
- Web
- Enteprise
Ticketmaster - Component Usage Guidelines
- User Experience (UX)
- User Interface (UI)
- Design Systems
- Brand Site
- Sketch
- Framer
Hautelook - The Proactive Filter
- User Interface (UI)
- User Experience (UX)
- User Interviews
- User Journeys
- Product Design
Motion
Service Titan - Mobile Redesign
- User Experience (UX)
- User Interface (UI)
- Product Design
- Framer
- InVision
- Sketch
- User Interviews
- User Journeys
- Site Map
- Interaction Design (IxD)
Ticketmaster - Comparison Table
- User Experience (UX)
- User Interface (UI)
- Product Design
- Enterprise
- Data
- Data Table
- Data Visualization

Employment

Head of Design Operations
2018 - 2019
Ticketmaster
- Led all design operation efforts for Ticketmaster design as the company’s first-ever head of design operations.
- Successfully launched and designed 30 global components for a new design system.
- Achieved 100% design system adoption among designers; 40% among engineers.
- Created multiple Framer prototypes to assist engineering.
- Designed all component usage guidelines and design on design.ticketmaster.com.
Technologies: Framer X, Sketch, InVision, Zeplin
Senior Product Designer
2017 - 2018
Ticketmaster
- Led all design efforts for the successful launch of an enterprise web application.
- Led all usability testing for new application launch.
- Led all UX/UI, prototyping, and interaction design efforts.
- Created multiple Framer prototypes to assist engineering.
- Designed color system for complex data visualization elements.
Technologies: Framer, Sketch, InVision, Zeplin
Senior Product Designer
2016 - 2017
Housecall
- Led all product design efforts for a startup with iOS, Android, and web applications.
- Led all usability testing for redesign effort of the app’s most used page.
- Led all UX/UI, prototyping, and interaction design efforts.
- Designed several animations to assist engineering.
- Designed color, grid, spacing, and typography systems.
Technologies: Framer, Sketch, InVision, Zeplin
Lead Product Designer
2015 - 2016
Service Titan
- Led all product design efforts for a startup with web, iOS, and Android mobile applications.
- Led successful launch of redesigned mobile app.
- Conducted all usability testing and user interviews.
- Led all UX, prototyping, and interaction design efforts.
- Designed color, spacing, grid, and typography system.
Technologies: Framer, Sketch, InVision, Zeplin
Senior UX Designer
2014 - 2015
Nordstrom Rack/Hautelook
- Led mobile web redesign efforts for both www.hautelook.com and www.nordstromrack.com.
- Learned the business by meeting with cross-functional leadership, reviewing web analytics for both web and iOS apps.
- Instituted low budget, guerrilla-style user interview program to observe, and recorded user shopping behavior across the entire consumer lifecycle.
- Achieved 0.2% conversion lift by designing proactive size filter feature.
- Designed several feature improvements for iOS app.
Technologies: Axure, Sketch

Education

Bachelor of Science degree in Consumer Science
1994 - 1998
University of Wisconsin - Madison - Madison, Wisconsin

Experience

Mobile8 years
Desktop7 years
Mobile UI6 years
Sketch5 years
Product Design5 years
User Research4 years
Visual Design3 years
Design Systems2 years

Tools

Sketch

Denis Lesak

Location