Durgesh Kukreti, Designer in Bengaluru, India
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Durgesh Kukreti

Bio

Durgesh is a product designer with 9+ years of experience turning complex problems into products that users love and businesses can scale. He blends strategy, UX, systems, and tech to ship ideas. He has built products across fintech, AI, B2B, SaaS, healthcare, and consumer tech, reaching millions of users. At Fisdom, he helped scale to 10 million users and $200 million in revenue; at LinkByCar, he contributed to 135% ARR growth; and at Miracle of Mind, an app hit 1 million downloads in 15 hours.

Portfolio

Work Experience

Founding Designer

2024 - 2026
LinkByCar
  • Led product design for B2B fleet management dashboards used by Tesla, Volkswagen Group, and top-tier EV fleets across Europe.
  • Designed scalable energy-usage, fleet-performance, and vehicle-health visualization components, directly improving operational efficiency for fleet operators.
  • Took product management initiative and defined the two-tier pricing strategy, API monetization model, and alert taxonomy framework for the V1 launch.
  • Built responsive layouts and admin tools across web and tablet, reducing support requests for fleet managers; collaborated asynchronously with a distributed French team across CET/IST.
Technologies: Brand Design, Figma, design tokens, Claude, Agile, Product Design, Jira, Wireframing, Framer, GitHub, Product Management, AI Product Management, AI Agents, OpenAI GPT-4 API, Webflow, User Experience (UX), User Interface (UI), Responsive Design, Branding, Graphic Design, Marketing Design, Presentation Design, Visual Design, AI Tools, Customer Experience (CX) Design, AI Design

Senior Product Designer

2024 - 2025
Isha Foundation
  • Worked as a lead designer for Sadhguru's mental well-being app that reached 1+ million downloads in 15 hours, outpacing ChatGPT's launch curve.
  • Designed the full experience from onboarding to daily-practice flows, including cosmic-themed UI, prana-style microinteractions, and sunset-triggered session reminders.
  • Aligned a visual language with neuroscience-backed design principles while preserving spiritual depth, working closely with content and engineering.
Technologies: Flutter, Figma, Rive, Jitter, ClickUp, Claude, AI Product Management, ChatGPT, User Experience (UX), User Interface (UI), Responsive Design, Branding, Print Design, Graphic Design, Marketing Design, Presentation Design, Visual Design

Design Lead

2019 - 2024
Fisdom
  • Designed the complete stock-broking mobile app from scratch, including real-time trading, portfolio management, watchlists, and market-data visualization.
  • Built the KYC/onboarding flow that simplified demat-account opening, improving activation from 12% to 31%.
  • Created and shipped integrations with 20+ banking partners.
  • Designed the web trading platform, setting accessibility and performance benchmarks for the Indian broking industry.
  • Directed the rebrand and launch of Finity, Fisdom's consumer-facing investment app.
  • Built the product design system used across mobile, web, and partner integrations.
  • Spearheaded UX for the core investment journey, including SIP setup, mutual fund selection, KYC/AML onboarding, retirement planning, and wealth dashboards.
  • Helped scale Fisdom from an early-stage product to 2+ million users.
  • Owned activation as a KPI, partnered with PMs on the quarterly roadmap, and led product simplification.
  • Drove user research and usability testing, working cross-functionally with product, engineering, and compliance in an Agile environment.
Technologies: Figma, Design Systens, Figma variables, FigJam, Adobe Creative Cloud, Storybook, Shadcn, Postman, Metabase, ClickFunnels, Mixpanel, Jira, Agile UX, Brand Design, Branding, Know Your Customer (KYC), Product Management, User Experience (UX), Responsive Design, Fintech, Financial Services, Graphic Design, Marketing Design, Presentation Design, Visual Design

Product Owner | Product Growth Designer

2017 - 2019
Beebom
  • Joined when Beebom was a short-video app and redesigned it into a full tech-media platform.
  • Guided UX for the mobile-app transformation and web growth strategy.
  • Helped scale the website from 100,000 to 1+ million monthly users; Beebom later grew into a 10+ million monthly-user property.
Technologies: Product Design, Brand Design, Product Ownership, Product Growth, Mobile User Acquisition, Customer Retention, SEO Tools, Semantic Web, Web App Design, WordPress, User Experience (UX), Responsive Design, Fintech, Branding, Print Design, Graphic Design, Marketing Design, Visual Design, Social Media Design

Service Designer

2017 - 2018
FuelBuddy
  • Designed IoT-driven monitoring and feedback workflows to track fuel movement, detect potential spillage and leakage during transit, and surface operational anomalies across fuel delivery trucks.
  • Mapped and redesigned the end-to-end fuel delivery journey from the supplier and fuel organizer to the delivery fleet and end customer, connecting previously fragmented operational touchpoints into a single product workflow.
  • Designed and launched the FuelBuddy mobile application, enabling customers to place and track fuel orders, monitor delivery status, access transaction details, and manage their fuel requirements digitally.
  • Built a complete digital product loop connecting suppliers, organizers, delivery operators, IoT-enabled trucks, and customers, improving visibility and traceability from fuel procurement through last-mile delivery.
Technologies: Sketch, IoT Design, Telematics, Mobile GPS, Qualitative Research, Customer Retention, Visualization, Web Dashboards, User Experience (UX), Responsive Design, Branding, Graphic Design, Marketing Design

Senior Designer

2016 - 2017
ElaWoman
  • Designed and improved fertility and women's healthcare journeys, simplifying how users discovered fertility clinics, doctors, treatments, and reproductive health information.
  • Built and optimized mobile and web product experiences across discovery, consultation, and appointment booking, creating a more seamless patient-to-clinic journey.
  • Designed data-driven fertility tracking experiences that helped users understand ovulation cycles, fertility windows, and reproductive health insights through simple, actionable interfaces.
Technologies: Adobe Photoshop, Adobe After Effects, User Experience (UX), Responsive Design, Branding, Graphic Design

Education

2016 - 2018

Diploma in Human-centered Design

Interaction Design Foundation - Remote

2016 - 2018

Diploma in Service Design

Interaction Design Foundation - Remote

2012 - 2016

Bachelor's Degree in User Experience Design

University of Delhi - Delhi, India

Certifications

SEPTEMBER 2015 - PRESENT

Adobe Certified Asscociate

Adobe

Skills

Tools

GitHub, Claude, Sketch, Adobe Photoshop, Adobe After Effects, FigJam, Postman, Google Analytics, Hotjar, AI Tools, Jira, Rive

Platforms

Figma, Webflow, WordPress, ClickFunnels, Mixpanel

Other

Product Design, Brand Design, Framer, Agile, Wireframing, design tokens, Product Management, User Interface Engineering (UIE), Prototyping, Information Architecture (IA), Usability, Mobile App, SaaS Design, Service Blueprints, Customer Journey Design, Experience Maps, Jobs to be Done (JTBD), Ethnographic Research, User-centered Design (UCD), WCAG 3, Inclusive Design, Qualitative Research, Quantitative Research, Design Systens, Adobe Creative Cloud, Agile UX, Branding, Know Your Customer (KYC), Product Ownership, Product Growth, Mobile User Acquisition, Customer Retention, Mobile GPS, Web Dashboards, App Design, Fintech, UX Strategy, Interaction Design (IxD), Accessibility, Dashboard Design, UX Design, Design Systems, UI Design, UX Research, iOS UI Design, MVP Design, Mobile UI, Web UX Design, Healthtech, User Experience (UX), User Interface (UI), Responsive Design, Financial Services, Print Design, Graphic Design, Marketing Design, Visual Design, Customer Experience (CX) Design, AI Product Management, AI Agents, Usability Heuristics, User Experience Design, User Flows, Flutter, Telematics, Visualization, Vibe Coding, Healthcare IT, Model Context Protocol (MCP), Conversion Rate Optimization (CRO), Data-informed Visual Design, Enterprise UX, Conversational UX, Wealth Management, Fleet Management, Mobility, Consumer Research, Gamification, Habit Formation, User Engagement, User Retention, Product Thinking, Generative Design, Human Interface Design, Data Visualization, Supabase, Full-stack Development, AI-powered Product Design, Mobile App Design, Vendor Management, Product Strategy, Presentation Design, Social Media Design, AI Design, AI Content Creation, OpenAI GPT-4 API, Design Thinking, Web App Design, Service Design, User Journeys, Form Design, Design Thinking Facilitation, User Research, Jitter, ClickUp, ChatGPT, Figma variables, Storybook, Shadcn, Metabase, SEO Tools, Semantic Web, IoT Design, React, Next.js, Electric Vehicles, Operations Design, Supply Chain

Experience

  • User Experience Design - 9 years
  • Product Design - 9 years
  • Brand Design - 9 years
  • Fintech - 7 years
  • Design Systens - 6 years
  • Product Management - 5 years
  • Healthcare IT - 5 years
  • AI-powered Product Design - 3 years
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