Eden Papineau

Designer in Miami, United States

Member since December 27, 2022

Eden is a seasoned creative director and product designer with more than 12 years of measurable, outcome-focused deliverables in advertising, consulting, product, and marketing. Through proven leadership in design, strategy, research, branding, and UI/UX, Eden can ideate natural, creative, and present deliverables aligned with the needs of her clients and their businesses.

Eden is now available for hire

Hire Eden

Portfolio

Digital Design

Augmented Reality App for the New York Botanical Garden
- Creative Design
- Creative Briefs
- Art Direction
- Digital Design
- Branding
- Brand Design
- User Experience Design
- User Experience (UX)
- UX Strategy
- User Interface (UI)
- Augmented Reality (AR)
- Typography
- Motion Graphics
- Strategic Planning & Execution
- Strategic Design
- Premiere Pro CC
- After Effects CC
- Photoshop CC
- Illustrator CC
- Graphic Design
- Creative Strategy
- Creative Problem Solving
- Concept Sketching
- Figma
- JSON
- Digital Creative Direction
- UX Wireflows
- Native Mobile Apps
- App UX
- Minimum Viable Product (MVP)
- Image Retouching
- User Journey Maps
Cue Studio Website and Brand Refresh
- Art Direction
- Digital Creative Direction
- UX Strategy
- UX Wireflows
- Brand Design
- Webflow CMS
- Animation
- Creative Methods
- Typography
- Motion Graphics
- Strategic Planning & Execution
- Strategic Design
- Premiere Pro CC
- After Effects CC
- Photoshop CC
- Illustrator CC
- Graphic Design
- Creative Briefs
- Creative Design
- Creative Strategy
- Creative Problem Solving
- Web Design
- Concept Sketching
- Figma
- Miro
- JSON
- Webflow
- Digital Design
- Branding
- User Experience Design
- User Experience (UX)
- User Interface (UI)
- QA Testing
- Minimum Viable Product (MVP)
- Image Retouching
- User Journey Maps
Mobile App for Victory Capital
- iOS
- Native Mobile Apps
- App UX
- UX Prototyping
- Rapid Prototyping
- QA Testing
- Quality Control (QC)
- Minimum Viable Product (MVP)
- Typography
- Strategic Design
- Graphic Design
- Creative Problem Solving
- Concept Sketching
- Sketch
- Zeplin
- Overflow
- Digital Design
- User Experience Design
- User Experience (UX)
- User Interface (UI)
- UX Wireflows
- User Testing
- User Journey Maps
- Remote User Testing
Website and Art Direction for Hair Prescriptives
- eCommerce
- eCommerce UX
- eCommerce UI
- eCommerce Design
- Shopify
- Graphics
- Art Direction
- Photoshop CC
- High-end Retouching
- Image Retouching
- Typography
- Digital Campaigns
- Strategic Planning & Execution
- Strategic Design
- Illustrator CC
- Graphic Design
- 360 Campaigns
- Creative Briefs
- Creative Design
- Creative Strategy
- Creative Problem Solving
- Web Design
- Concept Sketching
- Digital Design
- Branding
- Brand Design
- User Experience Design
- User Experience (UX)
- UX Strategy
- User Interface (UI)
- Minimum Viable Product (MVP)
Indeed UX and Research
- Research
- User Paths
- Mental Model
- User Testing
- Conversion-driven UX
- Rapid Prototyping
- UX Process
- UX Prototyping
- Typography
- Strategic Planning & Execution
- Strategic Design
- Graphic Design
- Creative Strategy
- Creative Problem Solving
- InVision
- Figma
- Digital Design
- User Experience Design
- User Experience (UX)
- UX Strategy
- UX Wireflows
- User Journey Maps
- Remote User Testing
Brand Refresh and Art Direction for mindbodygreen.com
- Advertising Design
- Art Direction
- Graphic Design
- Digital Design
- User Interface (UI)
- Strategy
- B2C Marketing
- Webby
- Web Marketing
- Digital Advertising
- Typography
- Digital Campaigns
- Strategic Planning & Execution
- Strategic Design
- After Effects CC
- Photoshop CC
- Illustrator CC
- 360 Campaigns
- Creative Briefs
- Creative Design
- Creative Strategy
- Creative Problem Solving
- Web Design
- Concept Sketching
- InDesign CC
- Branding
- Brand Design
- Digital Creative Direction
- eCommerce UX
- eCommerce UI
- eCommerce Design
- Image Retouching
Augmented Reality for SAP Digital
- Augmented Reality (AR)
- User Interface (UI)
- 3D Graphics
- SaaS Product Marketing
- Digital Advertising
- Typography
- Motion Graphics
- Strategic Design
- Photoshop CC
- Illustrator CC
- Graphic Design
- Creative Briefs
- Creative Design
- Creative Strategy
- Creative Problem Solving
- Art Direction
- Concept Sketching
- Zeplin
- Digital Design
- User Experience Design
- User Experience (UX)
- Digital Creative Direction
- UX Wireflows
- User Testing
- QA Testing
- Minimum Viable Product (MVP)
- Image Retouching
- Advertising Design

Employment

Creative Director and Principal User Experience Designer
2021 - 2022
Cue Studio
- Managed and built a brand identity system for Cue Studio, including colors, typography, language, tone, graphics, and animations.
- Led the strategy and user experience for the Cue Studio website launch, including a robust CMS strategy and creating Cue Labs.
- Performed as a lead user experience designer for the launch of a financial system app, enabling user's to easily buy, sell, and trade investments.
- Created as-is and to-be journeys for four users on an enterprise-level application system. Identified 12 pain points and addressed them in a completely redesigned experience for lease management.
- Conducted user testing on 13 participants validating nine new search experience concepts for a job search platform that gets over 300 million visitors a month.
- Developed over 36 UX wireframe flows for a new financial systems' native application, including onboarding, secure login, dashboard, buy, sell, exchange, profile, preferences, messages, and payments.
- Managed sprints and collaborated with engineers, stakeholders and managers by conducting weekly check-ins to address changes, updates, and new UX flows. Ensured timelines were being met, and design changes were being implemented appropriately.
- Expanded upon brand guidelines to build out UI design systems and implement entirely new brand UI kits in Figma and Sketch for B2B, B2C, and enterprise-level applications.
- Built brand strategy recommendations and guidelines to inform new website design, brand positioning, and tone. Implemented a new brand strategy to inform concept and website design.
- Managed daily project check-ins, timelines, deliverables, concepts, and designs for three product designers. Ensured quality, efficiency, and consistency standards were met.
Technologies: Sketch, Figma, Zeplin, Miro, Illustrator CC, InDesign CC, Photoshop CC, After Effects CC, Overflow, JSON, Webflow, Webflow CMS, Typography, Digital Campaigns, Motion Graphics, Strategic Planning & Execution, Strategic Design, Premiere Pro CC, 360 Campaigns, Creative Briefs, Creative Design, Creative Strategy, Creative Problem Solving, Web Design, Art Direction, Concept Sketching, Digital Design, Branding, Brand Design, User Experience Design, User Experience (UX), UX Strategy, User Interface (UI), Augmented Reality (AR), Digital Creative Direction, UX Wireflows, User Testing, Rapid Prototyping, Native Mobile Apps, App UX, QA Testing, Minimum Viable Product (MVP), B2C Marketing, Image Retouching, User Journey Maps, Remote User Testing, Advertising Design, Digital Advertising, Graphic Design, InVision, eCommerce UX, eCommerce UI, eCommerce Design, High-end Retouching
Digital Art Director
2017 - 2019
Ayni Brigade
- Designed and developed 360 campaigns from start to finish. Created original concepts through sketches and digital media and pitched and produced work on all platforms using Adobe XD, Photoshop, Illustrator, Premiere Pro, After Effects, and Indesign.
- Collaborated with the creative director, copywriters, strategists, production, freelance photographers, videographers, designers, illustrators, and web Developers to create work that beautifully resolved creative and strategic challenges.
- Designed new, innovative layouts and designs that scale and flex across different platforms, including web, mobile, and kiosks.
- Supervised animators, photographers, and development teams by creating storyboards and wireframes for guidance. Developed and art-directed all creative assets and media, including animation, videos, and photography.
- Developed wireframes and high-fidelity designs for innovative and rapidly expanding enterprise B2B commercial lighting website. Collaborated with the third-party development teams to QA/QC all developed work.
- Created UI, UX, and digital graphics for an augmented reality application for SAP Digital. Worked with third-party app developers to develop cost-effective apps using AR Kit. Conducted user testing on developed designs with iterative feedback.
- Used a user-centric design approach, with considerations for accessibility, technology platforms, and contextual storytelling.
Technologies: Art Direction, Creative Strategy, Creative Design, 360 Campaigns, Advertising Design, Digital Advertising, Motion Graphics, Typography, Digital Campaigns, Premiere Pro CC, After Effects CC, Photoshop CC, Illustrator CC, Graphic Design, Creative Briefs, Creative Problem Solving, Web Design, Concept Sketching, InDesign CC, Digital Design, Branding, Brand Design, User Experience Design, UX Strategy, User Interface (UI), Augmented Reality (AR), Digital Creative Direction, UX Wireflows, User Testing, Rapid Prototyping, QA Testing, High-end Retouching, Image Retouching
Art Director
2016 - 2017
MindBodyGreen
- Redesigned the media deck and its content flow to best tell the story of MindBodyGreen (mbg). As a result, the sales and marketing team doubled their sales in a year due to the overwhelmingly positive response to the media kit.
- Ideated and developed co-branded campaigns, art-directed photoshoots for shoppable articles, social media posts, videos, and UI and UX for landing pages and sponsored hubs.
- Ideated and developed concepts for over 20 new requests for proposals (RFP) with the marketing team. As a result, we gained new clients like Whole Foods, Target, Nike, Chanel, Siggis, and Pepsi.
- Created and supervised all art direction and digital and physical content like the product, marketing, event space, and materials for our largest event, Revitalize. It streamed over one million Livestream views with 214 million media impressions.
- Led the shift in the art direction of mbg's social media to match the new media kit. That year we gained over 70,000 followers on Instagram in the first five months.
- Worked with the technology and product teams to art direct and design the newsletter and welcome email templates based on user trends.
Technologies: Art Direction, After Effects CC, 360 Campaigns, Advertising Design, Digital Advertising, Motion Graphics, Typography, Digital Campaigns, Premiere Pro CC, Photoshop CC, Illustrator CC, Graphic Design, Creative Briefs, Creative Design, Creative Strategy, Creative Problem Solving, Web Design, Concept Sketching, InDesign CC, Digital Design, Branding, Brand Design, User Experience Design, User Interface (UI), UX Wireflows, User Testing, QA Testing, eCommerce UX, eCommerce UI, eCommerce Design, High-end Retouching, Image Retouching

Education

Master's Degree in Global Strategic Communications
2013 - 2015
Florida International University - Miami, FL, USA
Bachelor of Arts in Communication Arts
2004 - 2010
Virginia Commonwealth University - Richmond, VA, USA

Certifications

Art Direction Certificate
JANUARY 2013 - PRESENT
Miami Ad School

Experience

Digital Design12 years
Advertising Design7 years
UX Wireflows6 years
User Interface (UI)6 years
User Experience (UX)6 years
User Experience Design6 years
Art Direction6 years
Digital Creative Direction4 years

Location

To view more profiles

Join Toptal

Share it with others