Frédéric Demers, Designer in Montreal, QC, Canada
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Frédéric Demers

Verified Expert  in Design

Designer

Location
Montreal, QC, Canada
Toptal Member Since
August 30, 2022

Frédéric has over 15 years of experience in the interactive design industry and has worked for world-class advertising agencies and leading global brands. His work has contributed to advertising, eCommerce, and performance marketing projects for clients such as Paper Tiger, Locomotive, Merrell, and Shutterstock. Frédéric now works as an independent interactive art director, but his time is often spent collaborating with top talents in Montreal, Canada.

Portfolio

Work Experience

Senior Visual Designer

2022 - PRESENT
Paper Tiger
  • Crafted websites and brands for various clients.
  • Undertook the complete creative process, architecture, UI design, storyboards, prototypes, animation concepts, micro-interactions, brand style guides, and design systems.
  • Engaged in seamless collaboration with leadership, the content, and the engineering teams.
Technologies: Figma, Framer, Webflow, Shopify

Senior Visual Designer and Digital Creative Director, UI Design

2006 - PRESENT
Freelance
  • Helped spark brands with new and fresh designs and launched digital experiences with overflowing creativity and an artful attention to detail.
  • Worked closely with internal teams and stakeholders throughout the production phases using a design-thinking and user-centric approach.
  • Provided and documented the design system and all components related to the product. Created, tested, improved, and delivered all final graphic elements, user flows, and interactions for mobile apps, SaaS applications, CRM, eCommerce, and websites.
  • Worked with renowned agencies and brands, including Paper Tiger, Locomotive, Merrell, Intact Insurance, Exo, Fizz, Nesto, Cossette, LG2, Altavia, Cloudraker, TVA, DentsuBos, and Sid Lee.
Technologies: Figma, ProtoPie, Principle, Sketch, Adobe, Design, User Interface (UI), Creative Strategy, Management, Graphic Design, Digital Creative Direction, Web App UI, Visual Design, Photoshop CC, Mobile App Design, Dashboard Design, Data Visualization, Web Design, eCommerce, Style Guides, Layout Design, Landing Page Design

Creative Director

2014 - 2017
Shutterstock
  • Helped enhance, improve, and support the PremiumBeat brand's evolution of identity, visual materials, collateral, videos, photo shoots, website, and mobile application.
  • Contributed to the design by experimenting with creative concepts and pushing the brand positioning to reinforce the market leadership and its perception.
  • Led the design department and helped establish the creative direction, roadmaps, and coordination with the production team.
  • Developed and pitched three new concepts for the Shutterstock website to C-level.
  • Performed benchmarks, explorations, UI Design, and user tests on the navigation and pages.
Technologies: Sketch, Digital Creative Direction, Creative Strategy, Principle, Adobe, User Interface (UI), Management, Graphic Design, Web App UI, Visual Design, Photoshop CC, Mobile App Design, Web Design, Landing Page Design

Web Designer

2008 - 2010
Sid Lee
  • Provided artistic direction for multimedia design projects.
  • Worked with the strategic and account-management departments, information architects, copywriters, producers, programmers, and suppliers.
  • Contributed through a creative approach to the constant evolution of Sid Lee's innovative products.
  • Managed accounts with SAQ, Rogers, Ubisoft, belairdirect, Garnier, MGM Sky Loft, and Adidas.
Technologies: Adobe, User Interface (UI), Graphic Design, Visual Design, Photoshop CC, Web Design, Landing Page Design
2004 - 2006

Bachelor of Arts Degree in Multimedia

Maisonneuve College - Montreal, Quebec, Canada

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