Publication
Design’s Driving Forces: A Website Redesign Case Study
https://www.toptal.com/designers/web/web-redesign-automotive
Goran is currently unavailable
Goran Ramljak
Verified Expert in Design
Designer
Vienna, Austria
Toptal member since August 26, 2015
Bio
As a product designer with several years of experience, Goran has had the opportunity to work on large consumer sports and gambling mobile apps like Fliff Sports Picks, bwin, and Ladbrokes. He specializes in fitting a digital product to its end screen while optimizing for look, feel, and effectiveness. Led by the belief that each component should be a masterpiece when presented, Goran aims for perfection in all of his work.
Portfolio
Kosmotion
AndroidUI DesignInteraction Design (IxD)
Vienna Insurance Group - website relaunch
Web DesignResponsiveInteraction Design (IxD)
Wiener städtische - WSTV - 2015
ResponsiveEnterprise
CoffeeIn
User Interface (UI)Web App DesignResponsive
Asfinag Intranet
IntranetsLarge-scale Distributed SystemsResponsive Web Design (RWD)
CheckIt - Task Manager
Web ServicesResponsive
Automotive website
AutomotiveFuture DesignInteraction Design (IxD)Visual Design
Experience
- User Interface (UI) - 8 years
- CSS3 - 7 years
- HTML5 - 7 years
- Responsive Web Design (RWD) - 6 years
- Sketch - 3 years
- Adobe After Effects - 2 years
- Less - 2 years
- WordPress - 1 year
Tools
- Adobe After Effects
- Sketch
Work Experience
Product Manager | Founding Member
2019 - PRESENT
Fliff
- Was a founding Fliff member since DimeDash's Prophets era. Aided co-founders Mario and Matt in UX, fundraising, product, and team management. We are the industry leader in social sports gaming.
- Worked hands-on with everything related to the product, both mobile and web apps, from initial product concepts to high-fidelity designs and branding. In addition, performed product management, creating stories, epics, projects, documentation, etc.
- Worked from idea to MVP product and profitable business. Was hands-on creating a pitch for found raising seed and A round. From a product perspective, I did everything, from initial sketches to final design, which is now live within apps.
Technologies: Adobe After Effects, Figma, Sketch, HTML, React, Jira, Principle, Webflow
Product Manager | Designer
2020 - 2022
Admiral
- Tasked with the brand new terminal software. Due to the pandemic, terminals were on hold, and we have completely redesigned the software.
- Participated in the launch of the new admiralbet.de/admiral.at product in Germany. The idea was to spread to other European markets and, later on, maybe in the USA, from writing specifications to implementation.
- Worked both on customer-facing and internal tooling within the company. White labeling the whole platform to make it scalable for various markets and companies.
Technologies: Sketch, Figma
Product Designer
2019 - 2020
1o, Ltd.
- Contributed to the design of a product that tries to reinvent the eCommerce for publishers. The company details can be found at 1o.io.
- Designed the first version of the product and helped the core team with marketing, sales pitches, investor pitches, and everything related to publishing the product.
- Helped the company to iterate quickly in order to find product-market fit. The startup has raised $100,000 so far. 1o does not exist anymore as we exited https://katalys.com.
Technologies: Adobe Experience Design (XD), Figma, Sketch
Senior Product Designer | Product Lead
2018 - 2020
Sportradar AG
- Oversaw the development of a complete betting unit for Sportradar AG, a multinational corporation that collects and analyzes sports data. The betting unit makes most of the company revenue.
- Held the role of both product manager and product designer simultaneously in betting trading services. Worked on B2B tools, which allowed traders to manipulate the odds and manage events. Betting tools generate most of the revenue.
- Managed end-to-end product development, from concept to high-fidelity designs. Oversaw user stories, epics, and development backlog for seamless execution.
Technologies: Abstracts, Principle, HTML, Sketch
Senior Product Designer | Gaming/Portal/Sports
2016 - 2018
Entain
- Redesigned the platform for gaming and gambling that is nowadays internationally used. Bwin in Europe and BetMGM in the United States are examples of brands that use that platform.
- Helped to develop the white label, which was afterward applied to all of the brands in the GVC group.
- Worked through the merger of two companies and helped stakeholders to implement design thinking in the company.
- Assisted in shaping the process now used by most designers on the team.
Technologies: JavaScript, CSS, HTML, Adobe After Effects, Sketch, Principle, InVision
Visual and Interaction Designer
2015 - 2016
FCB Neuwien
- Designed and developed http://www.diego5studios.com/.
- Handled the entire design and development process of www.artcosmo.at.
- Redesigned several large-scale websites like Wiener Städtische.
- Led the effort to design all intranet websites for Asfinag (https://www.asfinag.at/).
- Provided print, web, and visual design. Contributed to digital photography, editing, digital effects, and web development.
Technologies: JavaScript, CSS, HTML, Axure, Adobe Fireworks, Adobe After Effects, Adobe Photoshop, Sketch
Web Designer
2013 - 2014
/digiconcept/
- Handled the development of the company's new website designs.
- Handled graphic design and photo retouching.
- Worked on various advanced CSS tasks.
- Recreated front-end code on intern projects.
- Supported the front-end developers on large-scale company projects.
Technologies: Adobe Photoshop, CSS3, HTML5
Visual Designer
2013 - 2014
Cosmopicks, Confident Capital, Inc.
- Developed the wireframe and design for all the screens on this client's startup.
- Oversaw the whole user experience and art direction of the website.
- Designed and developed custom newsletters.
- Handled graphic design and photo retouching.
- Gained experience in technologies like Eloqua and Drupal.
Technologies: Sublime Text, Adobe Fireworks, Adobe Photoshop
Visual and Interaction Designer
2013 - 2013
Socialware A/S
- Designed Facebook covers and profile images for clients all around Denmark.
- Designed Twitter cover images, as well as LinkedIn and Pinterest posting images.
- Drew web and mobile interfaces.
- Created Facebook tabs for clients.
- Developed front-end web solutions.
Technologies: Adobe Fireworks, Adobe Photoshop
Junior Visual and Interaction Designer
2012 - 2012
DRAP
- Created Facebook ads and layouts for clients like IKEA Croatia, Kit Kat, Kras, and Orbit.
- Developed responsive websites with popular frameworks like Twitter Bootstrap and Zurb Foundation.
- Handled front-end development within a Ruby on Rails environment.
- Created illustrations for Kit Kat social comics.
- Developed front-end web solutions.
Technologies: Adobe Fireworks, Adobe Illustrator, Adobe Photoshop, Bootstrap, ZURB Foundation, CSS3, HTML5, Comics
Visual Design Intern
2011 - 2011
Gingernet
- Created Facebook applications.
- Worked with digital marketing technologies such as Google AdWords and Facebook Ads.
- Created intuitive layouts for some of the biggest companies in Croatia.
- Designed print layouts.
- Handled cross-browser testing, bug fixing, and website maintenance.
Technologies: CSS, HTML, jQuery, Adobe Fireworks, Adobe Illustrator, Adobe Photoshop
Other Experience
Education
2013 - 2014
Master's Degree in Telecommunications and Internet Technologies
University of Applied Sciences Technikum Wien - Vienna, Austria
2012 - 2014
Master's Degree in Communication and Media Studies
University of Maribor - Maribor, Slovenia
2009 - 2012
Bachelor of Science Degree in Study of Multimedia and Design
University North - Varazdin, Croatia
2010 - 2011
Cisco Certified Network Associate (CCNA) Degree in Networks
Cisco Networking Academy - Varazdin, Croatia
Certifications
JULY 2022 - PRESENT
Enterprise Product Ownership Certification
ICAgile
JULY 2022 - PRESENT
ICAgile Agile Product Ownership
ICAgile
Skills
Tools
Adobe Photoshop, Adobe After Effects, Trello, Sketch, Adobe Illustrator, Adobe Fireworks, Sublime Text, Principle, InVision, Adobe Experience Design (XD), Jira
Languages
Less, CSS3, HTML5, HTML, CSS, JavaScript
Platforms
Axure, Visual Studio Code (VS Code), Figma, Android, WordPress, Webflow
Industry Expertise
Automotive
Other
User Interface (UI), User Experience (UX), Responsive Web Design (RWD), App Design, Web Design, Conceptual Design, Usability Testing, Blog Design, jQuery Plugins, iOS UI Design, Android UI Design, Android Design Guidelines, ZURB Foundation, Bootstrap, Abstracts, UI Design, Interaction Design (IxD), Web App Design, Responsive, Intranets, Large-scale Distributed Systems, Web Services, Future Design, Visual Design, Enterprise, jQuery, React, Product Owner, Product Ownership, Product Management, Agile, Scrum Product Owner, Certified Scrum Product Owner (CSPO), Comics
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