John Roose

Designer

Prague, Czech Republic

Member since January 5, 2017

John is a product designer with background in UX and AI. He understands that design goes way beyond the screen. He has worked for both corporations (Coca-Cola, Foxconn, B&O, and more) and startups. His philosophy is to be useful which means validating ideas and working on them with the same passion that a co-founder has. He picks the most interesting projects, declines the unethical, and works for free for nonprofits.

Adobe Photoshop User Interface (UI)User Experience (UX)Prototyping UX Research iOS UI Design UX Testing Sketch iOS MacOS Windows Adobe Illustrator Adobe InDesign Android CSS Show more

John is now available for hire

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Portfolio

SpaceKnow | Satellite Imagery Analytics
- Web Apps
- Web UX
- SaaS
- Sketch
- UX Research
- UX Testing
- Prototyping
- Axure
- Material Design
- Artificial Intelligence (AI)
- Satellite Image Modeling
e-NABLE World | 3D Printed Prostheses
- Mobile
- Mobile App UI
- UX Testing
- Sketch
- Marvel
- Illustration
- Adobe Illustrator
- Presentation Design
- Flat Design
- 3D Printing
- Medical UX
- Social Networks
ZOOT | eCommerce in Fashion
- eCommerce
- eCommerce UX
- Mobile UX
- UX Testing
- Axure
- Adobe Photoshop
- Fashion
Cleany | On-Demand Laundry Delivery
- Prototyping
- Axure
- Sketch
- Delivery Management
- UX Research
- UX Testing
- In-depth Interviews
- Flat Design
Tribtime | Get Sports Tickets Comfortably
- Sports
- Mobile UX
- Web Apps
- eCommerce
- Logo Design
- Branding
- Sketch
- Presentations
- Material Design
- iOS Design Trends
KettleMan | The Hardest Gym Assistant
- Mobile
- Mobile UX
- Flat Design
- Illustration
- Marvel
- Sketch
- UX Testing
- Workout
- Virtual Assistant
- Bots

Employment

User Experience & Product Designer
SpaceKnow, Inc.
2015 - PRESENT
- Researched industries like finance, insurance, defense, and agriculture. Discovered the usage of satellite imagery.
- Validated hypotheses with prototypes. Explored best practices on a spectrum of platforms.
- Created an intuitive interface for an innovative service.
- Worked in day-to-day cooperation with the front-end, back-end, and scientific teams—bringing design culture into a non-design environment.
- Built the informational architecture of the website—designing it and co-implementing.
- Defined brands with internal and external research—proposing guidelines to make the company's communication consistent.
- Learned how AI works, how it is taught, and what possibilities there are with using it.
Technologies: Axure RP, Sketch, Photoshop
User Experience & Visual Designer
Freelance Work (Various Projects)
2013 - PRESENT
- Completed projects for Coca-Cola, Foxconn, European Space Agency, Bang & Olufsen, and over 70 other clients.
- Conducted hundreds of in-depth interviews, testing sessions, and prototypes.
- Created a user experience process covering research, interviews, prototypes, testing, iterating and getting everyone in the company on board. Read more at johnroose.com/process.
- Wrote the Useful Design Philosophy. Read more at johnroose.com/philosophy.
Technologies: Axure RP, Sketch, Marvel, Photoshop, InDesign, Illustrator, Premiere, After Effects
User Experience Designer
ZOOT a.s.
2015 - 2016
- Refined the UX for one of the largest fashion e-shops in Europe.
- Looked for weak spots and optimized the mobile experience for millions of customers from three different countries.
- Cooperated closely with a front-end team, graphic designer, management, marketing, and a co-founder.
- Conducted tens of in-depth interviews revealing the thought processes of various customer types.
- Prototyped alternative versions of the current solutions and guerrilla tested. Iterations resulted in higher conversion rates.
- Attended ZOOT stores anonymously to explore possibilities to improve an offline experience.
Technologies: Axure RP, Photoshop
Creative Director
Lighters Agency
2010 - 2013
- Established a creative studio, and led small teams.
- Worked on projects of various types including 3D editing, web development, marketing, social media, print graphic, web graphic, video-making, movie-directing, audio-recording, and post-production.
- Learned how to work with a spectrum of software and covered the basics of industries listed above.
- Created and launched social media campaigns containing posts shared over ten thousand times.
Technologies: Adobe Creative Cloud, Fruity Loops, Blender, WordPress, Facebook

Other Experience

How to Conduct Usability Testing in Six Steps (Publication)
https://www.toptal.com/designers/ux-consultants/how-to-conduct-usability-testing-in-6-steps
What can be done easily and inexpensively to substantially improve your product designs? User testing. User testing digital product designs is imperative if you are to design “useful” products. This six-part process by Toptal designer John Roose describes how the insights you gain from observing how actual users use your product are well worth it.

Experience

User Interface (UI)5 years
User Experience (UX)4 years
UX Research4 years
Prototyping4 years
UX Testing3 years
In-depth Interviews3 years
Axure3 years
Sketch2 years

Tools

Axure
Sketch

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