John Roose

Designer

Prague, Czech Republic

Member since January 5, 2017

In the past, John has led design teams to create the first AI-powered satellite imagery analysis platform in a space startup based in SF, SpaceKnow. Being accepted to Toptal, the top 3% of the world's designers, at 21 made him one of their youngest members ever. His clients include Coca-Cola, Foxconn, Beng & Olufsen, and the projects he's worked on were featured in TechCrunch, CNN, The Washington Post, and Bloomberg among others.

Adobe Photoshop User Interface (UI)User Experience (UX)Prototyping UX Research Axure RP Pro iOS UI Design UX Testing Sketch iOS Adobe Illustrator Adobe InDesign Android Illustration Adobe Premiere Pro Show more

John is now available for hire

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Portfolio

SpaceKnow | Satellite Imagery Analytics
- Apps
- Web UX
- SaaS
- Sketch
- UX Research
- UX Testing
- Prototyping
- Axure RP Pro
- Google Material Design
- Artificial Intelligence (AI)
- Satellite Images
e-NABLE World | 3D Printed Prostheses
- Mobile
- Mobile App UI
- UX Testing
- Sketch
- Marvel
- Illustration
- Adobe Illustrator
- Presentation Design
- Flat Design
- 3D Printing
- Medical UX
- Social Networks
ZOOT | eCommerce in Fashion
- eCommerce
- eCommerce UX
- Mobile UX
- UX Testing
- Axure RP Pro
- Adobe Photoshop
- Beauty Products
- Fashion
Cleany | On-Demand Laundry Delivery
- Prototyping
- Axure RP Pro
- Sketch
- Delivery Management
- UX Research
- UX Testing
- In-depth Interviews
- Flat Design
Tribtime | Get Sports Tickets Comfortably
- Sports
- Mobile UX
- Apps
- eCommerce
- Logo Design
- Branding
- Sketch
- Presentations
- Google Material Design
- iOS Design Trends
KettleMan | The Hardest Gym Assistant
- Mobile
- Mobile UX
- Flat Design
- Illustration
- Marvel
- Sketch
- UX Testing
- Workout
- Virtual Assistant
- Bots

Employment

User Experience and Product Designer
2015 - PRESENT
SpaceKnow, Inc.
- Researched industries like finance, insurance, defense, and agriculture. Discovered the usage of satellite imagery.
- Validated hypotheses with prototypes. Explored best practices on a spectrum of platforms.
- Created an intuitive interface for an innovative service.
- Worked in day-to-day cooperation with the front-end, back-end, and scientific teams—bringing design culture into a non-design environment.
- Built the informational architecture of the website—designing it and co-implementing.
- Defined brands with internal and external research—proposing guidelines to make the company's communication consistent.
- Learned how AI works, how it is taught, and what possibilities there are with using it.
Technologies: Axure RP, Sketch, Photoshop
Freelance User Experience and Visual Designer
2013 - PRESENT
Freelance Work (Various Projects)
- Completed projects for Coca-Cola, Foxconn, European Space Agency, Bang & Olufsen, and over 70 other clients.
- Conducted hundreds of in-depth interviews, testing sessions, and prototypes.
- Created a user experience process covering research, interviews, prototypes, testing, iterating and getting everyone in the company on board. Read more at johnroose.com/process.
- Wrote the Useful Design Philosophy. Read more at johnroose.com/philosophy.
Technologies: Axure RP, Sketch, Marvel, Photoshop, InDesign, Illustrator, Premiere, After Effects
User Experience Designer
2015 - 2016
ZOOT a.s.
- Refined the UX for one of the largest fashion e-shops in Europe.
- Looked for weak spots and optimized the mobile experience for millions of customers from three different countries.
- Cooperated closely with a front-end team, graphic designer, management, marketing, and a co-founder.
- Conducted tens of in-depth interviews revealing the thought processes of various customer types.
- Prototyped alternative versions of the current solutions and guerrilla tested. Iterations resulted in higher conversion rates.
- Attended ZOOT stores anonymously to explore possibilities to improve an offline experience.
Technologies: Axure RP, Photoshop
Creative Director
2010 - 2013
Lighters Agency
- Established a creative studio, and led small teams.
- Worked on projects of various types including 3D editing, web development, marketing, social media, print graphic, web graphic, video-making, movie-directing, audio-recording, and post-production.
- Learned how to work with a spectrum of software and covered the basics of industries listed above.
- Created and launched social media campaigns containing posts shared over ten thousand times.
Technologies: Adobe Creative Cloud, Fruity Loops, Blender, WordPress, Facebook

Other Experience

How to Conduct Usability Testing in Six Steps (Publication)
https://www.toptal.com/designers/ux-consultants/how-to-conduct-usability-testing-in-6-steps
What can be done easily and inexpensively to substantially improve your product designs? User testing. User testing digital product designs is imperative if you are to design “useful” products. This six-part process by Toptal designer John Roose describes how the insights you gain from observing how actual users use your product are well worth it.

Experience

User Interface (UI)5 years
Prototyping4 years
User Experience (UX)4 years
UX Research4 years
Axure RP Pro3 years
UX Testing3 years
In-depth Interviews3 years
Sketch2 years

Tools

Sketch
Axure RP Pro