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John Roose

John Roose

Prague, Czech Republic
Member since January 5, 2017
John is a product designer with background in UX and AI. He understands that design goes way beyond the screen. He has worked for both corporations (Coca-Cola, Foxconn, B&O, and more) and startups. His philosophy is to be useful which means validating ideas and working on them with the same passion that a co-founder has. He picks the most interesting projects, declines the unethical, and works for free for nonprofits.
John is now available for hire
  • User Experience & Product Designer
    2015 - PRESENT
    SpaceKnow, Inc.
    • Researched industries like finance, insurance, defense, and agriculture. Discovered the usage of satellite imagery.
    • Validated hypotheses with prototypes. Explored best practices on a spectrum of platforms.
    • Created an intuitive interface for an innovative service.
    • Worked in day-to-day cooperation with the front-end, back-end, and scientific teams—bringing design culture into a non-design environment.
    • Built the informational architecture of the website—designing it and co-implementing.
    • Defined brands with internal and external research—proposing guidelines to make the company's communication consistent.
    • Learned how AI works, how it is taught, and what possibilities there are with using it.
    Technologies: Axure RP, Sketch, Photoshop
  • User Experience & Visual Designer
    2013 - PRESENT
    Freelance Work (Various Projects)
    • Completed projects for Coca-Cola, Foxconn, European Space Agency, Bang & Olufsen, and over 70 other clients.
    • Conducted hundreds of in-depth interviews, testing sessions, and prototypes.
    • Created a user experience process covering research, interviews, prototypes, testing, iterating and getting everyone in the company on board. Read more at
    • Wrote the Useful Design Philosophy.
    Technologies: Axure RP, Sketch, Marvel, Photoshop, InDesign, Illustrator, Premiere, After Effects
Other Experience
  • How to Conduct Usability Testing in Six Steps (Publication)
    What can be done easily and inexpensively to substantially improve your product designs? User testing. User testing digital product designs is imperative if you are to design “useful” products. This six-part process by Toptal designer John Roose describes how the insights you gain from observing how actual users use your product are well worth it.
  • User Interface (UI)5 years
  • Prototyping4 years
  • User Experience (UX)4 years
  • UX Research4 years
  • Axure RP Pro3 years
  • UX Testing3 years
  • In-depth Interviews3 years
  • Sketch2 years
  • Axure RP Pro
  • Sketch
Prague, Czech Republic
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