Octavio Cruz García

Designer in Madrid, Spain

Member since October 18, 2016

Octavio is a designer specializing in the creation of aesthetically functional interactions for mobile and the web. He's been involved in projects designing interfaces from concept to launch for web and mobile apps. Octavio's experience enables him to hone a keen design eye while utilizing great technical ability and effectively managing teams composed of designers and developers.

UI Design UX UI Prototyping Web Design Mobile Web Design User Interface (UI)UX Design UI Components Product Design Sketch Android iOS Front-end Branding Show more

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Portfolio

Digital Design

Konfio
- Fintech
- Product Design
- Android
- iOS
- Pattern Libraries
OFI.com
- UX Design
- UI Design
- UX Research
- Atomic Design
SrPago
- Fintech
- UI Design
- Product Design
- Dashboards
Canopy
Utility App for Live Streams
- UI Design
- iOS
- Android
- Marketing Images
A Place for Independent Broadcast Journalism
EasyBroker
- UI Design
- UX Design
- Web Design
- React Native
- Ruby on Rails (RoR)
Aliada
- UX Design
- UI Design
- Product Design
- Ruby on Rails (RoR)
- Mobile Design
- Front-end

Employment

Product Designer
2020 - 2020
Electro Creative Workshop
- Structured, designed, and iterated a pattern library to use across brands.
- Guided the UI design team with best practices concerning component libraries.
- Designed email templates for different UX strategies.
- Worked closely with PMs to define design tiers to introduce newly structured components.
Technologies: UI Branding, UI Components, Component Libraries, Email Template Design, UI Design, InVision, Sketch
Product Designer
2019 - 2020
Konfio
- Structured a robust pattern library for a better collaboration process for designers and improved communication with developers.
- Optimized the user onboarding process with A/B testing.
- Designed a new dashboard for users aiming to standardize an environment for the evolution and addition of new products.
- Increased the completion rate by 20 points and reduced time to complete, for the on-boarding process.
Technologies: Zeplin, InVision, ProtoPie, Abstracts, Sketch
Interface and Interaction Designer
2018 - 2019
23 Design
- Designed a dashboard for a digital payment system.
- Prototyped transitions and animations for a cryptocurrency app and also designed its Android version.
- Conducted user interviews, implemented experience mapping, and created a UI design for a platform for technology solutions.
- Designed a form for car credit applications.
- Designed tools for journalists contemplating mobile apps for Android, iOS, and a web-based producer's console.
Technologies: ProtoPie, Zeplin, Abstracts, Marvel, Sketch
UI/UX Manager
2017 - 2018
Simétrico
- Organized and assigned tasks to team members.
- Communicated closely with designers and developers to shorten the gap between professions in our working process.
- Designed the information architecture, user flows, prototypes, UIs, and style guides for various projects.
Technologies: Zeplin, InVision, Sketch
Lead UI Designer
2017 - 2018
Simétrico
- Designed our own task manager system.
- Organized our UI design and development team.
- Consulted with clients for UX best practices.
- Designed an annual report for an important bank in Mexico.
Technologies: Adobe Photoshop, InVision, Zeplin, Sketch
Web and Mobile Designer
2016 - 2016
Brivé Soluciones
- Developed wireframes, user flows, and interface mockups for web and mobile devices.
- Planned and executed usability testings to incorporate feedback into the product design.
- Managed and organized the team's workflow with Agile project management tools.
- Gained experience designing for the web, iOS, and Android.
Technologies: CSS, HTML, InVision, Sketch
Web and Product Designer
2016 - 2016
EasyBroker
- Collaborated with the product development team to produce highly interactive interfaces.
- Gained experience with Agile environment scrums.
- Produced highly interactive interfaces from concept to launch for web and mobile devices, based on usability testing.
- Designed interfaces from concept to launch for web and mobile devices, based on usability testing.
- Gained experience with React Native.
Technologies: React Native, Ruby on Rails (RoR), Adobe Photoshop, Sketch
Graphic Design Specialist
2014 - 2015
The KPI Institute
- Worked closely with multiple departments to ensure consistency in visual communication.
- Generated assets for web sites and printed marketing materials.
- Designed new mockups for user centered interfaces.
- Created materials for events and promotions.
Technologies: Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Sketch

Other Experience

Atomic Design and Sketch – A Guide to Improving Workflow (Publication)
https://www.toptal.com/designers/ui/atomic-design-sketch
Improving workflow and maintaining consistent design standards throughout a product can be achieved using Sketch and Atomic Design.

Education

Master's Degree in Human Computer Interaction and Design
2020 - 2021
Universidad Politécnica de Madrid UPM - Madrid
Certificate in Web Development
2015 - 2015
CodeaCamp - México City, México
Bachelor's Degree in Graphic Design
2007 - 2012
Universidad del Valle de México - México City, México

Certifications

Atomic Design
OCTOBER 2017 - PRESENT
Activ
Design Sprint
JULY 2017 - PRESENT
Activ
Web Development
FEBRUARY 2015 - PRESENT
Career Foundry

Experience

UX Design6 years
Prototyping6 years
User Interface (UI)6 years
Sketch6 years
Component Libraries5 years
Android4 years
App Design4 years
iOS3 years

Tools

Sketch

Location

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Designer in Madrid, Spain

Portfolio

Employment

Product Designer

Product Designer

Interface and Interaction Designer

UI/UX Manager

Lead UI Designer

Web and Mobile Designer