Publication
Atomic Design and Sketch: A Guide to Improving Workflow
https://www.toptal.com/designers/ui/atomic-design-sketch
Octavio is currently unavailable
Octavio Cruz García
Verified Expert in Design
Designer
Madrid, Spain
Toptal member since October 18, 2016
Bio
Octavio is a designer specializing in the creation of aesthetically functional interactions for mobile and the web. He's been involved in projects designing interfaces from concept to launch for web and mobile apps. Octavio's experience enables him to hone a keen design eye while utilizing great technical ability and effectively managing teams composed of designers and developers.
Portfolio
Konfio
FintechProduct DesignAndroidiOSPattern Libraries
OFI.com
UX DesignUI DesignUX ResearchAtomic Design
Utility App for Live Streams
UI DesigniOSAndroidMarketing Images
A Place for Independent Broadcast Journalism
Web DesignMobile Web DesignUser Experience (UX)User Interface (UI)
EasyBroker
UI DesignUX DesignWeb DesignReact NativeRuby on Rails (RoR)
Aliada
UX DesignUI DesignProduct DesignRuby on Rails (RoR)Mobile DesignFront-end
Experience
- Sketch - 6 years
- User Interface (UI) - 6 years
- Prototyping - 6 years
- UX Design - 6 years
- Component Libraries - 5 years
- Android - 4 years
- App Design - 4 years
- iOS - 3 years
Tools
- Sketch
Work Experience
Product Designer
2020 - 2020
Electro Creative Workshop
- Structured, designed, and iterated a pattern library to use across brands.
- Guided the UI design team with best practices concerning component libraries.
- Designed email templates for different UX strategies.
- Worked closely with PMs to define design tiers to introduce newly structured components.
Technologies: UI Branding, UI Components, Component Libraries, Email Template Design, UI Design, InVision, Sketch
Product Designer
2019 - 2020
Konfio
- Structured a robust pattern library for a better collaboration process for designers and improved communication with developers.
- Optimized the user onboarding process with A/B testing.
- Designed a new dashboard for users aiming to standardize an environment for the evolution and addition of new products.
- Increased the completion rate by 20 points and reduced time to complete, for the on-boarding process.
Technologies: Zeplin, InVision, ProtoPie, Sketch
Interface and Interaction Designer
2018 - 2019
23 Design
- Designed a dashboard for a digital payment system.
- Prototyped transitions and animations for a cryptocurrency app and also designed its Android version.
- Conducted user interviews, implemented experience mapping, and created a UI design for a platform for technology solutions.
- Designed a form for car credit applications.
- Designed tools for journalists contemplating mobile apps for Android, iOS, and a web-based producer's console.
Technologies: ProtoPie, Zeplin, Marvel, Sketch
UI/UX Manager
2017 - 2018
Simétrico
- Organized and assigned tasks to team members.
- Communicated closely with designers and developers to shorten the gap between professions in our working process.
- Designed the information architecture, user flows, prototypes, UIs, and style guides for various projects.
Technologies: Zeplin, InVision, Sketch
Lead UI Designer
2017 - 2018
Simétrico
- Designed our own task manager system.
- Organized our UI design and development team.
- Consulted with clients for UX best practices.
- Designed an annual report for an important bank in Mexico.
Technologies: Adobe Photoshop, InVision, Zeplin, Sketch
Web and Mobile Designer
2016 - 2016
Brivé Soluciones
- Developed wireframes, user flows, and interface mockups for web and mobile devices.
- Planned and executed usability testings to incorporate feedback into the product design.
- Managed and organized the team's workflow with Agile project management tools.
- Gained experience designing for the web, iOS, and Android.
Technologies: CSS, HTML, InVision, Sketch
Web and Product Designer
2016 - 2016
EasyBroker
- Collaborated with the product development team to produce highly interactive interfaces.
- Gained experience with Agile environment scrums.
- Produced highly interactive interfaces from concept to launch for web and mobile devices, based on usability testing.
- Designed interfaces from concept to launch for web and mobile devices, based on usability testing.
- Gained experience with React Native.
Technologies: React Native, Ruby on Rails (RoR), Adobe Photoshop, Sketch
Graphic Design Specialist
2014 - 2015
The KPI Institute
- Worked closely with multiple departments to ensure consistency in visual communication.
- Generated assets for web sites and printed marketing materials.
- Designed new mockups for user centered interfaces.
- Created materials for events and promotions.
Technologies: Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Sketch
Other Experience
Education
2020 - 2021
Master's Degree in Human Computer Interaction and Design
Universidad Politécnica de Madrid UPM - Madrid
2015 - 2015
Certificate in Web Development
CodeaCamp - México City, México
2007 - 2012
Bachelor's Degree in Graphic Design
Universidad del Valle de México - México City, México
Certifications
OCTOBER 2017 - PRESENT
Atomic Design
Activ
JULY 2017 - PRESENT
Design Sprint
Activ
FEBRUARY 2015 - PRESENT
Web Development
Career Foundry
Skills
Tools
Zeplin, Marvel, Sketch, InVision, Adobe Illustrator, ProtoPie, Adobe Photoshop, Adobe InDesign
Platforms
iOS, Android, Figma, OS X
Languages
HTML, CSS, SCSS, HTML5, JavaScript
Other
UI Design, Style Guides, User Experience (UX), Component Libraries, UI Components, Prototyping, Web Design, App Design, Mobile Web Design, User Interface (UI), UX Design, Product Design, UX Research, Dark UIs, Atomic Design, Front-end, Email Template Design, Fintech, Finance, Branding, Version Control, User Testing, Ruby on Rails (RoR), React Native, Freelancing, Mobile Design, UI Branding, Marketing Images, User Research, Innovation Management, Heuristic Evaluation, UI Evaluation, Launch Strategy, Dashboards, Pattern Libraries
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