Rashni Parichha, Designer in Dubai, United Arab Emirates
Rashni Parichha

Designer in Dubai, United Arab Emirates

Member since May 6, 2022
Rashni is a product designer with 5+ years of experience in core interaction design. She has worked with numerous startups in both full-time and part-time roles handling projects for brands like The Soulless Citadel, Zilliqa, Bombay Play, Innov8 coworking, Selva, Milkyway AI, and OutreachCircle (acquired by PDI). Most of the brands Rashni worked for received millions in funding, while others have either seen tremendous growth in their revenue or successfully paved their path to acquisition.
Rashni is now available for hire

Portfolio

Digital Design

Employment

  • Senior Product Designer

    2021 - PRESENT
    Quinence
    • Designed the most successful NFT project on Zilliqa, The Soulless Citadel. The market validation was very rewarding, and even from a financial point of view, the project was a success, with more than $300,000 in profit in just a week.
    • Handled Zilliqa's branding design, a blockchain platform now valued at close to a billion dollars, as a freelance for Quinence back in 2017.
    • Built the brand identity and the waitlist of Neokard, an NFT-based greeting card company.
    • Created the brand identity and the UI/UX for the celebrity engagement platform, www.wishworld.com.
    Technologies: Sketch, Figma, After Effects CC, Premiere Pro CC, Illustrator CC, Photoshop CC, Cryptocurrency, Blockchain, Non-fungible Tokens (NFT), Interactive UX, Interactive UI, UX Process, Process Flows, Microinteractions, SaaS, Pitch Decks, Presentation Design, Mobile Apps
  • Senior UI Designer

    2019 - 2021
    OutreachCircle
    • Built an entire scalable design system from scratch that the whole team could conveniently use. It was especially helpful when the team went remote.
    • Created a system around the reskinning and white label, targeting premium clients, which allowed the designing team to complete designs within a few hours so the entire app could be up on the Play Store and App Store in just 15 days.
    • Helped the company earn more than $200,000 in 18 months, thanks to the success of the white-labeling solution and the team's efforts.
    • Managed nine designers and worked with numerous project and product managers to create 20+ major features, which eventually led the company (OutreachCircle) to get acquired by Political Data Intelligence (PDI).
    • Conducted several hackathons, training sessions, masterclasses, and interviews to build the design team from the ground up.
    Technologies: Adobe Experience Design (XD), Figma, Sketch, Illustrator CC, Jira, FullStory, After Effects CC, Premiere Pro CC, Event Design, Digital Campaigns, Service Design, SaaS, UX Process, Interactive UI, Interactive UX, Visual Storytelling, Presentation Design, Pitch Decks, Mobile Apps, Politics, Election Management Systems

Education

  • Master's Degree in Interaction Design
    2016 - 2017
    Domus Academy - Milan, Italy
  • Bachelor's Degree in Architecture
    2010 - 2015
    Jadavpur University - Kolkata, India

Experience

Location

Dubai, United Arab Emirates

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