Publication
How to Avoid 5 Types of Cognitive Bias in User Research
https://www.toptal.com/designers/ux-research/cognitive-bias-in-user-research
Rima is available for hire
Hire RimaRima Khachatryan
Verified Expert in Design
Product Designer
Yerevan, Armenia
Toptal member since May 4, 2021
Bio
Rima is a design enthusiast with a strong background as a digital marketing manager. Throughout her managerial roles, she collaborated closely with designers, ultimately leading her to learn about design and make a professional change. Rima's graphic design experience makes her an expert in design solutions, particularly UI elements, while her marketing background helps her understand the specific UX needs of any project.
Portfolio
Online Learning Platform Quorilla
Web DesignUX DesignUI DesignMVP DesignConversion Rate Optimization (CRO)Education Technology (Edtech)
Dashboard UI/UX for an Online Property Management Platform
Property ManagementDashboard DesignAdobe Experience Design (XD)Adobe IllustratorAdobe PhotoshopOrder Management+ 17 more
UI/UX for a Job Search and Freelancing Platform
Platform DesignDashboard DesignResponsive UIAdobe IllustratorAdobe PhotoshopUI Style Guides+ 17 more
Experience
- Graphic Design - 7 years
- Adobe Photoshop - 6 years
- Adobe Illustrator - 6 years
- Landing Page Design - 6 years
- Figma - 5 years
- User Flows - 5 years
- Prototyping - 5 years
- Dashboard Design - 5 years
Tools
- Adobe Illustrator
- Adobe Photoshop
Work Experience
UX/UI Designer
2023 - 2023
The CareerOS
- Created the backbone of a platform helping people in their job search, enabling them to plan and manage their job search journey in an organized way.
- Built the company's brand identity and helped the founders set a visual tone and style for digital and printed assets.
- Created a design system for the platform to ensure smooth collaboration and easy developer handoff.
Technologies: User Interface (UI), User Experience (UX), Wireframing, Branding, Product Design, User Flows, Mockups, Gamification, Web App Design, User Testing, User Validation, Design Sprints, Web Usability, Web Application Design, Business to Business (B2B), Usability Analysis, User Experience Design, Software as a Service (SaaS), Product Prototyping, UX Prototyping, A/B Testing, Component Libraries, Conversational AI, Design Systems, Figma Component Library, Usability, User Research, Claude Design, Cross-functional Collaboration, Data-driven Design, Design Thinking, Information Architecture (IA), Stakeholder Management, AI-powered Product Design, User-centered Design (UCD), Complex Application User Interfaces (UI)
UX/UI Designer
2022 - 2023
KBS Consulting and Investments LTD
- Redesigned several existing platform parts and created a design system for further use.
- Created some of the significant interactive features of the platform.
- Improved the existing flows and made the overall user experience smoother and more aesthetically pleasing.
Technologies: Figma, Responsive Web Design (RWD), Web App Design, Web App UI, Web App UX, Wireframing, High-fidelity Mockups, Kids, Kids & Families, Edtech Design, Conversion Rate Optimization (CRO), Web Usability, Web Application Design, User Experience Design, Product Prototyping, UX Prototyping, A/B Testing, Component Libraries, Design Systems, Figma Component Library, Usability, User Research, Design Thinking, Information Architecture (IA), Stakeholder Management, User-centered Design (UCD)
UI Designer | SaaS Process Management Web App
2022 - 2022
Renewity Systems Inc.
- Integrated a design system to make the product easily installable and developable.
- Restyled the existing system and refurbished existing components with fresh and modern ones.
- Redesigned the system to make it easy to use and pleasing to the eye.
Technologies: Figma, User Interface (UI), UI Design, Web App Design, Web App UI, User Experience (UX), UX Design, Dashboards, Dashboard Design, Web App UX, Responsive Web Apps, Responsive UI, Material UI, MVP Design, Web Usability, Web Application Design, Business to Business (B2B), User Experience Design, Software as a Service (SaaS), Product Prototyping, UX Prototyping, Component Libraries, Figma Component Library, Usability, User Research, Design Thinking, Information Architecture (IA), Stakeholder Management, User-centered Design (UCD)
UX/UI Designer | Legaltech SaaS Platform
2022 - 2022
Gigabyte Software Limited
- Redesigned the existing platform to make it more aesthetically pleasing and easy to use.
- Integrated a design system to speed up the development process.
- Researched for more features and components that could increase the product's value and make it even more competitive and robust.
Technologies: SaaS Design, Product Design, User Interface (UI), User Experience (UX), UX Design, SaaS, Web UI, Web UX, Figma, MVP Design, Web Usability, Web Application Design, Business to Business (B2B), Usability Analysis, User Experience Design, Software as a Service (SaaS), Product Prototyping, UX Prototyping, Component Libraries, Design Systems, Figma Component Library, Usability, User Research, Design Thinking, Information Architecture (IA), Stakeholder Management, User-centered Design (UCD)
Senior Product Designer
2020 - 2022
Ultralabs
- Built a pet management system, allowing property owners and tenants to easily manage their pet-related activities and keep a track record of the documentation; provided easy violation management.
- Created a job and specialist search platform, allowing companies to find and onboard employees and facilitate their day-to-day operations.
- Built a car dealer management platform, supporting car dealers with a website builder and an inner management system covering all the aspects of their daily operations.
Technologies: Adobe Creative Suite, Figma, Jira, Web App UX, Web App Design, Web App UI, Responsive Web Design (RWD), Product Design, B2B, SaaS Design, User Experience (UX), User Interviews, Dashboards, User Personas, Web Components, Template Design, SaaS, User Interface (UI), Web UI Design, Web UX Design, Design, MVP Design, Web UI, Web Usability, Web Application Design, Usability Analysis, User Experience Design, Software as a Service (SaaS), Product Prototyping, UX Prototyping, Agile, Component Libraries, Figma Component Library, Usability, User Research, Design Thinking, Information Architecture (IA), Stakeholder Management, User-centered Design (UCD)
UI/UX Designer | Admin Systems Web App
2021 - 2021
Samvima Gruppen AB
- Updated the design system, and created a library of reusable components.
- Revamped the existing preschool management flows and created a fresh and modern UI.
- Improved the existing user experience, created new features, improved the current user management dashboard, and added several new pages to the system.
Technologies: Web App Design, Figma, Web App UX, Web App UI, Wireframing, Prototyping, Web UI Design, Web UX Design, Design, Edtech Design, Web Application Design, Business to Business (B2B), User Experience Design, Usability
UX/UI Designer
2020 - 2020
Volo
- Worked on the UX of one the of projects built by the company providing a dashboard system for the service management platform app.
- Created the company website completing the work with a thorough brand guide and social media pack.
- Supported the development team with the design of a smartwatch app connecting the target users to their virtual health assistant program run on a multi-device supported system.
Technologies: Adobe Experience Design (XD), Figma, Adobe Illustrator, Adobe Photoshop, Web App UX, Web App Design, Web App UI, Responsive Web Design (RWD), Visual Design, User Experience (UX), User Interface (UI), Web UI Design, Web UX Design, Design, Web UI, Conversion Rate Optimization (CRO), Web Application Design, User Experience Design, Agile
Graphic Designer
2018 - 2020
Volo
- Created corporate materials for the company and supported the business development and marketing teams with necessary media.
- Contributed to the creation of the visual material of the company website, including a comprehensive and unique icon set incorporating the main company values.
- Ideated and created relevant content for the company's marketing campaigns and supported the team with the necessary visuals, making sure they aligned with its brand style.
Technologies: Adobe Creative Suite, Design
Graphic Designer
2016 - 2018
Freelance
- Created the brand identity for a bakery that helped them stand out from the competition and develop their own and easily recognizable brand look and feel.
- Built a brand identity for an IT training center for kids: the center focused on helping schoolchildren develop algorithmic thinking offering a range of classes from robotics to language courses. A mascot logo was picked to better engage with the kids.
- Created the brand identity for a floral boutique that needed to highlight its core services and upscale its sales via becoming more recognizable among the competition. In addition to that, a website has been created supporting online ordering.
- Ideated and created the brand identity for a cafe and tea house using specific field-related symbols and graphic elements.
- Created a brand identity pack for a photography studio that helped them stand out from the competitors and contribute to their marketing efforts, enhancing the memorability and style of the studio.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Design
Other Experience
Certifications
SEPTEMBER 2026 - SEPTEMBER 2027
Claude Certified Associate - Foundations
Anthropic
Skills
Tools
Adobe Illustrator, Adobe Photoshop, Figma Component Library, Adobe After Effects, Adobe Experience Design (XD), Adobe Creative Suite, Jira, Claude
Platforms
Figma
Industry Expertise
Education Technology (Edtech)
Other
Dashboard Design, User Flows, Graphic Design, Landing Page Design, Web Design, Platform Design, Responsive UI, Branding, Responsive Design, Landing Pages, Data Grids, Wireframing, Prototyping, UI Style Guides, UX Design, UI Design, Web UI Design, Web UX Design, Web App UX, Web App Design, Web App UI, Responsive Web Design (RWD), Product Design, Visual Design, Design, User Interface (UI), UX Wireframes, User Journeys, B2B, SaaS Design, Websites, Website Redesign, User Experience (UX), User Interviews, Dashboards, User Personas, Web Components, SaaS, Edtech Design, Web UI, MVP Design, Logo Design, Web Usability, Mobile UX, Web Application Design, Business to Business (B2B), Usability Analysis, User Experience Design, Artificial Intelligence (AI), Software as a Service (SaaS), Product Prototyping, UX Prototyping, A/B Testing, Agile, Component Libraries, Design Systems, Usability, User Research, Claude Design, AI-powered Product Design, Cross-functional Collaboration, Data-driven Design, Design Thinking, Information Architecture (IA), Stakeholder Management, AI Design, Agentic AI, Claude Code, User-centered Design (UCD), Artificial Intelligence as a Service (AIaaS), Complex Application User Interfaces (UI), Mobile App Design, User Journey Maps, Mobile UI, Digital Health, Template Design, Conversion Rate Optimization (CRO), Conversational AI, Healthcare IT, Smartwatch Design, Mascot Logos, Mobile Development, Style Guides, Social Media Kits, Order Management, Property Management, Service Management Platforms, Illustration, Wacom, High-fidelity Mockups, Kids, Kids & Families, Web UX, Responsive Web Apps, Material UI, Mockups, Gamification, User Testing, User Validation, Design Sprints, Knowledge Management, Prompt Engineering
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