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Sara Vilas Santiago

Sara Vilas Santiago

Amsterdam, Netherlands
Member since September 5, 2016
Sara has experience with over 100 multinational corporations mostly in the financial sector. Her main focus is innovation, strategy, and growth through creativity and design. She's experienced in research, concept development, branding, UI, prototyping, and user testing in both responsive as well as mobile app (iOS and Android). She's always up for a challenge and ready to both help you on strategic decisions as well as going full hands-on.
Sara is now available for hire
  • A Platform for Insurance Brokers
  • Personal Finance Management
  • A Platform for Employee Performance
  • Retail Banking On-The-Go
  • Private Banking for the XXI Century
  • Corporate Banking
  • In-House Mentor
    2016 - PRESENT
    • Mentored students through their UX Academy Bootcamp (480h).
    • Helped students understand the different phases of UX as well as its different deliverables and where and why to use each one of them.
    • Helped students solidify their concepts with capstone projects in which I act as a creative director setting a briefing with them and monitoring the progress of the project as well as pushing for the highest quality possible.
    • Coached students through their day-to-day challenges through the program, but also regarding their career changes and career search topics.
    • Worked together with the Designlab internal team to improve the mentors' and students' experience.
    Technologies: Designlab
  • Creative Lead
    2013 - 2016
    • Worked with over 100 multinational corporations, mainly in the financial sector with their digital transformation projects. I helped them from strategic decisions all the way down to pixel-perfect final deliverables.
    • Worked on very complex interfaces including retail banking, business banking (SMEs and corporate), private banking, intranets and employee portals, automotive financial platforms, and insurance portals.
    • Built 2 teams and processes to make those teams work together, gain ownership, but at the same time keep consistency. This included setting up a complex design system across different products and platforms.
    • Created innovative concepts, demos, and products that were award-winning in FinTech events such as Finovate.
    • Led workshops and sessions with multi-disciplinary teams to get to the right solution: desirable, feasible, and viable.
    • Worked as a brand manager also—striving for a long-lasting unique impression on customers and employees to improve sales and market share.
    Technologies: Adobe Creative Suite, Sketch, InVision, Zeplin, Avocode
  • Certificate in Leading for Creativity by Tim Brown
    IDEO U - Online
    2017 - 2017
  • Bachelor's degree in Graphic Design
    Alicante's Art School - Alicante, Spain
    2009 - 2013
  • Bachelor's degree in Tourism
    University of Alicante - Alicante, Spain
    2008 - 2013
  • Design Thinking10 years
  • User Interface (UI)7 years
  • User Experience (UX)7 years
  • Creative Strategy6 years
  • Proof-of-Concept6 years
  • Innovation5 years
  • Concept Development5 years
  • UX Audits5 years
Amsterdam, Netherlands
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