Tim is available for hire
Hire TimTim Davies
Verified Expert in Design
Designer
London, United Kingdom
Toptal member since May 14, 2020
Bio
Tim is a conversion-focused product designer helping eCommerce companies unlock revenue through high-impact UX. He has scaled platforms from £40 million to £200+ million, delivering £1.6+ million incremental revenue and optimizing core journeys such as PDP, checkout, and personalization. Tim partners closely with product and engineering teams to identify opportunities, validate solutions, and deliver measurable commercial outcomes.
Experience
- Interaction Design (IxD) - 12 years
- Product Design - 12 years
- User Experience Strategy - 10 years
- eCommerce UX - 10 years
- Conversion Rate Optimization (CRO) - 8 years
- Design Systems - 8 years
- Figma - 5 years
- Artificial Intelligence (AI) - 2 years
Portfolio
eCommerce Platform for Pet Nutrition Brand
Product DesigneCommerce UXConversion Rate Optimization (CRO)UX StrategyUser FlowsPrototyping+ 6 more
AI-powered Fertility and IVF Tracking Platform (Concept)
Product DesignAI ToolsArtificial Intelligence (AI)AI AgentsUX StrategyInteraction Design (IxD)+ 8 more
Enterprise Design System for Global Brand Platform
eCommerce UXUser Experience DesignUser Experience (UX)
TRESemmé Hair Profiler & Personalisation Experience
User Experience DesignUser Experience (UX)
Work Experience
Senior Product Designer
2022 - PRESENT
Charlotte Tilbury
- Led end-to-end redesign of core eCommerce journeys, including PDP and checkout, contributing to scaling digital revenue from £100 million to over £500 million.
- Delivered £1.6+ million incremental revenue through mobile optimisation and improvements to high-traffic conversion journeys.
- Improved conversion across key journeys through iterative testing and optimisation of PDP, product discovery, and add-to-bag experiences.
- Designed and launched high-impact features, including sticky add-to-bag, increasing purchase intent, and reducing friction on mobile.
- Defined UX strategy across core commerce journeys, aligning user needs with business goals to drive measurable performance improvements.
- Contributed to the evolution of a scalable design system, enabling faster delivery and consistency across a growing product ecosystem.
- Partnered closely with product, engineering, and commercial teams to identify opportunities and deliver high-impact solutions.
- Played a key role in transforming the digital experience of a global beauty brand at scale, improving both usability and commercial performance.
Technologies: Figma Make, ChatGPT, User Experience Design, Product Design, User Experience Strategy, Interaction Design (IxD), eCommerce, Conversion Rate Optimization (CRO), Design Systems, Component Libraries, UI Components, User Research, User Testing, User Flows, Prototyping, Wireframing, Interactive Prototypes, Data Analytics, Google Analytics 360, Figma, Claude Code, Mobile UX, eCommerce UX, Storybook, Jira, Confluence, FigJam, Journey Mapping, UX Audits, UX Design, UI Design, Business to Business (B2B), Web UX Design, User Experience (UX)
Product Designer
2018 - 2022
Unilever
- Led UX across multiple Unilever brands, facilitating discovery, defining product direction, and delivering end-to-end design from concept to implementation.
- Led creation of Unilever’s white-label and AEM design systems, enabling scalable, consistent digital experiences across multiple global brands.
- Defined UX strategy and designed core platform components for Adobe Classic, improving usability and scalability across enterprise workflows.
- Designed a templated website solution enabling smaller Unilever brands to launch high-quality digital experiences in under two months.
- Partnered closely with product and engineering teams to translate complex requirements into scalable, user-centred solutions.
- Streamlined design and delivery processes, improving speed to market and reducing friction across cross-functional teams.
- Delivered UX solutions across both internal platforms and consumer-facing products, balancing business goals with user needs at scale.
Technologies: User Experience Design, Product Design, User Experience Strategy, Interaction Design (IxD), eCommerce, Conversion Rate Optimization (CRO), Design Systems, Component Libraries, UI Components, User Research, User Testing, User Flows, Prototyping, Wireframing, Interactive Prototypes, Data Analytics, Google Analytics 360, Mobile UX, eCommerce UX, Storybook, Jira, Confluence, Journey Mapping, UX Audits, UX Design, UI Design, Web UX Design, User Experience (UX)
UX/UI Designer
2016 - 2018
Unilever
- Designed and delivered the OneView mobile app, enabling Unilever employees to access key reporting and insights on the go.
- Developed and delivered UX and design training across multiple functions, improving design capability and consistency within teams.
- Designed and implemented dashboards to simplify complex data, enabling more effective reporting, decision-making, and presentation.
- Contributed to a range of digital and brand initiatives, including gamified training experiences and internal communication assets.
Technologies: User Experience Design, Product Design, User Experience Strategy, Interaction Design (IxD), eCommerce, Conversion Rate Optimization (CRO), Design Systems, Component Libraries, UI Components, User Research, User Testing, User Flows, Prototyping, Wireframing, Interactive Prototypes, Data Analytics, Google Analytics 360, Mobile UX, eCommerce UX, Jira, Confluence, Journey Mapping, UX Audits, UX Design, UI Design, Business to Business (B2B), Web UX Design, User Experience (UX)
Digital Designer
2015 - 2016
Blue Baboon Digital
- Designed and delivered UX and UI for multiple web and portal-based products, including account and dashboard experiences.
- Collaborated with clients to define requirements and deliver user-centred solutions across a range of digital platforms.
- Produced wireframes, prototypes, and final designs, supporting delivery from concept through to launch.
Technologies: User Experience Design, Component Libraries, UI Components, User Research, User Testing, User Flows, Prototyping, Wireframing, Interactive Prototypes, Mobile UX, UX Design, UI Design, Web UX Design
Education
2012 - 2015
Degree in Creative Design
Manchester School of Arts - Manchester
Skills
Tools
FigJam, Figma Make, Jira, AI Tools, Confluence
Platforms
Figma, Google Analytics 360
Other
ChatGPT, eCommerce UX, Product Design, User Experience Design, User Experience Strategy, Interaction Design (IxD), eCommerce, Conversion Rate Optimization (CRO), Design Systems, Component Libraries, UI Components, User Research, User Testing, User Flows, Prototyping, Wireframing, Interactive Prototypes, Data Analytics, Claude Code, Mobile UX, Web Design, Artificial Intelligence (AI), Journey Mapping, UX Audits, UX Design, UI Design, Business to Business (B2B), Web UX Design, User Experience (UX), Framer, Storybook, UX Strategy, Dashboard Design, Visual Design, Information Architecture (IA), AI Agents, App UX
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