
Valentino Laz
Verified Expert in Design
Designer
London, United Kingdom
Toptal member since September 22, 2025
Valentino is a senior motion designer and creative lead with 15+ years of experience creating motion graphics, CGI, UI-led animations, product explainers, campaign visuals, and brand storytelling for fintech, SaaS, entertainment, and enterprise clients.
Portfolio
Experience
- 3D Animation - 20 years
- Motion Design - 20 years
- After Effects CC - 20 years
- Management - 15 years
- Art Direction - 10 years
- Creative Direction - 10 years
- Team Leadership - 10 years
- AI Filming - 3 years
Tools
- After Effects CC
Work Experience
Motion Designer Lead
CatalystOne
- Led motion design and visual communication across SaaS product launches, enterprise marketing, UI explainers, campaign visuals, and brand storytelling.
- Created product explainers, animated typography, infographics, and UI-led motion assets for web, sales, presentations, and marketing channels.
- Collaborated with marketing, product, and stakeholder teams to simplify complex HR technology and product messaging through clear motion-led content.
- Developed reusable motion treatments, transitions, visual systems, and campaign assets to support consistent brand communication across digital touchpoints.
Senior Motion Designer
Self-owned Design Studio
- Led motion design, brand storytelling, UI-led animation, product explainers, and campaign visuals for SaaS, fintech, enterprise, and technology-focused clients.
- Created animated infographics, UI demonstrations, product videos, and presentation assets that simplified complex financial, software, and technology concepts.
- Developed motion concepts for web hero sections, product feature showcases, animated typography, transitions, data visualization, and reusable brand motion systems.
- Collaborated with product, UI/UX, marketing, and stakeholder teams to turn technical briefs into storyboards, motion treatments, and polished digital assets.
- Produced premium 2D/3D motion graphics, CGI, VFX, and AI-assisted video content for web, social, presentations, launches, and campaign environments.
Creative & Art Director
The Spaceminers
- Directed a team of 11 creatives to deliver a cinematic first-person shooter built in Unreal Engine 5, resulting in a successful early access launch on Steam.
- Built and implemented a scalable 3D production pipeline using Houdini, Cinema 4D, and Redshift, reducing render bottlenecks by 60%.
- Led full creative and visual direction for Spaceminers, including global developmental delay (GDD) development, world-building, and marketing assets.
Motion Designer
Thomson Reuters
- Led motion design for fintech and enterprise communications, creating product explainers, UI animations, campaign visuals, and presentation assets for financial and SaaS audiences.
- Created animated infographics and motion-led explainers that translated complex financial software, analytics, and product messaging into clear visual stories.
- Developed UI-led motion concepts for platform demonstrations, feature showcases, hero sections, transitions, and product marketing videos.
- Designed premium digital marketing assets across web, product launches, campaigns, presentations, and social content while maintaining brand consistency.
- Worked with product, marketing, and stakeholder teams to turn technical briefs into storyboards, motion treatments, animated typography, and polished final assets.
Education
Bachelor of Arts Degree in Animation Production for Animation and Gaming
Ravensbourne University London - London, UK
Bachelor of Arts Degree in Animation and Film for Movies and Advertising
University of the Arts London - London, UK
Foundation Course (A-level Equivalent) in Graphic Design
University of the Arts London - London, UK
Skills
Tools
Cinema 4D, Adobe After Effects, Illustrator CC, Canva, Photoshop CC, After Effects CC, ZBrush, Maxon Cinema 4D, Jira, Houdini, MARI, InDesign CC, Adobe Premiere Pro, DaVinci Resolve, Blender, Adobe Photoshop
Platforms
Director, Shopify, Figma
Industry Expertise
Fine Arts
Other
Adobe Premiere, Management, Teamwork, Planning, Animation, Filming, Short Films, Leadership, Development, Art Direction, Creative Direction, Motion Design, Visual Storytelling, AI-generated Video, AI Filming, Experimental Film, 3D Animation, Visual Development, Visual Identity, Brand Film, Identity, Motion Typography, Branding, Experimental Design, Graphic Design, Filmmaking, CGI, Video Editing, Video Processing, Video Production, 3D Motion Graphics, 3D Design, 2D Animation, Videos, AI Social Media Content Creation, Social Media Content, Motion Graphics, UI Design, User Interface (UI), Notion, Unreal Engine 5, Color Theory, Remote Team Leadership, Team Leadership, 3D Games, AI Training, Abstract Storytelling, Social Commentary, Video Marketing, Advertising Campaigns, Performance Marketing, Mobile Games, Stop-motion Animation, Synthetic Voice, Redshift, ComfyUI, Product Explainers, Data Visualization, Brand Design, Campaign Design, UI Animation, Brand Marketing, Animated Explainer Videos, Typography, Product Demonstrations, Digital Marketing, Storytelling, Luxury Retail, Production, Beauty Products, Skincare, Cinematic Artistry, Compositing, Product Marketing, Key Visuals
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