Vincent Abou Ghazale, Designer in Beirut, Beirut Governorate, Lebanon
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Vincent Abou Ghazale

Verified Expert  in Design


Beirut, Beirut Governorate, Lebanon
Toptal Member Since
December 3, 2019

Vincent is a senior product designer with several years of experience helping startups reach high profitability levels through professional and innovative UX strategies. He understands how to instill and blend a user-centered approach without losing track of the overall business objectives. Vincent is experienced in problem-solving using User-Centered Design (UCD) and design thinking processes. He always strives to keep the user needs at the center of everything, whatever the cost is.


Work Experience

Senior Product Designer

2020 - PRESENT
  • Designed an app that helps warehouse pickers to pick orders with no mistakes, and using external scanners to scan barcodes for each item before dispatching orders.
  • Built a design system, including reusable components, text and layer styles, color variables, and managing it on a daily basis with daily communication with the design and dev teams.
  • Conducted user interviews with our Lebanese and Iraqi customers to build our user personas.
  • Built prototype and conducted remote moderated usability testings to test each feature and gather insights that help us improve our solutions.
  • A/B-tested with internal teams as well as our customers.
  • Redesigned our order feedback feature with a new chat feature to decrease the number of inbound and outbound calls.
  • Built micro-interactions from the ground up using Adobe After Effects, and handed over Lottie files to our developers.
Technologies: Sketch, ProtoPie, Miro, Jira, Confluence, Slack, Google Docs, Product Design

ProtoPie Advocate

2019 - PRESENT
  • Empowered designers to turn their design ideas into highly interactive prototypes while using the full power of ProtoPie.
  • Published tutorials on how designers can easily and quickly make those same interactions in ProtoPie Studio.
  • Provided the value of components and how they can turn any set of layers and interactions into a component and reuse it by creating instances of a component throughout your scenes.
Technologies: ProtoPie

Sketch Ambassador in Beirut, Lebanon

2019 - PRESENT
  • Built the Sketch community in Lebanon.
  • Helped graphic design students to build their knowledge in UX and UI and show them how Sketch can help them in their daily lives.
  • Organized meetups, presented Sketch features, and showed them how we can use those features in real-life projects.
  • Helped UX and UI designers to congregate and discuss the design trends, their work responsibilities, what they’re struggling with, and help each other.
  • Asked designers to bring in their projects, discussed the challenges they’re facing, and found the best way to manage them.
Technologies: ProtoPie, Apple Keynote, Sketch

Top-level Designer

2014 - PRESENT
  • Worked with clients from all around the world.
  • Designed UI, icons, illustrations, infographics, and presentations.
  • Designed user interfaces for the food, medicine, car industries among others.
  • Interacted with clients using the internal 99designs messaging system and on Skype to gather and manage website and app content.
  • Developed user interactions.
  • Designed product packaging and 3D renders.
Technologies: Cinema 4D, InVision, Adobe Photoshop, Adobe Illustrator, Adobe Experience Design (XD), ProtoPie, Sketch

Senior UX/UI Designer

2019 - 2020
Polaire Technologies
  • Discussed the product roadmap with the stakeholders, ran ideation sessions with the team, and prioritized features and the daily follow up.
  • Designed an app for the Hajj and Umrah pilgrimage (focusing on iOS and Android users).
  • Helped junior designers to build their skills.
  • Preparing surveys and interviews questionnaires, talk to our users and gather feedback.
  • Focused on our users' needs and ideated different solutions to solve their problems as well as fulfilling the business needs.
  • Sketched and prototyped ideas then tested and iterated.
  • Designed the UI for the validated features.
  • Figured out the needed UX metrics to track and gather insights about all the implemented features.
Technologies: ProtoPie, Jira, Miro, Sketch, Product Design

UX/UI Designer

2016 - 2019
  • Worked with the community managers and helped them deliver the best experience for our users.
  • Participated in sprints and ideation sessions with the team in the UK.
  • Sketched and prototyped ideas that focus on solving our users’ problems.
  • Designed user interfaces for iOS and Android.
  • Designed graphics, icons, and illustrations for the web.
  • Met with product managers and discussed the product roadmap.
  • Collaborated with the UX researchers to produce high-quality questionnaires that help us gather the needed feedback from our users.
  • Strategized, researched, and designed visuals for the marketing department.
Technologies: Google Slides, Google Docs, Google Sheets, Adobe Experience Design (XD), Zoom, Marvel App, ProtoPie, Miro, Sketch, Product Design

UX/UI Designer

2015 - 2016
  • Received the project brief from the sales team and analyze every detail.
  • Discussed each product roadmap with the founder, the sales, and the developer team.
  • Met with the social media team, organize social media strategies, and produce high-quality graphics for every social media platform.
  • Attended meetings with the clients and presented ideas and solutions that fit their business needs.
  • Sketched and wireframed design solutions.
  • Designed and prototyped user interfaces based on the wireframes we agreed on with the client.
  • Handled the developer's hand-off using the Zeplin app for static screens.
  • Provided developers with every animation and micro-interaction detail made in the ProtoPie app.
  • Implemented the design audit and project delivery.
Technologies: Adobe Photoshop, Adobe Experience Design (XD), Sketch, Product Design
2009 - 2012

Master's Degree in Fine Arts

Lebanese University — Institute of Fine Arts - Beirut, Lebanon

2005 - 2009

Bachelor of Arts Degree in Graphic Design

Lebanese University — Institute of Fine Arts - Beirut, Lebanon


UX Certificate

Nielsen Norman Group


UX Management: Strategy and Tactics

Interaction Design Foundation (IDF)


Mobile User Experience (UX) Design

Interaction Design Foundation (IDF)


User Experience: Research & Prototyping