Vincent Abou Ghazale
Verified Expert in Design
Designer
Berlin, Germany
Toptal member since December 3, 2019
Vincent is a senior product designer with several years of experience helping startups reach high profitability levels through professional and innovative UX strategies. He understands how to instill and blend a user-centered approach without losing track of the overall business objectives. Vincent is experienced in problem-solving using user-centered design (UCD) and design thinking processes. He always strives to keep the user's needs at the center of everything, whatever the cost is.
Portfolio
Visit Travel App
Work Experience
ProtoPie Advocate and Content Creator
ProtoPie
- Empowered designers to turn their design ideas into highly interactive prototypes while using the full power of ProtoPie.
- Published tutorials on how designers can easily and quickly make those same interactions in ProtoPie Studio.
- Provided the value of components and how they can turn any set of layers and interactions into a component and reuse it by creating instances of a component throughout your scenes.
Top-level Designer
Online freelance agency
- Designed UI, icons, illustrations, infographics, and presentations.
- Designed user interfaces for the food, medicine, and car industries, among others.
- Interacted with clients using the internal messaging system and Skype to gather and manage website and app content.
- Designed product packaging and 3D renders for products to be sold on Amazon.
Senior Product Designer
MatchX
- Created intuitive and seamless user experiences for crypto and IoT products. This includes designing user flows, wireframes, and interactive prototypes to ensure ease of use and efficient interactions with the product.
- Developed and maintained a design system to establish consistent design patterns, guidelines, and component libraries.
- Worked closely with cross-functional teams to understand technical constraints, align on project goals, and iterate on designs based on feedback and requirements.
- Conducted and participated in ideation and feature prioritization workshops.
Sketch Ambassador
Sketch.com
- Coordinated gatherings and showcased new functionalities within Sketch.
- Assisted UX and UI designers in assembling and dialoguing about design trends, their professional duties, and the challenges they were facing.
- Organized offline and online community events and workshops.
Senior Product Designer
Toters
- Designed the Picker Mobile App, aimed at streamlining the tasks of pickers and reducing the error rate in order delivery by enhancing work efficiency and accuracy.
- Built a design system, including reusable components, text and layer styles, and color variables, and managed it on a daily basis with daily communication with the design and dev teams.
- Conducted user interviews with our Lebanese and Iraqi customers to build our user personas.
- Built prototype and conducted remote moderated usability testings to test each feature and gather insights that help us improve our solutions.
- A/B-tested with internal teams as well as our customers.
- Redesigned our order feedback feature with a new chat feature to decrease the number of inbound and outbound calls.
- Built micro-interactions from the ground up using Adobe After Effects and handed over Lottie files to our developers.
Senior UX/UI Designer
Polaire Technologies
- Discussed the product roadmap with the stakeholders, ran ideation sessions with the team, and prioritized features and the daily follow up.
- Designed an app for the Hajj and Umrah pilgrimage (focusing on iOS and Android users).
- Helped junior designers to build their skills.
- Preparing surveys and interviews questionnaires, talk to our users and gather feedback.
- Focused on our users' needs and ideated different solutions to solve their problems as well as fulfilling the business needs.
- Sketched and prototyped ideas then tested and iterated.
- Designed the UI for the validated features.
- Figured out the needed UX metrics to track and gather insights about all the implemented features.
UX/UI Designer
Cookpad
- Collaborated with community managers to enhance and deliver optimal user experiences.
- Engaged in design sprints and brainstorming sessions with the UK-based design team.
- Developed interactive prototypes with Figma, ProtoPie, and Principle.
- Executed usability testing sessions and translated data and qualitative feedback for stakeholders.
UX/UI Designer
Softimpact
- Received the project brief from the sales team and analyze every detail.
- Discussed each product roadmap with the founder, the sales, and the developer team.
- Met with the social media team, organize social media strategies, and produce high-quality graphics for every social media platform.
- Attended meetings with the clients and presented ideas and solutions that fit their business needs.
- Sketched and wireframed design solutions.
- Designed and prototyped user interfaces based on the wireframes we agreed on with the client.
- Handled the developer's hand-off using the Zeplin app for static screens.
- Provided developers with every animation and micro-interaction detail made in the ProtoPie app.
- Implemented the design audit and project delivery.
Education
Master's Degree in Fine Arts
Lebanese University — Institute of Fine Arts - Beirut, Lebanon
Bachelor of Arts Degree in Graphic Design
Lebanese University — Institute of Fine Arts - Beirut, Lebanon
Certifications
UX Certificate
Nielsen Norman Group
UX Management: Strategy and Tactics
Interaction Design Foundation (IDF)
Mobile User Experience (UX) Design
Interaction Design Foundation (IDF)
User Experience: Research & Prototyping
Coursera
Skills
Tools
Sketch, Adobe Experience Design (XD), Zeplin, Miro, Adobe Illustrator, ProtoPie, After Effects CC, Jira, Apple Keynote, Marvel App, Zoom, Google Sheets, Google Docs, Google Slides, Adobe Photoshop, InVision, Cinema 4D, Confluence, Slack, Procreate
Platforms
iOS, MacOS, Apple Watch, Apple, Figma
Industry Expertise
Health & Wellness, Health
Other
Visual Design, Web Design, Design Systems, Mobile Design, Mobile UI, iOS UI Design, Slack App, iPad, Wireframing, User Interface (UI), User Experience (UX), Interactive Prototypes, Low-fidelity Prototypes, High-fidelity Prototypes, UI Design, UX Design, Mobile UX Design, Dashboard Design, Product Design, Rapid Prototyping, Abstracts, Travel, Travel Design, Travel Security, Video Ads, Videos, iOS App Design, Video Editing, Mobile App UI, Mobile App Design, App UI, App UX, App Design, Cars, Tinder, iPhone X, iOS Design Guidelines, Prototyping, Cryptocurrency, Chat Support, Social Media, Web UI, Web App UX, Web App UI, Crypto, Cryptocurrency Wallets, Notary, Streaming, User Needs, User Research, Quantitative Research, Empathy Mapping, User Personas, Storyboarding, Video Streaming, Wellness, Mobile Apps, iPhone, Mobile UX, Analytics, Discovery, User Journey Maps, Remote User Testing, Usability Testing, Android UI Design, Android Design Guidelines, Apps
Experience
- User Interface (UI) - 9 years
- iOS - 9 years
- Interactive Prototypes - 6 years
- Sketch - 6 years
- iOS UI Design - 6 years
- User Experience (UX) - 5 years
- Zeplin - 3 years
- ProtoPie - 2 years
Tools
- Sketch
- Zeplin
- ProtoPie
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