Yana Moskalenko, Designer in Buenos Aires, Argentina
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Yana Moskalenko

Verified Expert  in Design

UI/UX Designer

Location
Buenos Aires, Argentina
Toptal Member Since
September 4, 2017

Yana is a UI/UX designer, Behance award winner, and problem-solver with 11+ years of experience. She creates app designs, websites, and applications and provides consulting services for companies such as Trivago and LiveonRiviera. Yana has a developer background, a passion for technology, great communication skills, and a flair for style.

Portfolio

Work Experience

UI/UX Designer

2020 - PRESENT
Omnidya
  • Designed an InsurTech platform that uses AI, data transparency, and safe driving. The project successfully implemented MVP and ran marketing campaigns via social media platforms. Users can access the desktop and iOS and Android apps.
  • Built the project from ideation into wireframes and from wireframes into interactive prototypes. Updated the old logo into a new one, designed a new brand book, style guide, and sketch files for developers and the Zeplin system. Created illustrations for the project.
  • Created possible personas, user flows, and wireframes at the very beginning. We did testing with prototypes on the mobile and created a database of user behavior. Implemented corrections. It was a very interesting and satisfying journey.
  • Worked with a remote team of developers to implement new flow screens, supporting team members with necessary assets and ideas.
  • Used InVision, the Sketch app, Miro, Zeplin, Adobe Creative Suite, Anima, and Adobe XD.
Technologies: Product Design, Adobe Photoshop, iOS, Android, User Interface (UI), Responsive Web Design (RWD), User Experience (UX), UX Design, Web Design, Wireframing, Mobile Design, Mobile UI, UI Design, Figma, Prototyping, App UI, App UX, Illustration, Logo Design, Branding, Sketch, Zeplin, Miro, Life Insurance, User Interviews, B2B, Digital Product Design, Component Libraries

Product Designer

2019 - PRESENT
Logmind
  • Designed an AI-powered web application, Logmind v1 and Logmind v2. This is a software app that analyses big data. Logmind is turning boring data into useful insights that make a difference.
  • Created a web app, mobile version, and a responsive home page for the company marketing materials. Also, built the brand book, style guide, and design system for the whole project. Consistency was key.
  • Worked with the team members and invited testers to improve the product. I used testing methods, such as the A/B test. I worked with Google Data and applied all the best UX practices to the final product.
  • Used Logmind, an AI-powered log data intelligence platform. The company is based in Switzerland.
Technologies: App UX, Web App UX, Design, UI Design, Web App Design, Web Design, SVG Animation, Branding, Design Systems, Software, Dashboard Design, Artificial Intelligence (AI), Big Data, Data Visualization, User Interviews, B2B, Digital Product Design

Co-founder and Creative Director

2018 - PRESENT
Rovee.io
  • Co-founded a company called Rovee.io, including company name, logo, style guide, and system designs.
  • Created low fidelity and high fidelity wireframes and prototyped.
  • Developed product marketing for Rovee.io while being in the MVP stage.
  • Created a team of developers and curated the process. Currently in the role of facilitator.
Technologies: Adobe Photoshop, Adobe Experience Design (XD), Proto.io, Sketch, InVision, Complex Application User Interfaces (UI), Product Design, Interactive Prototyping Expert, User Interviews, B2B2C

Freelance Product Designer (UI/UX)

2008 - PRESENT
Independent Work
  • Worked with a range of clients focusing on mobile and web apps for US and EU markets.
  • Worked as a full-stack designer for startups and companies.
  • Designed a platform for event managers for both web and mobile, Android and iOS. Developed design system and style guide. Created wireframes and clickable prototypes.
  • Worked as UX researcher and consultant for companies. Helped businesses to build structured and effective presentations.
  • Won Web Design category on the award ceremony at Behance Portfolio Review 2013.
Technologies: Adobe, Avocode, Zeplin, Figma, InVision Studio, Flinto, Sketch, Product Design, A/B Testing, UI Audits, UX Audits, Consulting, UX Flows, User Flows, Wireframing, Web Design, B2B2C, Digital Product Design

Senior UI/UX Designer

2018 - 2019
Dynojet
  • Redesigned a Magento eCommerce website for dynojet.com.
  • Created new wireframes in Adobe XD for web and mobile.
  • Built interactive prototypes in InVision for mobile and web.
  • Created responsive design for web and mobile in Sketch.
  • Worked on new features for sales improvement and a new content structure for a landing page.
Technologies: Adobe Illustrator, Adobe Photoshop, Sketch, InVision, Complex Application User Interfaces (UI), Product Design, Design Systems, Web UX Design, User Interviews, B2B2C

Product Designer (UI/UX)

2018 - 2018
Simplified Trade
  • Designed and re-structured a platform for companies, including design of both the native iOS and the web platform. This product is built to help companies manage their stores by sending surveys to managers.
  • Created a new structure with wireframes for the new product. Added new features and made the application easy to navigate.
  • Changed regular wireframes into a clickable prototype in InVision.
  • Tested the prototype and came to the final version. Used real user testing and US market research.
  • Created another prototype for a mobile app using Adobe XD and implemented it into Invision.
  • Designed the web platform and mobile app in Sketch, available to users by requesting a demo or signing up.
  • Handled consultation and the transformation of the client's ideas into interactive wireframes.
Technologies: Proto.io, Adobe Photoshop, InVision, Adobe Experience Design (XD), Sketch, Complex Application User Interfaces (UI), Product Design, Design Systems, Web Design, Interactive Prototyping Expert, Digital Product Design

Product Designer (UI/UX)

2018 - 2018
Venutopia
  • Designed an Airbnb-like application for web and mobile. It allows users to easily organize weddings. Couples can book venues and vendors from one platform.
  • Completed market analysis for California. Built the sitemap UX for the web site (desktop) and mobile application.
  • Built an interactive/clickable prototype in InVision.
  • Created the landing page design in Sketch with responsive versions for mobile and tablet.
  • Created new Brandbook with updated icons set and style guide.
  • Designed assets for social networks and presentations.
Technologies: Adobe Illustrator, Adobe Photoshop, InVision, Sketch, Complex Application User Interfaces (UI), Product Design, Design Systems, B2B

UI/UX Designer

2017 - 2018
Adjarabet
  • Created wireframes for mobile and desktop via Miro.
  • Provided high quality graphics for web and mobile.
  • Designed user friendly interfaces for mobile and web.
  • Created user experiences prototypes and did user research.
Technologies: Sketch, InVision, Adobe Illustrator, Adobe Photoshop, Complex Application User Interfaces (UI), Design Systems, Web Design, Web UI, User Interviews

Lead UI/UX Designer

2012 - 2017
ITDC
  • Met with clients, learn about the product, and researched to come up to the best ideas and solutions.
  • Developed web sites, apps, for SaaS companies, startups, informational portals, banks, insurance companies, etc.
  • Communicated between developers and clients to move projects forward.
  • My design process was: research, paper sketching, prototyping, designing in Sketch, Figma, Invision, Adobe Creative Suite, etc.
  • Consulted developers and did design review of their work.
Technologies: Adobe After Effects, Flinto, Figma, Principle, Sketch, Adobe Photoshop, InVision, Android, Design Systems, Web Design, User Interviews, Digital Product Design

Lead Designer

2012 - 2013
StartMart (Moscow)
  • Designed a new brand website for an eCommerce platform.
  • Worked with Google Analytics to collect data and use it to make a design audit.
  • Created A/B testing and tested products with different platforms.
  • Created the design system, improving design elements.
  • Designed wireframes for landing pages for web and mobile.
  • Worked with marketing materials and created visuals for social networks.
  • Collaborated with front-end developers on the improvement of the visual side of applications.
Technologies: Proto.io, Adobe Illustrator, Sketch, InVision, Adobe Photoshop, Art Direction, User Interviews

Designer and Developer

2007 - 2012
Alliance Group Holding
  • Developed a content management system using PHP and MySQL.
  • Created design and improved the structure of the website.
  • Contributed to brand development and corporate style guide for subsidiary companies.
  • Worked with the marketing team to create high-quality print materials.
  • Consulted with developers and did a design review of their work.
Technologies: MySQL, PHP, Adobe After Effects, InVision, Webflow, 3D, Adobe Illustrator, Adobe Photoshop, User Interviews
2012 - 2013

Online Certificate in Web Design

Aalto University - Finland

2009 - 2011

Master's Degree in English Language and Literature/Letters

Ilia State University - Tbilisi, Georgia

2005 - 2009

Bachelor's Degree in English and Greek Philosophy

Ivane Javakhishvili Tbilisi State University - Tbilisi, Georgia

2002 - 2005

Certificate ( Period- 3 Years) in Design

Toidze Art Professional Learning Center - Tbilisi, Georgia

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