Vin Luyen, MBA, PMP, Management Consultant in Ho Chi Minh City, Vietnam
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Vin Luyen, MBA, PMP

Bio

Vin is an executive with 22 years of experience across technology, energy, banking, and management consulting in the US and Asian markets. In his career, he assisted renowned clients to future proof business through strategy development, change management, business transformation, and project management. Vin is a highly efficient professional with the experience, drive, and skill set needed to successfully lead global teams in delivering his clients' milestones.

Career Highlights

Country Head
NCS
Director – Technology Consulting
EY
Regional Process Efficiency Manager
Standard Chartered

Education Highlights

Master of Business Administration (MBA)
California State University, East Bay
Bachelor's Degree
University of California, Davis
Bachelor's Degree
University of California, Davis

Certification Highlights

Project Management Professional (PMP)
Project Management Institute (PMI)
Lean Sigma
Standard Chartered

Case Studies

Expertise

  • Business Process Re-engineering
  • Business Transformation
  • Data Analytics
  • Digital Transformation
  • Management Consulting
  • Operations
  • Project Management
  • Strategy

Work Experience

Principal

2020 - PRESENT
Turnleaf Management Advisory
  • Consulted 40 SMEs on go-to-market strategies and resource optimization, leveraging strategic planning to boost market readiness in Vietnam.
  • Deployed leadership coaching for over 80 clients, including C-level executives, directors, and senior managers.
  • Created a mentorship program for aspiring consulting professionals partnering with RMIT (a renowned Australian university) since 2020.
Focus areas: Business Operations, Strategy, Executive Coaching, Organizational Design, Data Strategy, Executive Consulting, Microsoft 365, Strategy Development, Market Research & Analysis

Country Head

2023 - 2025
NCS
  • Developed strategic partnerships with IT vendors to expand a USD 10 million per annum business. Steered effective project delivery and execution from inception to completion.
  • Led operational excellence stewardship for 10 global client projects, enhancing delivery quality to 90% client survey satisfaction.
  • Developed standard operating procedure to manage contractual terms of agreement covering business and IT requirements.
Focus areas: Economics, Growth Strategy, Organizational Design, Cost Efficiency, Operational Modeling, Labor Efficiency Analysis, Executive Consulting, Strategy Development, Market Research & Analysis

Chief Strategy Officer

2021 - 2023
Melon Group (PE Firm)
  • Raised investment capital for a startup valued at USD 3 million. Managed growth strategy and set up company operations overseas.
  • Achieved a 30% increase in revenue over three months.
  • Managed to stay 5% below budget to fully achieve local presence in Vietnam.
Focus areas: Business Operations, IT Project Management, Business Planning, Marketing, Business Strategy, Operating Models, Microsoft Excel, Transformational Leadership, Customer Service, People Management, Strategic Planning, Business Analysis, Strategic Planning & Execution, Financial Forecasting, Chief Operations Officer (COO), Management, Economics, Growth Strategy, Organizational Design, Investments, Labor Efficiency Analysis, Financial Analysis, Strategy Development, Market Research & Analysis

Director – Technology Consulting

2020 - 2021
EY
  • Developed the customer experience strategy for a global eCommerce client to increase online traffic by 30% while further enhancing customer experience through a customer survey.
  • Built a project based on the Agile methodology for a banking client to improve work productivity across the organization, netting 25% in work hours reallocated to other responsibilities.
  • Led a global team in migrating the enterprise resource planning (ERP) system to SAP in three countries across four time zones. Effectively steered projects on time and within budget to achieve regional milestones.
Focus areas: Digital Transformation, Process Design, Operations, Business Strategy, Strategy, Business Process Re-engineering, Business Transformation, Management Consulting, Operating Models, Transformational Leadership, Customer Service, Business Processes, Business Process Modeling, Business Process Analysis, Communication, People Management, Technology, Program Management, Strategic Planning, Presentations, Process Mapping, Consulting, Financial Services, Process Improvement, Management, PMO, SAP, Growth Strategy, Data Strategy, Digital Payments, Payment Gateways, Cost Efficiency, Operational Modeling, Labor Efficiency Analysis, Data Visualization, Executive Consulting, Market Research & Analysis

Regional Process Efficiency Manager

2016 - 2018
Standard Chartered
  • Developed processes to reduce the turnaround time of loan applications by 65% (21 days to 7 days), thereby increasing the customer pipeline by 35% for new business.
  • Digitized the order entry process in retail banking, saving USD 500,000 on resources spent on application processing.
  • Crafted a digital customer journey mapping to enable faster access and flexibility for loan repayment. The project resulted in streamlining digital assets across the bank to transform technology processes.
Focus areas: Business Process Re-engineering, Digital Transformation, Consulting, Operations, Strategy, Business Transformation, Management Consulting, Operating Models, Fintech, Transformational Leadership, Customer Service, Business Processes, Business Process Modeling, Business Process Analysis, Corporate, Communication, People Management, Program Management, Presentations, Process Mapping, Process Design, Financial Services, Process Improvement, Systems & Procedures, Operational Workflow, Key Performance Indicators (KPIs), Management, PMO, Organizational Design, Investments, Digital Payments, Payment Gateways, Operational Modeling, Labor Efficiency Analysis, Data Visualization, Microsoft 365

Management Consultant

2015 - 2016
Visa
  • Built cost control strategies for a marketing organization to net USD 2 million in spending reallocation. As a result, the organization gained credibility to drive initiatives.
  • Researched and developed a B2B partnership model to build market share for the Visa Checkout App, allowing the chief marketing officer (CMO) and his team to set tangible client acquisition financial targets.
  • Developed training programs for the sales and marketing teams on systems and tools, processes, and financial management. Consequently, the organization optimized the budgeting process by 25%. Being on time in the full budget submission.
Focus areas: Business Planning, Project Management, Business Operations, Operations, Revenue & Expense Projections, Financial Planning & Analysis (FP&A), Strategy, Financial Modeling, Management Consulting, Marketing, Business Strategy, Microsoft Excel, Fintech, Communication, Program Management, Strategic Planning, Presentations, Financial Services, Consulting, Strategic Planning & Execution, United States, PMO, Digital Payments, Payment Gateways, Dashboards

Management Consultant

2014 - 2014
VMware
  • Collaborated and developed the customer journey strategy to identify new revenue streams. As a result, we effectively targeted clients and increased revenue by 5% year over year.
  • Supported the advanced data analytics team in identifying optimal customer touchpoints for marketing campaign targeting. As a result, the team increased the conversion rate by 10% compared to its prior efforts.
  • Selected and managed multiple IT vendors to perform big data projects. Completed the projects on time and the deliverables contributed to an uptick in clients' account conversion.
Focus areas: IT Project Management, Data Analysis, Strategy, Data Analytics, Management Consulting, Marketing, Communication, Technology, Program Management, Consulting, United States, SAP

Management Consulting

2012 - 2013
Equinix
  • Developed an end-to-end business reporting platform leveraging Salesforce, Marketo, Google Analytics, and the in-house ERP, enabling the CMO and his team to make informed decisions using reliable and valid information from the system.
  • Engineered a data cleaning process to remove duplicate data from the revenue reporting. The effort resulted in accurate and reliable financial reporting on behalf of the organization.
  • Crafted a process to segment the sales and marketing contributions to the pipeline. This way, the organization could better understand and execute organizational priorities and produce accurate business reporting for CMO and the company.
Focus areas: Project Management, Data Analysis, Operations, Business Process Re-engineering, Data Analytics, Management Consulting, Marketing, Microsoft Excel, Business Process Analysis, Communication, Business Analysis, Consulting, United States, Reporting, Data Governance, Data Visualization

Business Planning Manager

2005 - 2010
Chevron
  • Executed a project to streamline the product portfolio, netting USD 50 million in savings by sunsetting non-performing stock-keeping units (SKU), going from 100,000 to 50,000 SKUs. This effort contributed to the product alignment across regions.
  • Collaborated and devised a web portal to capture intellectual capital for new product innovation, resulting in several ideas that were successfully commercialized and generated USD 5 million in incremental revenue.
  • Directed business planning for 3,300 full-time equivalent (FTE) organizations and netted USD 6 million in savings due to effective financial management and project stewardship. Commended by leadership.
  • Leveraged ERP and customer relationship management (CRM) systems to analyze business performance, resulting in projects aimed at cost efficiencies and revenue-focused initiatives.
Focus areas: Project Management, Business Planning, Revenue & Expense Projections, Financial Planning & Analysis (FP&A), Data Analysis, Business Strategy, Financial Modeling, Business Transformation, Marketing, Business Processes, Business Process Modeling, Corporate, Business Analysis, Strategic Planning & Execution, Systems & Procedures, United States, Financial Forecasting, Budgeting, Economics, Organizational Design, Cost Efficiency, Operational Modeling, Finance, Financial Analysis, Dashboards, Profit & Loss (P&L)

Director – Marketing Data Operations

2004 - 2005
Adobe
  • Built a performance reporting platform to support the company's marketing and sales strategy. The platform was recognized as a benchmark reporting tool.
  • Optimized CRM and digital data, including Salesforce, Siebel, and Search Engine Optimization (SEO), to enhance validity and reliability for management reporting.
  • Developed a sales conversion model to track marketing and sales conversion through online channels. The process was approved and adopted for the digital pipeline.
Focus areas: Data Analysis, Operations, Business Process Re-engineering, Data Analytics, Marketing, Corporate, Technology, Process Mapping, Systems & Procedures, United States, Reporting, Data Migration, Data Strategy, Data Governance, Data Visualization, Dashboards

Manager – Systems and Data Projects

1998 - 2002
Sun Microsystems
  • Oversaw talented teams of analysts and business users complete key data projects on migration, compliance, reconciliation, user acceptance testing (UAT), and training for the Asia Pacific region.
  • Developed a cost control strategy and accurately administered a USD 100 million procurement budget in finance systems.
  • Led business systems’ data reconciliation to reduce USD 12 to USD 14 million in revenue discrepancy to zero.
  • Spearheaded the global ERP platform data migration project to Oracle to comply with business and legal requirements.
  • Provided training for 500 end-users for enterprise-level applications.
Focus areas: Operations, Revenue & Expense Projections, Business Strategy, Corporate, People Management, Technology, Systems & Procedures, Operational Workflow, United States, Reporting, Data Migration, Data Strategy, Data Governance, ETL

Education

2003 - 2006

Master of Business Administration (MBA) in Strategic Management

California State University, East Bay - Hayward, CA, USA

1994 - 1997

Bachelor's Degree in Business Communication

University of California, Davis - Davis, CA, USA

1994 - 1997

Bachelor's Degree in Psychology

University of California, Davis - Davis, CA, USA

Certifications

JUNE 2021 - PRESENT

Project Management Professional (PMP)

Project Management Institute (PMI)

MARCH 2018 - PRESENT

Lean Sigma

Standard Chartered

Skills

Finance

Financial Modeling, Financial Planning & Analysis (FP&A), Data Analysis, Budgeting, Cost Efficiency, Profit & Loss (P&L), Revenue & Expense Projections

Output Software

Microsoft Excel

Industry Expertise

Technology, Financial Services

Geographic Expertise

United States

Data & Analysis Software

SQL

Other

Business Planning, Digital Transformation, Business Process Re-engineering, Project Management, Data Analytics, Business Transformation, Management Consulting, IT Project Management, Operations, Business Operations, Marketing, Business Strategy, Transformational Leadership, Business Processes, Business Process Modeling, Business Process Analysis, Corporate, Communication, People Management, Program Management, Strategic Planning, Strategic Planning & Execution, Process Mapping, Business Analysis, Process Design, Consulting, Process Improvement, Systems & Procedures, Operational Workflow, Key Performance Indicators (KPIs), Financial Forecasting, Chief Operations Officer (COO), Management, Reporting, PMO, Data Migration, Growth Strategy, Organizational Design, Data Strategy, Investments, Digital Payments, Payment Gateways, Data Governance, Operational Modeling, Labor Efficiency Analysis, Finance, Data Visualization, Financial Analysis, Dashboards, Executive Consulting, Microsoft 365, Strategy Development, Market Research & Analysis, Strategy, Operating Models, Fintech, Customer Service, Presentations, Economics, SAP, Executive Coaching, ETL

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