Azzam Almutlaq

• 30% — Improved Planning and Budgeting
• 30% — Increase in Designs and Approvals
• 20% — Increase in Operations and Activation
• 20% — Improved Impact and Results

Faced the challenge of accommodating delegates from over 39 countries, requiring cultural awareness. The gala dinner, held in an outdoor area, was met with sudden windy conditions. Additionally, logistics faced issues with transportation amid heavy traffic.

To address the delegates’ cultural needs, I coordinated with the Ministry of Foreign Affairs for formal guidelines and arranged specific cultural accommodations for each country. I collaborated with the vendor to prepare a contingency plan for the gala dinner, which included deploying heavier tents and additional materials to protect the area from wind. For logistics and protocols, I partnered with a logistics company to ensure alignment with the traffic department for smooth delegate transportation.

Managed the budget effectively without cuts or increases, ensured on-time completion of all phases without damage, and met all main targets of the Forum. Achieved maximum satisfaction in delegate feedback and executed successful media campaigns.

• 30% — More Activity on the Website’s Landing Page
• **20% ** — More Activity on Social Media Platforms
• 20% — Enhanced Media Coverage

Faced the challenge of aligning the launch event with the completion of the landing page design, coordinating the simultaneous activation and correct posting on official accounts, and managing staggered VIP arrivals with specific seating protocols for designated chairs.

I coordinated the website design with the official launch by first deploying the landing page for the ceremony announcement, which allowed for additional time to complete the website. I secured exceptional payment procedures through the procurement department, approved by the CEO. I also prepared protocols for seating and welcoming, and, anticipating sudden VIP arrivals, arranged a VIP waiting area with catering and accommodations for C-level executives to welcome them before guiding them to their seats.

Achieved main targets effectively and facilitated social media interaction, surpassing 90% of expectations.

• 30% — Increase in Media and Communication Plans
• 30% — Improvement in Physical and Digital Campaigns
• 20% — Increase in Surveys
• 20% — Increase in Reports Analysis

Faced the challenge of managing adverse reactions, addressing prolonged questions, and motivating survey participants. Writing clear and compelling messages, executing physical campaigns, and correcting misunderstandings and misconceptions also posed significant challenges.

I selected employees with the right mindset and expertise, listened carefully, and addressed inquiries with direct responses to avoid lengthy discussions, providing direct answers when possible, or consulting another expert if needed. To achieve this, I utilized simple tools like iPads and concise questions, as well as clear and easy language, and avoided aggressive tones. I also implemented Plan B during permission delays, focusing on media campaigns until they were resolved.

Raised awareness of a consistent standard among at least 80% of survey participants by targeting major companies and government agencies with large employee bases.