
Anton Medvedev
Verified Expert in Product Management
Product Manager
Rincón de la Victoria, Spain
Toptal member since August 26, 2019
Anton's outstanding qualities are thoughtful leadership and a systematic approach to problem-solving. His hands-on experience includes a DivX products portfolio with over one billion downloads and over ten million MAU. His core industry expertise includes mobile, gaming, multimedia, mVoIP, and IT security. Anton's approach is to deliver prime product artifacts and enhancements to the production processes, making outcome times worthwhile.
Project Highlights
Expertise
- Monetization Models
- Product Management
- Product Marketing
- Product Owner
- Product Strategy
- Requirements & Specifications
- Software Project Management
- Stakeholder Management
Work Experience
Project Manager
Advascale
- Supervised projects portfolio (around seven DevOps projects simultaneously).
- Compiled operational guidelines and a project management framework for a distributed team of engineers.
- Conducted technical recruiting and resource distribution over projects.
- Assisted with technical issues research and possible workarounds.
- Troubleshot and fixed non-technical problems in relations with the partners.
Product Manager
Endeavor
- Singled out consideration points and provided ways to improve the talent agency services portfolio.
- Conducted market study, rivals analysis, and user research to ameliorate market-fit.
- Assisted with business analysis and built business processes for the talent agency.
- Reassessed the UI/UX for a B2C mobile application.
- Introduced a formalized approach to the design of the features based on UML specifications.
- Conducted strategy research and new market evaluations for future expansion.
- Initiated a company-wide product management framework compilation.
Division Product Manager
Neulion
- Supervised product portfolio development including user research, feature research, features scope, road mapping, release planning, analytics, and reporting.
- Planned and executed the product evolution approach.
- Devised and elaborated on next-generation product strategy, market positioning and strategy, monetization, unit economy, and feature scopes.
- Designed an adaptive UI/UX for a cross-platform product line (10-foot, 2-foot UI).
- Supervised product portfolio marketing and marketing communications.
- Managed an eCommerce platform for the product portfolio.
- Conducted business analysis for the DivX product family.
- Performed R&D and technical analytics for B2B and B2C multimedia solutions.
- Evangelized continuous integration and lean product development.
Product Manager | Division Product Manager
DivX
- Led B2C/B2B product portfolio development and evolution.
- Dispatched product development across the distributed team (US, Russia, Germany).
- Reassessed business and technology solutions for the dated product line.
- Defined and coordinated business and technology strategies with the group product manager.
- Conducted technology and business analysis for product spin-off.
- Improved product development processes to include stale issues and features.
- Revised and improved communication between the engineering and SME Teams.
- Engaged with technology partners, monetization providers, and business customers.
Division Product Manager | Game Producer
KarmicApps
- Supervised product development of more than ten game titles (P&L, marketing, prototyping, features development and scopes, concept validation, and execution control).
- Mastered game design and in-game UI/UX to assist with product development.
- Developed the product platform (unit economy, monetization, and distribution) for the HOG genre.
- Supervised and promoted “Brandmania” for iOS and Android. Reached the top 50 iPad games list in the US market.
- Supervised and promoted “Mechs Warfare” for iOS and Android. Organically reached the top 100 in a number of countries.
- Carried out multi-store release management routines (naming, marketing, graphics, icons testing, and ASO).
- Led publishing activities (negotiations, products evaluation, advisory, release management, and P&L).
- Designed and implemented a company-wide project management framework.
- Initiated and led educational activities for fellow game producers.
Division Product Manager | Senior Project Manager
Verysoft
- Supervised the mobile software product portfolio development from ideation, concept validation, PRD, road mapping, project management, marketing, release management, and post-release support for over ten titles.
- Supervised the video streaming software product portfolio development for three titles.
- Implemented a product development process (incremental stage-gated).
- Contributed to the engineering culture by formalizing the development process (code style guide, tech. doc, changelogs, feature-driven development, CI, knowledgebase).
- Managed company-wide PM tools including Sysop tasks; Redmine, Wiki, and product archive.
- Researched and implemented a marketing strategy for mobile products, video streaming, and system software products.
- Removed vendor lock by implementing a company-wide online store (eCommerce back end, automated licensing and activation, statistics, and a customer self-service portal).
- Led B2B activities - negotiations, licensing, accounting, and white-label solutions.
- Acted as an outsourced project manager (mVoIP, secure-communications, IT security, penetration testing tools development, and R&D projects).
Outsourced Technical Product Manager | Outsourced Project Manager
IMV AG
- Led the back end and mobile apps development (planning, execution control, risk assessment and mitigation, QA, release preparation, and delivery).
- Represented the client’s voice inside the outsource team and vice versa.
- Contributed to the product with technical product research (SIP stack, load balancing and failover, distributed architecture, and network tricks).
- Analyzed the industry, and compiled a product technical development plan including piggy-back and peer-to-peer (P2P) architecture, with technical solutions for HCI, and UX prototyping.
- Embraced the best development practices (DCVS, code styles, pair programming, CI/CD, and routine management rituals).
Outsourced Project Manager
Adeya
- Supervised the back-end and client-side development for a secure communications solution (voice, calendar, and email).
- Conducted technical research and development activities and product analysis.
- Led project management activities (road mapping, execution control, risk mitigation, reporting, and release management).
- Assisted with features design and User Experience (UX).
- Compiled a set of documentation (user’s guide, administrators guide, installation guide, and technology guide).
Outsourced Project Manager
Ilion SA
- Executed project management duties and procedures.
- Performed technical and product research in a number of security areas (penetration testing, covert channels, platform vulnerabilities, attack vectors, and software and hardware POC).
- Led sourcing and Human Resources (HR) activities and procedures.
- Supervised quality assurance procedures and standards.
- Created and maintained technical documentation and manuals.
- Led HR activities for the outsourced team (screening, interviews, negotiations, and onboarding).
Project History
Marketplace for Fitness/Bodywork Professionals
Performed industry analysis, market research, produced business specification, and created a product requirements document.
The product represents a B2C/C2C marketplace for fitness and bodywork professionals. It has a number of distinctive features, such as location-based user matching, advanced session negotiation, and scheduling opportunities, and marketing opportunities.
As an early-stage expert, I:
• Performed marketing research to confirm market-fit
• Found out industry business mechanics to reuse proven ones
• Gathered and cleared out stakeholder’s expectations
• Created a product requirement document for the SaaS marketplace
• Guided a team to bootstrap design and development
DivX Software Bundle
Designed the next generation of the product portfolio (DivX 11) and improved production processes to zero-miss releases.
This is a set of cross-platform apps for multimedia playback, transcoding, and streaming. The product portfolio included five titles and a number of marketing packages for the B2C and B2B market segments. I designed and documented a complete framework for the next generation of the product bundle (DivX 11), including ecosystem research and market positioning, product concept, bundling, core features description, technology basis, UX and UI concepts, and wireframes.
Monthly bundle downloads: Over ten million.
Total downloads: Over one billion.
Sold for $41 million to the Fortress Group.
Voxtrot (mVoIP Service)
Addressed product flaws and found new industry-proven strategies for technical and product evolution.
“Voxtrot — the free mobile network.” This is a VoIP 2.0 era solution (iOS, Android, Symbian). It is a rival to Viber, Tango, and similar platforms. The startup environment required leadership and hard work; I wore several hats: technical project manager, technical analyst, and business analyst, as well as contributed to the product development. The mVoIP domain analysis showed that the project was started with an inappropriate architectural solution. After case reassessment with stakeholders, I researched and found a more effective technical solution and draft a migration plan to another architecture. I led the product through a successful MVP and the first public release.
Mechs Warfare (Mobile Game)
Mastered the game design, revamped the product to fit the market, increased +15% metrics-driven monthly growth, and hit the top 100 free category.
This was a multi-platform mobile game for Android and iOS. I was the product, project, and publishing manager. I drove the project from scratch to release—including ideation, pre-MVP validation, game design supervision, monetization, in-game economy, development control, analytics, publishing, and post-release support.
With no previous experience in free to play (F2P) mobile player vs. player (PvP), the team was able to hit the top 100 list organically in several markets and was later promoted to the top 50 free US category.
Education
Master's Degree in Project Management
Tomsk State University - Tomsk, Russia
Bachelor's Degree in Economics
Tomsk State University - Tomsk, Russia
Certifications
Google Cloud Big Data and Machine Learning Fundamentals
Coursera
AWS Partner: Cloud Economics Accreditation
Amazon Web Services Training and Certification
Google Project Management
Coursera
AWS Partner: Technical Accreditation
Amazon Web Services Training and Certification
AWS Partner: Business Accreditation
Amazon Web Services Training and Certification
Getting Started with Google Kubernetes Engine
Coursera
Preparing for Google Cloud Certification: Cloud DevOps Engineer
Coursera
Logging, Monitoring and Observability in Google Cloud
Coursera
Reliable Google Cloud Infrastructure: Design and Process
Coursera
Architecting with Google Kubernetes Engine: Production
Coursera
Architecting with Google Kubernetes Engine
Coursera
Architecting with Google Kubernetes Engine: Workloads
Coursera
Architecting with Google Kubernetes Engine: Foundations
Coursera
Developing a Google SRE Culture
Coursera
Google Cloud Fundamentals: Core Infrastructure
Coursera
Skills
Tools
Slack, Redmine, Microsoft Visio, LibreOffice, VersionOne, Asana, GitHub, GitLab, Mailchimp, Git, Jira, Google Analytics, Subversion (SVN), Mercurial, Mantis, Confluence, Jenkins, NGINX, Apache, Microsoft Project, XMind, Wrike, LaTeX, Ansible, Balsamiq, Balsamiq Mockups, Kibana, ELK (Elastic Stack), Elastic, Logstash, TestFlight, GitLab CI/CD, Asterisk, Google Compute Engine (GCE)
Paradigms
B2C, Agile Software Development, Agile Project Management, B2B2C, Design Thinking, Agile Workflow, Kanban, Software Testing, Requirements Analysis, Continuous Delivery (CD), Agile Product Management, Agile, Business to Business to Consumer (B2B2C), Marketplace Platforms, Waterfall Development, App Store Optimization (ASO), Total Quality Management (TQM), Gamification, PMBOK, Agile UX, Incremental Development, Scrum, DevOps, Augmented Reality (AR), Conversion Rate Optimization (CRO), Rapid Prototyping, Continuous Deployment
Industry Expertise
Sports, Marketplaces, High-tech Startups, Health, Telecommunications, Video Gaming
Platforms
Ubuntu Linux, Debian Linux, MacOS, Windows 7, Drupal, Linux CentOS 7, OpenWRT, Docker, Google App Engine, Google Cloud Platform (GCP)
Other
Stakeholder Management, Product Development, Feature Analysis, Product Owner, CSS, Product Analytics, Discovery, Product Delivery, Product Ownership, Vendor Management, Team Leadership, Team Management, Agile Leadership, Cross-functional Team Leadership, Project Management, Direct to Consumer (D2C), Business to Consumer (B2C), Mobile, Pricing, Marketing Strategy, Product Operations, Mobile Applications, Web & Mobile Applications, Product-market Fit, Sprint Planning, Marketing, Backlog Grooming, Discovery Workshops, Cross-platform App Development, Mobile App Development, Production, Digital Marketing, Business Processes, App Development, QA Testing, Product Discovery, Websites, Scope of Work (SOW), Apps, Software Development Lifecycle (SDLC), Story Mapping, User Workflows, Scrum Product Owner, Software Development, Software Development Management, System Requirements, Technical Business Analysis, Implementation Project Management, Software Implementation, Software Integration, Scope, Scope Management, Feature Prioritization, Customer Analysis, Workflow, Workflow Analysis, Workflow Optimization, Head of Product, Digital Solutions, Project Scoping, B2B Product Management, Product Management, Lean Product Development, Monetization Models, Software Project Management, Requirements & Specifications, Software as a Service (SaaS), Market Research & Analysis, Distributed Team Management, Product Strategy, eCommerce, Mobile eCommerce, Quality Management, Quality Control (QC), Technical Product Management, IT Business Analysis, Business Analysis, Microsoft Excel, Mobile Games, Product Roadmaps, Feature Roadmaps, Feature Planning, Mobile Apps, Roadmaps, Backlog Management, User Onboarding, User Requirements, Product Requirements Documentation (PRD), Documentation, Requirements, Functional Requirements, UX Thinking, Product Planning, Project Analysis, Project Planning, IT Projects, Gaming, Onboarding, Product Marketing, Outsourcing, Agile Sprints, HTML, Wireframing, Digital Product Management, Digital Project Management, New Products & Services, Project Tracking, Planning, Technical Writing, MVP Design, Management, User Feedback, Competitor Analysis & Profiling, Developer Relations, Information Gathering, Software Requirements Specifications (SRS), IBM Watson Assistant v1, Hubstaff, Complex Web Systems, Growth Marketing, Technical Requirements, Product Line Analysis, Estimation & Planning, Data Analytics, Data Analysis, Innovation, Analytics, Business Systems Analysis, User Journey Maps, B2B, Business to Business (B2B), Customer Journey, Market Segmentation, APIs, Web Applications, Process Documentation, Target Market Strategy, Diagrams, Workflow Diagrams, Mobile Game Development, Web App Development, Go-to-market Plans, Technical Project Management, Startups, Project Estimation, Project Timelines, Economics, Data-driven Decision-making, Communication, Video on Demand (VOD), Streaming, Enterprise, Cloud, Cloud Infrastructure, Presentations, Early-stage Startups, Growth, Technical Leadership, App UX, Web App UX, Mobile UX, User Interface (UI), UX Design, eCommerce Platforms, Dedicated Web Hosting, Web Hosting, Web Servers, Cost Estimation, Video Processing, Process Improvement, Social Media Platforms, Website CMS, Website Optimization, Remote Team Leadership, Online Payments, Digital Payments, Networking, Video Games, Lean, iOS, Over-the-top Content (OTT), Entrepreneurship, Game Design, Networks, Android, Scrum Master, Lean Startups, Monetization, UX Analysis, Product Growth, Video Streaming, VoIP, Product Engineering, User Experience (UX), Digital Product Design, Product Vision, UX Flows, Ideation, Product Launch, Quality Assurance (QA), Risk Management, Leadership, Web, Business Process Analysis, Kaizen, UML Diagrams, UML, Feature Backlog Prioritization, User Stories, User Research, User Journeys, User Flows, User Interviews, Technical Documentation, Lean IT, Business Requirements, Jobs to be Done (JTBD), eCommerce Payments, Continuous Integration (CI), Project Lifecycle, Project Delivery, IT Services, Minimum Viable Product (MVP), Technical Program Management, Wireframe to Product, Prototyping, UI Prototyping, User Retention, Project Budget Management, Partner Management, B2B Partnerships, Jira Administrator, Analysis, Automation, Amazon Web Services (AWS), Wix, Product Journeys, Program Management, IT Program Management, Agile Program Management, HTML5, Open Source, Customer Research, User Personas, Continuous Improvement, Mobile Platforms, Writing & Editing, Strategy, Artificial Intelligence (AI), SaaS, SaaS Product Management, Cloud Platforms, Business Intelligence (BI), Cybersecurity, Two-sided Marketplaces, Market Research, Functional Design, Game Development, Platforms, Marketing Technology (MarTech), CRM Systems, Enterprise SaaS, SaaS Design, SaaS Product Marketing, Gambling, Casino Games, Technical Architecture, Solution Architecture, Cellular, Mobile Data, Mobile Networks, WiFi, Content Management Systems (CMS), Content Management, Cryptocurrency, Fintech, Lean Project Management, Business Model Canvas, Time Management, WordPress, Network Engineering, Technical Design, Game Design Documentation, Unified Process, Software, Software QA, Software Innovation, Pricing Software, App Store, Statistics, Capability Maturity Model Integration (CMMI), Customer Interviews, Amazon S3 (AWS S3), Amazon EC2, Lean UX, Lean Canvas, Project Support, A/B Testing, Lending, Extreme Programming, Profit & Loss (P&L), Mind Mapping, AnthillPro, Mobile Payments, AWS DevOps, Technical Hiring, Search Engines, Softswitch, Containers, Kubernetes, Critical Thinking, Cloud Computing, Google Cloud, Corporate Culture, Site Reliability Engineering (SRE), Google Kubernetes Engine (GKE), Google Cloud API, Disaster Recovery Plans (DRP), AWS Cloud Computing Services, Process Improvement Project Management, Project Management & Work Tracking Tools, Big Data, Machine Learning, Google Cloud Machine Learning, 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